Hi everyone i hope you're all well so in the age of wokeness none of us are strangers to big
corporations jumping on the work wagon it's not a surprise i mean it's a way for their products
to gain visibility if brands are associating themselves with whatever is heavily trending in
the media and on social media it means more eyes on their stuff which usually translates into more
sales except for Gillette they lost about eight billion dollars after that toxic masculinity ad
turns out labeling your target demographic as toxic oppresses of women doesn't actually
inspire them to buy your product now does it anyway one company that has dabbled in and
out of activism over the years is mattel most notably through their most famous toy barbie
the other day a video was brought to my attention which has been uploaded to the barbie instagram
and youtube accounts here's a taste hey everybody hey everyone so there is a huge movement going on
people millions of people across the world are standing up to fight against racism and they're
doing this because too often and for such a long time people have been treated unfairly and in some
cases even hurt by others because of the color of their skin this stuff isn't easy to talk about
which is exactly why we have to talk about it it's a tough conversation but i'm glad we're having it
people might think that my life looks fine but the truth is i and so many other black people
have to deal with racism all the time it's really hurtful and it can be scary and sad
and i wanted to share some stories about that today bobby appears to have latched
herself onto the latest pop culture trend of racial justice activism god help us
this is highly inappropriate it's a children's toy for good to say but the company knows that it will
be the largely millennial and generation x mothers of the children not the children themselves
who are viewing the instagram page and those women tend to lean left and since mothers do most of the
shopping it influences them to buy the dolls for their darling daughters just call it work
capitalism now i'm not presenting this to you like it is anything mind-blowing we all know companies
do this it's a wave to help them sell stuff and keep the ragey activists from harassing them in
the process and in the case of barbie and mattel ordinarily i would just fob it off as another big
corporation engaging in work capitalism dime a dozen however after closer inspection of barbie's
social media output and affiliated entities i think in this case there may actually be
more to it i have a feeling that within the head honchos at mattel there is a genuine push for not
just progressivism but a radical leftist political narrative that is being fed through the internet
and their products into their consumers in short barbie is trying to radicalize your children
so why do i think this well first of all this wouldn't actually be new for barbie
she's always been a bit radical back in 1959 when she was founded the creator was influenced
by the fact that the only dolls her daughter had available to her were baby dolls which simulated a
caretaker role whereas her son had firemen toys policemen toys etc a much broader variety of
influence so she created barbie to give little girls a sort of adult archetype
to aspire to who i guess had a boyfriend but who could do anything she wanted with her life
other than be a caretaker now back in 1959 this was a radical idea but ultimately a positive one
however fast forward to 2020 and the radical ideas barbie is promoting now are a bit more on the nose
it's the specificity of what barbie is advocating and posting that has me
suspicious that the creative team has an agenda beyond just selling dolls see the racism video
isn't just a tepid nod to black lives matter it perpetuates textbook critical race theory that is
the theory that everything is related to race and racism that institutions are inherently racist and
must be torn down and rebuilt and that all white people are complicit in racism whether they know
it or not that's why in the video barbie mentions unearned privilege people did these things to
me because i was black and they made the wrong assumptions about me and they don't make those
assumptions about white people like me and that's not fair because that means that white people
get an advantage that they didn't earn and black people get a disadvantage that they don't deserve
that's exactly why people are marching because when enough of us stand together people pay
attention unearned privilege is a critical race theory talking point as is the idea that police
and authorities have an unconscious bias against black people which is also presented in the video
but this isn't the only social justice related thing that barbie is pumping out on instagram
they really started plugging this narrative via the page after the death of george floyd
on june 1st barbie posted this signaling solidarity with the black community and promising
to champion diversity they followed up on june 13th with this pronouncing their commitment to
the black community and promising an affirmative action plan to include more black characters
and hire more black people let me remind you again that bobby is in fact a children's toy
young children like three and up nevertheless she persisted and the next post to appear was
this image captioned part of being stronger together is supporting the people who need it most
now call me crazy but doesn't the phrase stronger together sound a little bit familiar
after this barbie randomly started talking about girls getting involved in politics
weird when your target demographic is literal three-year-olds but you know whatever anyway
the barbie 2020 campaign team appeared advertising four dolls candidate campaign manager fundraiser
and of course voter now why on earth will little girls just out of nappies in a lot of cases have
any kind of interest in this stuff and more to the point why is barbie trying to force political
awareness on little children i mean shouldn't we be shielding kids from that kind of stuff
well no not if you're a radical if you are a radical childhood is the prime time to recruit the
next generation of well radicals because that's when they're most malleable and the creepy thing
was that a couple of days after these posts went up a video appeared on the barbie youtube channel
which is officially listed as kids content by the way it's on youtube for kids entitled ask
barbie about running for junior city council in malibu i am running for public office running
for junior malibu city council member it's a great new position that lets young people get experience
inside the government and because this election is such an important event that's what today's theme
is okay so again this is a children's video on a children's channel but featuring a very obvious
and adult call to action but for little girls to get involved in politics and it's not the only
political or ideologically driven video up there a few days before international women's day in 2019
