- I've met some of my best friends in the world.
- I feel accepted. I feel validated.
- Because you can inspire each other, and that's so important.
- They felt like a community right at the beginning, even.
- The more that you talk to people here, it's just a nonstop,
like, wave of love and knowledge.
-Most people don't understand what Mindvalley is, but neither did we,
until a little experiment we were doing started taking off.
So a lot of people think Mindvalley is an online education company,
or a publishing company known for its learning design, but the fact is
that's just one tiny piece of it.
See, over the years, we've found that the number one thing that makes a difference
in our students' lives is not fancy tech, but something far more powerful.
We started calling it "the tribe effect," and more than anything else,
it's this tribe effect that shapes everything we do lately. For instance,
you might have heard of Mindvalley Quest, a new learning platform that's taken off
like crazy. But what makes Mindvalley Quest special is not the tech,
it's the fact that every single course on Quest must be taken as a community.
Students start the course together, connect around the world together,
they support each other, they move each other along, they create vlogs to share
their insights, and ultimately, they cross the finishing line together.
The result is the nominal personal transformation and a course completion
rate that's significantly higher than industry averages. In other words,
that tribe effect. But it goes beyond just that. Did you know, our tribe is also
behind our most popular festival?
Every six months, our customers, teachers, celebrity guests gather in a paradise
location for four days of bonding and intensive growth. It's called A-Fest.
But that name itself came from the tribe. The event is hosted by tribe members,
and our tribe even told us, "Look, cut down on the speakers. Give us
opportunities to bond, to connect. We want parties. We want to mingle in the evenings
at a bar. We want to dance with each other," and that became the core genesis
of A-Fest. Speaking of events, the tribe also comes together once a year at
something called Mindvalley Reunion, an intimate setting where our students meet
our teachers, meet our team, and everyone who has been connecting with these virtual
communities online now get to connect in the real world and actually exchange hugs,
and that's where the magic happens.
But here's my favorite example. We wanted to really push the limits of this tribe
effect and see, and this was a crazy idea, but could we get our community to move to
a new city together for 30 days, and bring their families and coworkers?
Well, as crazy as it sounds, it happened this year in Barcelona,
and now it's an annual event called Mindvalley U. For 30 days a year,
many of our tribe members take their family and their entire lives,
and descend on a city somewhere in the world. That city then becomes our own
university campus, and what happens there is just so beautiful.
On their own initiative, the tribe members organize mindblowing talks and workshops.
They set up pop-up schools for the kids. They form new alliances in business and
conscious entrepreneurship.
Celebrity teachers come down to create guest lectures. Everywhere you look,
you see incredible collaborations, transformations, inspiring visions of what
education could look like. And the best part is, it's transgenerational.
From six-year-olds to grandparents, everyone is learning together.
Pop-up schools, pop-up classes for teenagers, all emerge, created by our
tribe. If you think about it, what we're creating here as a tribe is a future model
for a conscious community, the kind that we'd want to be living in
decades down the future, except we're doing it now.
And that's how amazing this tribe effect is, and we think we know why.
It's because personal growth is most powerful when it's not just personal.
It's most powerful when we come together, as a tribe, to grow together.
We exponentially grow, support, and inspire each other, and in this collective
environment, we become a force for positive global change.
So, a big question at Mindvalley now is what would happen if we gave our tribe
an even greater platform to co-create and give back?
What would happen if we broke down all the walls between our team,
our teachers, our tribe? Could we then elevate 100 million lives?
A billion? Humanity is facing a crisis. The brilliant mind, Tom Chi of Google X,
was once in our office, and he told this to us. He said, "Human conscious evolution
is not keeping up with our pace of technological exponential growth,
and if we can't raise human consciousness to keep up with our ever-increasing power
of technology, we're done for as a species."
He said, "I cannot emphasize this enough. We're done for." This is what drives us to
continue this question of how can we come together to help elevate the consciousness
of humanity? And so, we keep innovating, and testing, and refining these tribe
models in a massive global experiment on innovation in personal growth,
while emphasizing that at its core, we become our best selves when we are in this
together. Welcome to the Mindvalley tribe.
So, I hope you enjoyed that video. It was a real eye-opener for me when I realized
that every single time, it's our tribe that helps us level up our thinking and
turn our ideas into something a lot more successful than if we just randomly came
up with this stuff on our own. In the next few days, we'll reveal a brand-new vision
for the new Mindvalley tribe, and you're right at the center of it.
We want to bring together everyone in our ecosystem in what we call
the Mindvalley Tribe Membership.
How this works is simple. Once you get a Tribe membership, you get exclusive access
to our best events and our trainings, mentoring with some of our greatest
teachers, and you even get special enrollment incentives to go on additional
quests and high-level Mindvalley programs. It's about becoming the best version of
yourself so you can go out there and make a positive impact in the world.
It's that chain reaction we are banking on, because we believe that's how you're
going to transform and reach the lives of 1 billion people.
Enrollment for the new Mindvalley tribe begins on October 10, and you'll get
a glimpse of what we're putting together. When you join us on this date,
you get a chance to become one of the founding members of this Mindvalley tribe,
and can't wait to share with you more information. So, October 10.
Mark that date in your calendar, and I'll see you as soon as our doors open.