Hi, I’m Jonathan Mitchell with the award-winning Richmond Ford. And there is a new era of
automotive engineering upon us and Ford is leading the way with this, the new Maverick. Now,
these things are such a hot commodity that it has taken me a while to actually get my hands on one
because the new owners are so excited to take this thing home that they’ve been literally waiting
for them to roll off the trucks on our lots. But none the less this one is here now. So let’s see
why this thing is hotter than a Tickle Me Elmo in 1996 this holiday season, let’s get started!
The Maverick is in a unique segment with only one other comparable foe from Hyundai of all.
However, what makes the Maverick desirable over many segments is its unique approach to
today’s automotive consumer needs. The Maverick is obviously a truck but not in the traditional
sense. This is not a body on frame construction but rather a unibody construction as you see the
lack of separation between the bed and the cab. The Maverick’s bed is short, but it is smart!
It makes use of the small space by offering a wide enough track to fit a sheet of plywood
and the tailgate can not only extend the space but also offers support as you can adjust its
resting height. There are also integrated tie-down points or bottle openers, whichever you prefer
on either side of the tailgate. The bed rails offer multiple adjustable tie-down points,
and the notches offer the ability to create your own storage divider system
or customize it with different accessories. Do you want to add powered accessories?
Well, Ford has you covered with 12-volt power that you can easily tap into without splicing
into pre-existing wires. There is also a 400-watt power port for tools or gear and extra storage
here on the sides. And what may seem like a weird design choice is actually a functional feature
and that is the bedsides extending up the cab to protect the rear window from having taller cargo
bump up against it. When it comes to weight this bed is still plenty capable with a maximum payload
capacity of 1500lbs! This is the truck bed of the future, but fortunately, we have it here now.
The Maverick is also capable of towing up to 4000lbs with the towing package for when the
bed just won't suffice. This adds a transmission cooler, changes the rear differential, and adds
an integrated brake controller. Now, this towing capacity is not available on all of the Maverick’s
to get the maximum performance you have to opt for the optional 2.0L EcoBoost 4 cylinder engine.
This comes with an 8-speed automatic transmission and is good for 250 horsepower
and 277 lb.-ft. of torque. You can get this engine in either front or all-wheel drive.
This combination is good for up to 22 city and 29 highway mpg! However, the alternative which
is big news because this is the standard engine in the Maverick and it’s a Hybrid!
The 2.5 Hybrid engine puts out a respectable 191 horsepower with both gasoline and battery power
combined and 155 lb.-ft. of torque and this is paired up to an eCVT PowerSplit transmission.
This Hybrid powertrain will allow for up to 40mpg EPA estimated city rating, 37 combined,
and up to 500 miles on a single tank. In a truck! Back to towing a max towing
capacity of just 2000lbs is achieved in the front-wheel-drive non-towing package models.
The Maverick comes in three distinct trim levels, you have the XL, XLT, and Lariat. Each trim gives
you a bit more options and creature comforts. This trim is the XLT 300a so we can’t show you all of
the available features. But the differences in the trims will be obvious right from the designs in
the grille, the wheels, and the painted surfaces, like the mirror caps and door, and the handles on
the Lariat. You also get intelligent access on the doors to keep your key in your pocket. All trims
come with LED headlights, daytime running lights, and an 8-inch center stack touch screen! Now we
don’t usually mention pricing in our videos due to the market fluctuation, incentives, and depending
on the time you watch this video those can vary. However, it is worth mentioning that the Maverick
starts at 20 thousand dollars. You can get a fully loaded lariat for about $36 thousand MSRP. When
comparing to a full-size truck you may not need, in theory, you could get two base model Mavericks
for the price of an entry-level F-150. That’s a lot to consider when weighing your options.
The Maverick is sure to be an eye-catcher when it first starts rolling on the street
because there is nothing that looks like it. The bold and masculine lines of the truck give off
that built Ford tough vibe even though it has a small footprint. Think of it as a bull terrier,
short in stature but poised and ready for anything you can put it up to.
The ride height is tall enough to clear off-road obstacles but short enough that you can make sure
grandma can easily get in and out. Around the rear MAVERICK is stamped into the tailgate just
like its bigger siblings in the Ford truck lineup. One design cue that is a little different is the
license plate position, but it is offset like that to allow for the trailer hitch.
