t-series who is at some point going to take over as the number one most
subscribed new channel on YouTube. It's a fascinating thing to watch even though
we all know it's gonna happen sooner or later. I mean it may have even already
happened by the time I'm uploading this.
Not today
Not today Satann
Welcome to Psych IRL. My name is Donna
okay so last video I talked about YouTube rewind and how PewDiePie vs. T-Series
wasn't even on there
So today to make up for that, I'm going to be talking about PewDiePie v T-Series
and covering all the events. Well trying to at least...
Also for those of you who unsubscribed to me because I talked about PewDiePie
How dare you
ahh the battle to become #1 most subscribed youtuber has always been a coveted prize
that's quite surprising since
being in that spot is pretty futile
seeing as you don't really get any special privileges
other than bragging rights
but the audience and some creators on this platform
take it pretty seriously
for instance in 2008 Fred who made content like this
Oh my gosh! He's eating all the toilet paper
I like the way toilet paper taste
was projected to take over the number one spot on YouTube
At the time, he was the community's favorite punching bag
So, mass chain letters were sent out telling everyone to unsubscribe to Fred
and today is unsubscribe from Fred Day on YouTube
Thus in spite of it being just a spot
It's a spot people defend very passionately
today the current battle wages between PewDiePie and t-series
What is T-Series?
T-series is an Indian music record label and film production company
founded by Gulshan Kumar in the eighties. The channel primarily releases music
videos and film trailers. Now India has a population of over 1 billion
Compare that to the United States with just over 300 million
and compare that to where PewDiePie resides in the UK with 66 million
Those 1 billion people are slowly coming online
Mukesh Ambani decided that India's internet landscape needed a major level up
And so he released alliance Jio
He practically gave away free data for anybody willing to be on his network
and chances are a lot of them are going to subscribe to T-Series
You know what? There's something I don't get
I feel like T-Series is more than just a music lable
Okay so Harsh Gupta is from India
and he explains that in India there are 29 states
So t-series caters to the music of major industries such as Bollywood
and other state movie industries such as Kollywood. All the other regions put
together has caused t-series to blow up. It's quite an old label
and then he sent me pictures
of a lot of CDs that they have in their house and cassettes
and they all have the T-Series label
Also, I have another friend who is from South Africa who's family is Indian
and this is what she says about T-Series
The only reason I knew they existed
was because of the old VHS tapes my mom had that I used to watch a lot of
So, I went through the DVD collection that we have
and we have and we have quite a few movies but I only found 4 that have the T-Series logo on it
However, when I went to the CDs
These are old soundtracks for movies and while going through that I realized
that while some songs are technically from series the DVDs don't show t-series
on them so I actually do know a lot of things from t-series but under different
names like eros and UTV
okay let's talk about the conspiracy theories
What conspiracy theories have you heard?
About T-series?
Yes about T-Series
SUBBOT!
Why do you laugh at your own jokes?
I don't know. Just go
A lot of smaller channels have disproved this and I've done experimenting with sub bots myself
I've done videos on it. Now with this channel
but with other videos to see how it works and if you can get famous with it
And you can't.
The other theory that I've also heard is the auto subscribe
If you are Indian you are auto subscribe to t-series. This has also been disproven by
people who have a VPN. You sign into Indian YouTube and made a new account
and it does not auto subscribe them to t-series. By what a lot of people are
saying it feels like T-series is really integrated into Indian culture
and it's more than just a label
You know. I get reminded of my childhood
The music, the movies, the posters, the charm, the elegance
Alright so, Felix Kjellberg made his name in the “Let’s Play” genre.
He took gaming videos to another level by making the viewer feel like they were playing a game with a friend.
Nevermind. Nevermind. Nevermind I'll find someone like you
I mean nothing but the best. AHHHHHHHHH
His channel exploded with popularity as he built a dedicated fan base called, “the bro army”
What followed were multiple successes such as appearing on Mainstream Television
We started to. That was awful. We started to. It turned into a high five and then it just fell a part
It was...I never want to do that again
writing a book, having his own YouTube Red Show, starting a successful clothing line
and raising money for multiple charities
He transitioned multiple times into different types of content such as vlogging, comedy videos
Meme Review
Essentially PewDiePie is going up against a behemoth of a corporation.
