What if you had a way to skyrocket your client satisfaction and gain at least two or three
times more client testimonials. Let's talk about that today. In this video I want to
share with you what really makes a great coach. Before we get started, make sure you hit the
bell so you get notified when new episodes become available here every Wednesday,
All about helping you go from passion to profits in your coaching business.
Whether you're new or advanced in business, I'm sure you want to be the best coach you
can be. Everybody wants that, right? Or you might be wondering what actually makes a great
coach? What are some personality traits? What are some skills and tools and techniques I
can learn and apply right now to get my clients better results, gain more testimonials, more
referrals, and also have more fun in your business. With the strategies I want to share
with you today, you'll be able to become a much better coach, be happier and facilitate
amazing client transformations.
Strategy number one is to anticipate your client needs. Anticipating your client needs
is really important to make sure your clients feel like you actually understand what they're
going through and where they want to go. When you're hosting a coaching call, it's a good
idea to ask your client, what do you want to work on today? What's on your mind? How
can I serve you best? However, you as a coach should always know the next step for your
client, so you want to be able to anticipate the next step, the next task, whatever is
right in front of them so you can continue to guide them throughout the entire journey.
When my clients come to me, I always look at their business. I look at what they have
done, and I always know what they should be doing next so I can come in as the expert
in telling them what their best next steps really are.
The second strategy is to be a real expert and not a cheerleader. One of the biggest
mistakes that new coaches make is to be a cheerleader for their clients. What does that
mean? It means that you are cheering them on and you're tapping them on the back and
you're their friend and you're really supporting them and that's a good thing, right? However,
your clients pay you for honesty and truth. For example, in our business training program,
our clients are building webinars, they're writing sales pages, they're creating marketing
materials, and many of our clients are highly skilled at that, but some clients are not
as skilled. So we have to be honest with our clients and say, this could be done better.
What if we make an improvement over here? What if you try doing it again? Many clients
are going to be very coachable and very grateful for you being an honest coach with them. That's
what they pay you for and that's your job.
The third strategy is aligning with your clients. I want you to imagine for a second a situation
where your client is very unhappy with the services you provided or the program or their
results, and I'm not talking about whose fault it is, it's just a situation where your client
is not happy for whatever reason. In the beginning of a coach's career, most coaches will become
a little bit defensive. Most experts will defend their services, they will defend their
information and how they have treated the client and they will say, it's not my fault.
This is why it needs to be this way and I have made this mistake myself. So when a client
comes to you and says, I am not happy right now, I am a bit frustrated. The initial reaction
you should have is to align with them versus becoming defensive. So instead of saying,
"oh no, you're not right, this is how it's supposed to be and this is not my fault and
this is all your fault." Say "I understand. I'm so sorry that you experienced this. I
completely know how you feel and let's work together to make it better."
Your fourth strategy is to help clients find their own answers because when you guide your
client to finding their own answers, they will think as though it's their idea, right?
And therefore they will own it. They will want to move forward with it and then it will
be much more committed to this idea than when you just tell them what to do. So by having
your clients find their own answers and find their own next steps, you will empower them
to move forward a lot more confidently and therefore get a lot better results.
Strategy number five is to always be professional. As a coach, it's very easy to slip into a
friend role and become more of a friend to your client than a coach, and what happens
when you become more of a friend is that the entire posture of the relationship drops and
whenever something unforeseen comes up or you have to have difficult conversations with
the client, it can become very uncomfortable.
Strategy number six is to be super selective. Now, when you're working with clients who
are not ideal and clients that are not really aligned with your program or they're not even
ready for your programs yet, that will make you look bad to the external environment because
people will look at who's working with you as a reflection of your services, the quality
of your work, and who you are as a coach. So make sure that you interview your clients.
You look at who they are and not just what you can bring to them, but also what they
bring to you and your community to make sure your community, your group programs, your
client groups are selective, they are high quality and they're full of clients who are
perfect for you.
And now I would love to hear from you - "what do you think makes a great coach? Maybe you
have some tips or tricks that you want to share with us down below in the comments.
Let us know what makes a great coach and let's have a conversation.
What I think makes a good coach is someone who sees you for who you really are and for
your potential and holds that space for you to grow into and stretch into.
What makes a good coach for me is someone who can keep you accountable, keep you on
track, and bring out the best that you can be.
Somebody that listens makes a good coach.
Hi, I'm Debbie Shadid and I think a good coach is somebody who holds you accountable, who
does not take excuses from you, who calls you out on your you know what and makes you
do it anyway.
Believe in people at the deepest level, which then fuels the client's transformation,
Somebody who serves from the heart.
But also have that edge between like, the authority to kick your butt but also to speak
into that higher vision of who you are and where you're headed and not let you settle
for anything less than that.
As always, be sure you stay focused on your goals. Stay focused on being an amazing coach
for your clients and then be sure you come back again next week. If you liked this episode,
give us a like, subscribe to our channel, maybe share it with your friends and community
and I can't wait to see you again. Thank you so much for watching and I'll see you soon.
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