- What's going on Coyote Pack.
Welcome to a very special episode
on the Brave Wilderness Channel.
Today, I'm taking you
behind the scenes of a massive campaign
that's being shot here in Columbus, Ohio.
I'm proud to announce that this episode
is being brought to you by our sponsor, eBay.
The campaign is also for eBay and yours truly is going to
be starring in today's event.
- You? - Yes,
I am the star of today's show, which is super cool.
I'm very excited to be a part of this.
And it's called Reopen Ready,
which is essentially everybody getting back to life,
normal life after COVID.
What's gonna be cool about this is we're going to be showing
you the behind the scenes of what it takes to make a massive
production like this.
- [Mario] Is there going to be food?
- There's definitely going to be food.
Craft services, makeup, costume, directors,
directors of photography, lights, cameras, action.
You name it, it's going to be on set today.
I've memorized all of my lines, I'm totally ready to go.
- [Mario] Gimme a line, gimme a line.
- I'm Coyote Peterson, professional adventurer,
and I'm ready to help you
get back to your next big adventure.
- [Mario] Wow.
- Reentering the world
- [Mario] That deserves an Oscar.
- I am working on it,
but the one thing that you guys may or may not know is that
my education, my background,
where I went to school at the Ohio state university,
I have a degree in screenwriting, producing and directing.
And my career actually began
in the world of commercials and campaigns,
just like what we're going to be filming today.
Of course, getting show you guys what it takes
behind the scenes to make something like this
is the big part of today's video.
- All right, a day in the life with coyote Peterson
onset for an E-bay campaign, let's see what happens.
(rock being split and crumbling)
- [Mario] All right, that's how it starts.
- We are officially through, we got our COVID tests.
They came back negative, here's Trent.
Hey, Trento!
- Hey buddy. - What's up guys?
- How's is going? - You ready?
- Good, just been filming some BTS of the house.
Lot of people, lot of cameras.
- I'll pull up and we'll get things started.
Unloading for wardrobe.
Productions are fast pace.
You gotta be in and out.
- Good?
- Yep, now I gotta park the car.
- Alright, go off road.
- So on any production shoot, the most important thing
next to the production assistance
is the craft services table.
Mario, I promised you, you could have some coffee cake,
hand wrapped, how cool is that?
- I want an egg too.
- You want an egg, too?
Mario does love his hard-boiled eggs.
Let's just put you together a whole plate.
Oh, salt and pepper for your egg, sir?
- [Mario] Yes, please.
- Okay, we'll get a little bit
of salt and pepper on there for ya.
How about a cutie?
Do you want a cutie?
- [Mario] A cutie, sure.
- Okay. We'll get you a cutie.
- [Mario] Gotta have that Vitamin C.
- We'll take another one and let's get you a napkin.
I don't want you to making a mess down there in our,
our basement hang out.
- [Mario] What's with that, I mean, who's the star of this?
- [Kelsey] I don't know.
- [Mario] I thought I thought he was a star.
- [Kelsey] I did too.
- Well, you're the star today.
- [Mario] Oh, thank you, sir.
- Here's your breakfast, sir.
- This cutie seems a little too ripe, sir.
- Here, I'll swap it out for you.
- That's better.
- Always have to have a backup cutie.
- Thank you.
Alright, craft services.
This little coffee cake is pretty good.
And we got a little cutie.
- Okay, so this is pretty cool.
This is the storyboard chart,
which kind of walks you through the different shots that
we're going to be getting today.
As you can see, we start up in a tree
with me and a pair of binoculars.
I'd say that's a pretty good resemblance
on these storyboards, I'm very impressed.
So all of these shots is what we're going to end up
accomplishing today,
between this board and that board over there.
It looks like I might even have hair in that picture.
Huh.
Well, anything's possible when you're on a campaign shoot.
- Campaign shoot. (imitates camera clicking)
Behind the scenes.
(energetic music)
- So it's a silicone mattifier, so in about five minutes,
it should sort of sort of just absorb everything.
- Absorb his face?
- No! (laughs)
- Here we go.
And voila, full Coyote Peterson attire.
I'm ready for the camera.
Okay, so we're getting ready for the first shot of the day,
let me show you what that entails.
Now, in most instances,
I would just be climbing the tree on my own,
but considering the number of repetitions,
we've got this ladder secured to the tree.
I come up into the spot,
I've got the binoculars, and I deliver the line.
- [Coyote and Kelsey] I'm Coyote Peterson
and as a professional adventurer.
- And then I drop from the tree, onto this mat.
Now there'll be a cut there,
that essentially is my feet hitting the ground.
You can see we've got this mat set up here,
because there's all sorts of weird, gnarly roots.
Last thing we want is me to break an ankle
on the first shot of the day.
So right now we're getting ready for the second shot,
where I essentially would fall out of the tree,
land on the ground, and I begin to walk toward the house
and I get to kick a soccer ball, which is pretty cool.
I'm here to make sure
you're fully prepared for your next adventure,
reentering the world.
- We're still filming, we're rolling?
Action!
Coyote can't remember any of his lines.
It's take, after take, after take.
We're going to be here forever, so--
- Hey, get off my cart, get off my cart!