An individual creator up against an entire company
To put it into perspective, Felix uploads every day and from his total archive he gains about 11 million views per day
T-Series on the other hand uploads about 3-5 videos per day and garners about 79 million views in a day
Some have predicted the corporation would overtake the youtuber in just one month
PewdiePie got dethroned
It looked like all hope was lost
It looked like it was finally it
But then something happened
What some failed to take into consideration was the power of the community
Many creators have used their massive influence to propel PewDiePie further ahead
From purchasing expensive ads
We don't mess around
T-Series it's game in for you
We did it. We did it! It's up there! Subscribe to PewDiePie right now guys
explicitly telling their audience to subscribe to PewDiePie
PewDiePie needs to have more subscribers than T-Series
Click that link. Do your part.
sneaking subliminal messages into YouTube rewind, and other stunts I’m not sure how to categorize
(repeats PewDiePie)
I am going to permanently and forever
destroy my body, the one body that god gave me
with a subscribe to PewDiePie tattoo
In just one month Felix gained over 5 million subscribers.
So, that begs the question: Why do we care so much?
This battle has brought together a pool of creators
some who have not exactly seen eye to eye with Felix
Logangg I have put a trackable link in the description of this video
that when clicked will automatically subscribe you to PewDiePie's channel
but they've come together just so a corporation doesn't take the #1 spot on YouTube
To be fair, Felix has said he is doing this for the memes
but a lot of his viewers care
and you can see that with the likes to dislikes ration for videos that are just trying to be factual
about projecting the growth of PewDiePie and T-Series
You also see this in the blatant racsim that has sprung up against Indian people
because of several jokes PewDiePie has made
In response, Felix urged his viewers to donate to a charity that would help children in India
No more F India. Let's instead help India
Some of his Indian fans have even taken the liberty to translate the type of humor Felix has
While some have played along with the battle and created diss tracks of their own
Perhaps why we care so much can be found from the underdog narrative we love so much
portrayed in movies, TV shows, and stories
The tale has been told again and again
Little guy who is disadvantaged in every way defeats Goliath
The praise for these tales shows how much we want the underdog to win and PewDiePie is certainly the underdog in this situation
He doesn’t have the resources or manpower T-Series has
He is also always constantly attacked by mainstream media
So, of course as I'm editing this
PewDiePie comes under contravarsy again
contravarsy in quotes
and this time its from a reporter, a buzzfeed news reporter
Joe Bernstein and he says following on the news that PewDiePie endorsed an antisemeti YouTuber
here's a screenshot from a recent video in which PewDiePie played a game
with and laughed at a fan named RabbiShekl
whose avatar is the famous anti-J Le Happy Merchnt
This is a screenshot and this is who Bernstein claims PewDiePie is laughing at
He's supposedly laughing at this name
and this avatar supposed to be anti-semtic which I didn't even know
when you look at the actual clip you find that PewDiePie isn't laughing at
the avatar he's laughing because as a fan is telling him how much that he
admires him, this player shts him.
Hey man. I really appreciate your content. You gotten me through some tough times
and I respect the F...
(laughing)
and it's just sad that there doesn't seem to be any kind of accountability for reporters that do this
n turn our encouragement for the underdog displays implications of ourselves
In one time or another we’ve all perceived ourselves to be inferior to someone else
whether that be as a child abiding to Authority or as an adult feeling
subordinate to a manager. Because of that we can easily empathize with the
underdog. When they succeed it confirms the old wives tale that hard work pays
off and life is malleable. We can do it too if we work hard enough. YouTube is or
was depending on how you look at it built on the back of this principle
normal people, who didn't know they could make money here, built Empires through
hard work and doing what they love. For a lot of people this battle
symbolizes the end of that era.
There's a trend that's going on
YouTube is corporate now. It's a giant
It's a machine that's gonna continue to do very well but it's becoming very commercial
it's not that friendly for you to start YouTube right now
It has become a reflection of the growing fear creators have of corporations
taking over YouTube, the fear that not anyone can do this anymore
PEWDIEPIE
So what do you guys think about corporations and YouTube. Do you think YouTube is
prioritizing corporations too much and do you think this is the end of the
creator era where people can just upload whatever they want
That's the end of the video. I will see you guys next time. Stay psyched!