hey what's up guys thanks for joining me
for a new video today i am joined by
brennan
and he is a fellow youtuber that talks
about print on demand what's up brendan
what's up ryan thank you for having me
today yeah thanks for being here i'm
excited to talk etsy so you're a
specialist on etsy me and etsy have a
long-standing beef since they
uh terminated me i always like to say
for no reason i mean sure i had a couple
strikes against my account that maybe
were legitimate but a bunch that weren't
and i was not able to get my account
back um but hey man thank you for being
here again and
just right off the bat like how's your
etsy shop doing so far this fourth
quarter
doing awesome honestly it's
been the craziest thing i started so i
started our shop almost a year and a
half ago now and it's completely
replaced my full-time job which has been
absolutely insane to think
that something
not knowing anything about something and
then being able to apply it learn it a
lot of my content or a lot of the stuff
i've learned has come from your channel
so i appreciate everything you've taught
um and then just being able to take
something and make money online has
absolutely blew my mind but so overall
it's been doing awesome dude that's a
great story and i know that's going to
get a lot of people excited by the way
like i said you're on youtube i'm gonna
plug brennan's channel at the top of the
description so show him some love and uh
you know he's gonna help you grow your
etsy shop um so let me ask like are you
doing just print on demand on etsy
yep so i'm only doing print-on-demand
integrated with printful
highly recommend printful if you're not
familiar with them there's the print
provider that will print and ship
everything for you so it's completely
hands off
little backstory with that too is our
whole reason for starting to sell online
was because we
a year and a half ago we bought a
one-way ticket to move to southeast asia
and we wanted to be able to have a job
that would allow us to work remotely so
that was the whole reason to kind of
look into doing print-on-demand and
selling online
and it was a matter of just like looking
any odd in job that you could do if it
was uh whatever way we could make some
type of money online and uh ended up
being print on demand and now we have
the opportunity to work anywhere that we
want because of
the awesome opportunity with
print-on-demand so dude that's awesome
and you just kind of piqued my interest
you mind me asking like what country are
you in
so right now we're in the united states
just due to borders being closed um but
we're moving to bali here in january now
that things are opening up and we're
gonna work fully remote because of
the opportunity of selling on etsy so
dude that's sick man that you just
inspired me i'm like okay i i'm all
about the remote work but i'm still kind
of like i did a lot of traveling this
year and uh
i feel like when i had my nine-to-five
job it was just always that crutch you
know i always had an excuse why like
maybe you know i'd go on one trip but
not the other one so
um you're going for it man that's that's
inspirational
thank you yeah that's exciting it's
crazy you're able to
for someone who has little background in
ecommerce who has no idea how to sell
online you can learn anything online
right now and you can start making money
within a day or two as long as you're
applying and learning improving and
implementing so it's a wild world the
the the era that we live in these days
it really is and like it may feel it's
funny like people who know enough to
know that there's
some saturation and some competition
wherever you look but
it's like
if you know enough to think about that
like there's people out there that have
no clue about selling on etsy you know
what i mean or have no clue about
selling anything online you know and
it's like you're still in a minority
that
can exploit this edge meaning i don't
mean it like an exploitative way i just
mean like you know you have some
knowledge that you can leverage
start an online business and
it's like just keep the right mindset i
always like to remind people that you
know if you're not successful
immediately who cares like
give yourself a 10-year window like in
10 years you're gonna be making
more money on the side than you would
have if you didn't start right and
hopefully that it can grow into
something significant um i just love the
like where this can can go you know
nobody knows where it's going to go but
um
yeah and i was going to mention too it
reminded me
i've done some interviews with not not
that i think i shared on my youtube
channel but like i've done some
i've talked to some people that have
sold like physical products you know
like print on demand is very accessible
but i've talked to some people that
established their own supply chains or
kind of leveraged other people's supply
chains and they lived like overseas in
asia and sold like jewelry for instance
and they became top 100 etsy sellers
is that anything that you might be open
to if you came across the right like
people
definitely i think that's the that's the
goal for everyone anyone that can
learn something and then scale it to be
making more money than they're making in
their previous job or whatever it is is
the ultimate goal if we could take
something that would allow us to do that
um which right now etsy is the hope
because it's headed in the right
direction
then
it's just a matter of rinsing and
repeating and continuing to work on it
and being consistent in order to really
take it to the next level but um
definitely open to
something in that regards dude i love
that man like just that iterative
process get better each time um keep
that right perspective
and yeah as much as it pains me to say
it's like i remember etsy kicked me off
and i was like i'm gonna short their
stock and then etsy got included in the