- Sorry, sir, sorry. (man grumbling)
- So one cool thing about productions
is that you don't necessarily shoot a script in order,
right now we're getting ready
to do the last shot of the day,
where it appears as though I'm running out of the house,
to jump onto the ladder of a helicopter,
that takes me off, up into the air.
Now to simulate the helicopter
we've got a giant jib arm here with the ladder.
People have ropes that are connected to the trees,
so it looks like big rotors are
wafting all the leaves around.
And then of course we have these giant wind machines,
they're going to thrust a bunch of wind in my direction,
so as I run towards the camera, I deliver my line.
Then reach out for the ladder,
look back to the family and ask them to come with me.
Alright, I gotta get back to my spot, it's time to roll.
Will you say hi to everybody out there watching?
Kelsey is our amazing director on today's campaign shoot.
We're crushing it, right?
- You're mostly crushing it.
- Well, I'm trying my best.
She made me jump out of a tree like 30 times.
- I just call action, you do all the magic.
- Yeah, yeah.
Now we're going to do the helicopter magic.
It was so much fun to be right there,
set for the helicopter shot
and then all of a sudden, lunch break.
But now we're rested, ready to go.
- Full stomach, right?
- How many takes you think it's gonna,
we're going to get this one in?
- Well, we've got time for one time for one.
- Time for one.
- Probably gonna do 10.
- I can live with that.
So we'll just call it 14 and we'll make it happen.
(wind drowning out yelling)
- Hey Trent. - Yeah?
- [Mario] Can we get one of these cameras?
- Well I keep asking Coyote if we should get one,
so it's up to Papa Bear, I guess.
- [Mario] How expensive is it?
- Oh, I don't know that kit's probably
a hundred thousand, maybe?
Maybe, don't quote me on that.
- $100,000?
- $1,000,000. - Whoo!
- Here we go.
And action!
- It's been a long time,
so I'm here to make sure you're prepped
for the journey ahead.
Like greeting your neighbors.
- [Kelsey] Nice, you nailed it!
Perfect, let's wrap.
- Right now we're about to do a bunch of photography,
behind the scenes for different E-bay poses
against a white screen.
I'm sure we'll take a gazillion photos
and they're going to turn out fantastic.
And what's great about this background is then they can
superimpose in pretty much anything that they want to,
or just erase me altogether.
- [Trent] Mario, are you in here?
Mario?
Hey, they need you outside bro, come on.
- Hey man, no, no, no.
- [Trent] What're you doing in here again, sleeping again?
- We're cutting the, um, I'm prepping these boxes for eBay.
- [Trent] I don't think you were,
it looks like you were sleeping.
- Quiet on set.
Quiet on set.
Boom, thank you.
No, man.
This was just my, my, my part right here.
This was my line and uh, I nailed it.
- [Trent] You have more set fatigue?
- I have a lot of set fatigue, yeah.
I need some Red Bull.
- [Trent] Yeah, I think there's some on the way.
- Okay, uh, everything's good here guys.
- Okay, we are getting set up for my first interior shot.
I'm actually be walking two packages in to the kids
and delivering the line.
It's been a long year for Mommy and Daddy.
So you two are going to Grandma's.
- Grandma!
(energetic rock music)
- Okay, we're down to the last stuff we're shooting today.
We're doing wild lines in this bedroom.
Wild lines will be some sort of audio
that I just need to read into a microphone.
So hopefully this will go smoothly.
- Let's start with,
this is going to take some work, let's go.
- This is gonna take some work, let's go.
Let's go.
You'll need the right provisions to get back out there,
and one outpost has all the supplies; eBay.
There's one outpost that has all the supplies you'll need.
It's time to get reopen ready with eBay.
It's the final shot of the shoot.
(group cheering)
I do my best, I do my best.
Whoo, what a day.
Well, that is officially a wrap on today's
Reopen Ready campaign.
Big thanks to eBay for sponsoring this video
and for inviting me to be a part
of this incredible experience,
working with the crew, it was so much fun.
Can't wait for you guys to officially
see the campaign itself.
Stay tuned.
I have a feeling it's coming up next.
I'm Coyote Peterson, be brave, stay wild.
We'll see you on the next adventure.
(whooshing)
- I'm coyote Peterson, and as a professional adventurer,
I'm here to ensure that you're fully prepared for your next
big adventure, reentering the world.
- Honey?
(home alarm blaring)
(dog barking)
Like greeting a new friend.
Practicing grooming rituals.
Exploring far off lands again.
I got you guys.
It's been a long year for Mommy and Daddy.
So you two are going to Grandma's.
You'll need all the right provisions to get back out there.
One outpost has all the supplies; eBay.
So remember!
Be brave, 'cause it can get wild out there.
You guys ready?
- No, we're good.
No.
- Adventure awaits, Coyote Pack.
But before you head out, I've teamed up with eBay
to prep you for all the wild stuff out there.
It's been a while.
So with a little practice and the right kind of provisions
like pants, sneakers, or even an electric shaver,
we've got the essentials for you to brave
the great outdoors confidently,
explore it all through the link in the description below.
(animals roaring)
(wolf howling)