this appeared okay so theresa ken and i were volunteering at this local event and there was
this big brainstorming session in which we were working out all the problems and this later guy
well every time i made a suggestion he kind of just glossed over it and then asked if anybody
else had any suggestions theresa was having the same experience and so we were getting really
confused and frustrated and kevin was getting frustrated too because he liked her ideas so
he repeated them so that they could be heard and the guy heard them and then he said great idea ken
oh that's exactly what we're looking for ken promoting division between men and women before
kids have even reached puberty how very left wing speaking of which cut back to the instagram page
for a second the day before the barbie running for junior council video went out barbie posted this
women make up over half of the us population but less than a third of our government
and the numbers are even lower for black women it's time for that to change barbie has teamed up
with she should run to introduce girls especially girls of color to public leadership roles
and embolden them to lead by taking these simple actions we can continue to build political
ambition in the next generation now why would a children's toy promote political activism and
organizing to little girls specifically could it be because the team behind the toy is made
up of at least some radical marxist feminists who are trying to bewitch young girls into the
oppressor oppressed narrative with a mind to these same little girls taking power down the years
could it be that given the frustration and resentment that is bubbling over in the regressive
left right now they think it's a good strategy to literally radicalize young children to organize
via children's youtube videos conspiracy theory possibly not look at this organization bobby
has linked to in the post she should run the she should run instagram page features such distinct
posts as four things girls can do to ensure equal representation we have a joke about men in
politics but there are way too many could senator kamala harris be our first woman vice president
more women in power everywhere tap our bio link if you're tired of men trying and failing to do
a woman's job aka leading the way to change an expression of desire to see all nine spots
on the supreme court filled by women and literal communist call to action if not now when so we can
see a very distinct thought out and most pointedly specific political narrative emerging from she
should run which barbie is affiliated with and endorsing it goes well beyond any kind of silly
slogan earring done by companies like amazon every pride month this political narrative relies very
much on oppressor oppressed identity politics and critical race theory which is exclusively
associated with the regressive left all of this is augmented by the increasingly peculiar posts
on barbie's instagram page like this clip of little girls lamenting the number of women in
public office as if that's something they should be thinking about during their formative years
in order to make the community a better place everyone needs to feel welcomed and
have equal opportunity out of 50 states only nine of them have women governors okay that's mary wow
or this quote from noted liberal justice ruth bader ginsburg which yes is all very nice but
where's margaret thatcher in this mix where is any conservative or libertarian influence in all
of this but this post which seems to be entitled why i will vote is the very weirdest considering
the fact that the target audience for barbie dolls are too young to tie their shoelaces in some cases
let alone vote but then again remember the instagram page is geared more towards the parents
notably the mothers rather than the children themselves mothers who will see the messaging find
it beguiling and buy the dolls thus passing on the ideology to their young impressionable daughters
barbie is playing the long game here groom the youth into having an interest in politics push
them down the radicalization tunnel by peppering the barbie youtube channel with subliminal
political messaging here and there wait until they're old enough to vote and run for office and
then use them to take absolute power if you need any more evidence that barbie has a radical agenda
she should run is not the only radical leftist organization that barbie is associated with
the barbie instagram page also links to she's the first and step up which have similar meanings to
she should run especially step up for example on february 19th step up posted this the anatomy of
an ally in honor of world social justice day captioning it with we advance social justice
when we remove barriers that people face because of gender age race ethnicity religion culture or
disability textbook postmodernism critical race theory and of course intersectionality then
there is this post quoting activist blair imani encouraging people to look at history through a
different lens today on independence day take time to reflect read and educate yourself and
others on american history outside of what the textbooks tell us that is a fraction away from
the 1619 project which is the pet creation of hardcore critical race theorists this is radical
ideology people and it is the same sentiment that underpins the black lives matter riots this isn't
just your everyday harmless university lefty stuff now speaking of radical ideologies step up also
gave us this no justice no peace which is a threat of violence if demands aren't met a quote from
self-confessed radical congresswoman alexandria ocasio-cortez a step-by-step guide on how to be
an ally a push to support specifically women-owned businesses during the pandemic promotion of racial
identity politics a lovey-dovey post about greta twonberg and this post which promotes the teaching
of critical race theory or anti-racism as they call it in classrooms which includes
acknowledging that we do not live in a post-racial society highlighting the contributions of
bipark all year round and educating outside of the lens of settler colonialism and
white supremacy and of course there is a series of posts that spell the word women with an ex
radicalism straight up far left radicalism barbie a children's toy is linking to and actively
promoting these radical organizations as well as working with them and pushing that same ideology
in a softer way through their dolls and their social media accounts to their consumers which
are children this goes beyond work capitalism there is a radical leftist agenda within the ranks
of the barbie head hon shows and none of us should fall for it so to all you lovely parents out there
please don't buy your children barbie dolls the agenda here is extremely clear
bobby is trying to radicalise your kids please don't let it happen please if you like that video
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