The Maverick is based on the Escape and Bronco Sport platform, with the influence of the former,
the Maverick is capable when it comes to off-roading. While it is not as capable as a
body-on-frame truck with the FX4 package equipped you get two additional drive modes-mud/rut & sand,
all-terrain tires, Hill Descent Control, skid plates, and exposed front tow hooks.
You also get a smaller 17" black-painted aluminum wheel that allows for more tire sidewall,
and don’t forget the FX4 Off-Road box-side decals! As we move to the interior this is where more of
the Maverick’s innovation shines through. As soon as you open the door you notice the
unique door panels. These door panels allow you to store tall water bottles and massive iPad’s,
laptops, you name it! The cut-out in the pull handle is purposely designed so you have
easy access to pull out those bottles on the go. The exposed hardware adds a rugged styling touch.
The materials used also hint at the rugged style and will be easy to clean and care for. The seats
are comfortable and depending on the trim level you can get them in a durable cloth or active-x
vinyl. The color combinations are unlike most you will see in any other vehicle. The colored accents
in the center console highlight commonly used areas so you notice them easier while focusing
your attention on the road. The seating position is very comfortable for passengers of all sizes as
this little truck provides excellent legroom even in the rear as it is even more comfortable than
some mid-size truck options on the market. Here in the rear, you also get additional storage under
the seat as it lifts up and exposes two cavernous cubbies to fit all of the essentials on the go.
Also, while I have this up you will notice the two notches, these are part of Ford’s new FITS system.
Ford will have accessories to fit in these notches like hooks or a cord organizer,
and you notice another here on the back of the center console. You can put a cup holder here or
anything you would like because the idea is you can 3D print your own accessories for these spots!
Taking a look here at the rear seat room, I’m 5’10” and I have plenty of room to sit behind
myself for legroom and headroom is a non-issue as there is a cut-out offering more space up
here. But the real test is, is this good for a family vehicle? I have my car seats with me
so let’s throw them in here and see how they fit. So here we are here with my rear-facing
car seat in my super-cab F-150 and as you can see, this seat is pretty much straight up and
down. Making for an awkward and uncomfortable seating position where your knees are pretty
much right there in the dash. How does the Maverick compare to a full-size pickup?
Let’s find out! So just finishing up getting these strapped in. I’m going to note one thing.
That you are going to want to remove the back headrest for the front-facing seats
because that takes away a bit of the room here at the top. Now the real story is that this seat
right here does not look anywhere near as straight up and down as it did in my truck. Which probably
means it’s going to be a lot more comfortable. Let’s come around this side and take a peek! So
back here there is plenty of space to get the kid in and out and up here is where the real test is.
And yeah, I’m not sitting anywhere near as straight up and down in the seat and
it actually looks like I have about 2-3 inches more knee room here between me and the dash.
I would say this passes the test that the Maverick is a good family vehicle option.
When it comes to tech the Maverick is plenty well equipped. We already mentioned the 8-inch
infotainment screen. This system allows you to pair your phone with Android Auto and
Apple Car Play, unfortunately, the phone does have to be plugged in and it is not wireless.
You will have to rely on your phone's navigation though as nav is not an option with this system.
Nor are voice commands, these two will have to be through your phone. But you can get a 6.5-inch
productivity screen on the instrument cluster. This will display your towing, off-road, and truck
information. You get dual-zone climate controls, a 12volt port, two USB’s upfront, two more in the
rear along with a 400-watt outlet. There is also a wireless charge pad in the center console on the
Lariat luxury package. For safety Ford’s Co-Pilot 360 is an optional add-on that includes BLIS with
cross-traffic alert, the lane-keeping system, but standard you will get auto-high beam headlights,
pre-collision assist, and a rearview camera. So there we have it, the new Maverick.
A forward-thinking, youthfully designed new pickup truck experience that will be at home
in the driveways and of both customers young and old. Now, this thing is for anybody who lives in
a populated area that needs a small footprint with the utility of a bed and the ability to
throw in their friends and family and take this thing on a long journey and still get great gas
mileage while doing it! Now here at Richmond Ford, we can actually customize your Maverick before it
leaves our lot. We can throw on a tonneau cover and make that bed a trunk, we can throw on some
wheels and tires, a lift kit, anything that your heart desires to make this truck your own!
And when you buy from us you’re going to get our exclusive 100,000-mile warranty
and our 5-star customer service and we have customer service reps standing by at the link in
the description ready to help you place your order and as always we are Driven By You! Please like,
comment, and subscribe and we’ll see you on the next video. Thanks for watching!