are you thinking writing your first book
see writing a book and publishing a book
it's a lot of people's dream saying
sometimes you hear people say oh yeah I
would love to write a book someday and
now I have published a dozen books and
this is my latest book unlock it you've
already seen it if you follow me on
social media so when it comes to writing
your first book I want to give you three
tips some of the things that I've
learned over the years and I've
published with a publisher and I've also
self-published print-on-demand or having
thousands and thousands of books and
inventories I've done a lot of things in
terms of publishing so when it comes to
writing your first book number one the
key is knowing what it is that you want
from the book what is the outcome that
you want now for some if this is just
simply your legacy or this is you simply
want to share your story and that's
perfectly fine
right if that is your goal but you need
to be very very clear about what exactly
is the outcome some people they try to
make money from the book well if you'll
go try to make money from the book I
could tell you from experience don't
bother
write a book it's it's it's a very very
bad business unless you're Harry Porter
okay alright that's a different story
but for most publishing writing a book
the amount of time that you would invest
and spend on on just getting one book
done it's just simply not worth it as a
business from a business perspective so
why should you write a book however if
you are writing a book not just for your
own amusement but actually you want to
use it for business the generate leads I
think that's a very smart thing to do
because so much noise in the marketplace
one of the things that you could do to
stand out is to actually have a book
because this could act as your ultimate
business card imagine you meet someone
at a business function right you meet
with them everybody's heading a business
card oh here's my business card
that's my business card right and then
you get it you're thrown away but versus
when you get a book from somebody that
it has a substance right people like wow
like you have a book you're the author
of the book you've even heard of the
saying that people say that oh you know
he wrote a book on that subject means
that someone is an expert when you look
at the word Authority right what's the
first six letter of authority author
when you're an author it automatically
makes you an authority on the
subject so knowing what is the outcome
we're not trying to profit or will not
try to use the book to to get rich but
if you could use the book to grow your
business
strategically intelligently I think
that's a very smart thing to do so
that's key number one number two the
title of your book it is so so critical
that's 80% of the game you might have
the best book in the world the best
manuscript but if your title is not
interesting then you're not gonna sell a
lot of books so one of the things I
would recommend you do and this is what
I did you would come up with a say four
or five titles that you know that these
are the titles that you want to choose
one of those and what you could do is
you actually run Google Adwords it's a
smart attention you run Google AdWords
on on Google to see which title which
headline people would click on to the
most and then when they actually hit the
landing page here's what you do they hit
the landing page you would create a lot
of covers right a lot of digital covers
with the different titles on the landing
page and you actually give two people an
option to pre-order the book from you
before even write the book you are
selling it so people can pre-order and
you will see cover people are most
interested in so your title but also
goes with the cover what it looks like
so you want to have a very compelling
title that people actually want but and
then you want a very compelling cover so
you could test it before you write a
single word right before you spend
months for in some cases years writing
that book wouldn't it be good would it
be wise would it be smart to actually
test it out to see anyone who wants a
book so title is 80% of game the cover
very very critical you want it to be
professionally designed you want it to
be very professional you don't want
those something that it looks like it's
homemade it looks like it's so
self-published that doesn't hurt your
credibility
number three is before you even finish
the book you should have a very clear
marketing plan on how you're gonna sell
the book it is called fair selling
author
New York Times best selling author Wall
Street Journal best selling author
USA Today best selling author it is not
best writing author we're not trying to
compete on that so you got to think
about how you gonna sell the book how
gonna use the book you'll be good
is a business card knowing that you will
order a lot of copies and use just
giving it away to potential prospects
maybe you will send it in the mail to
your potential clients or you send it to
the existing clients so they could refer
people to you either way it doesn't
matter what is that you want to do but
you gotta have a damn marketing plan
don't try to count on or you're gonna
make money selling a lot of books that's
not where the money is but you could use
a book to build your business done
properly especially if you are in a
service business it's a very powerful
thing to differentiate yourself what
everyone else does and you by having a
book you will stand out so those are the
some of the things that you should
consider writing your first book and if
you're watching my videos and you find
it useful and this actually motivates
you to write your first book comment
below post a link there I would love to
see your work go ahead and do that