s p 500 and it's just been on a rocket
ship now to the moon um
and yeah fortunately i never did but
that would have different to me i would
have owned myself so fortunately didn't
do that um but hey i wanted to ask you
we were talking off-camera about your
approach to etsy because you mentioned
that this your journey
uh has really seen an upswing um
recently since you kind of tweaked your
approach to seo so what can you tell us
about like etsy optimizing for etsy
search
definitely so i think a lot of
confusion happens where people get
concerned on what what seo tool to use
whether it be e-rank or marmalade which
they all are great tools and i think
they have a lot of
benefit benefit uh benefiting factors to
them but
for me i think the biggest thing that
has helped me is just going straight to
the source right on etsy.com right on
the marketplace and doing my trend
research and my seo research right there
um you're able to see what ranks on the
first few pages yes backing up to one of
my most favorite things about etsy is
it's so clear what people are doing and
why they're having success you're able
to go straight to the shop see what
they're selling how it's selling
what type of keywords they're using and
you're never going to copy any other
seller right that's my biggest thing you
got to respect all sellers but you're
able to see what it is that they're
doing and what they're having success
with and you could possibly implement
into your own store
so for me my biggest
seo
like tactic that i do is going straight
to the source
searching whatever niche i'm in whatever
design i'm designing for and then
um looking at the listings that rank on
the first few pages and then clicking
through i'm getting an idea of keywords
that they're ranking for and then
incorporating them them into my title
and into my tags obviously creating your
own title and
creating your own tags but
if you
use keywords that are ranking already
you're going to your listing will have
to rank because it'll be recognized by
the algorithm so um i guess my that's my
basic thing just go straight to the
source do your keyword research right on
etsy and you'll see success and i can
say that because that's what's happened
within our own store
because previous to that we were using
e-rank and marmalade in it we were
getting some traffic but it wasn't
anything exponential got it yeah so it's
kind of like eliminate the guesswork and
it makes it makes logical sense that
like the etsy engineers are putting the
stuff that's more likely to generate
interest based on previous like customer
interaction in front of us
you know so you know leverage that and i
was going to ask like do you use all of
the
do you
write long etsy titles like do you
utilize
the majority of what they allow to put
in the title definitely yeah so we'll
use all characters allowed for the title
and with that too making sure you're
using long tail keywords so things that
you can rank better for especially when
you're starting out
you're such a small fish in the sea that
you got to use
longer keywords that you can actually
rank for
and very specific to whatever design it
is and then um same with tags as using
longer tail keywords so that you can
rank for them because it's when you're
starting out it's so hard
to
um to be able to rank with these general
keywords but i guess another thought too
on seo is you don't need to over
complicate it i think it sounds like a
scary term but just all you need to do
is think like a buyer
and just connect the buyer with what
your design is by using a keyword to
bring them together and your listing um
will more than likely show up so
no i like that advice i remember when i
was just getting started you know and i
probably had a long ramp up before i
really started taking action with my
e-commerce journey or taking it you know
serious
um where i was just listening to
podcasts and uh it's always great to
like acquire knowledge but you're in
there's like a danger to
listening to too many things and
deciding like oh it's not for me there's
too much going on or like getting in
your head about
like yeah like i'll never understand seo
what does that acronym even mean right
it's like you know you can psych
yourself out like i remember thinking
that there was like some hidden keyword
puzzle on amazon that needed to be
solved and it's like you literally just
put in the reps and you start to
understand how the algorithm works and
you know the algorithm is written pretty
intelligently too so um for sure
just keep experimenting i would say and
it's interesting how each each platform
has its own kind of
algorithm that you get a feel for over
time are you do you have any plans to
expand off of etsy to maybe amazon or
anywhere else definitely yeah i've been
very curious about merch merch by amazon
um and even considering opening my own
site so i have more control of it
because you hear horror stories on etsy
but right now the opportunity is so good
on etsy that i don't want to miss out on
that and there's there's so much
opportunity for someone just starting
out today you can make money so it's
but yeah long long-term game is to
diversify and sell on different
platforms for sure
yeah i like that as a hedge and um i
agree a hundred percent i had a
interview with
um
what is his name i forget um
one sec i had all right with spencer
on my channel probably a little over a
month ago and he was already like a top
etsy seller selling jewelry and he
started with print on demand and he sent
me a picture
of him i mean you know he's he's he's up
there with his etsy knowledge and
experience and he's also got an edge on
pricing because he purchased some of the
machines to print his stuff but anybody
watching this that remembers that
interview like he sent me a screenshot
three weeks into october and he's
already done thirty thousand dollars in
sales on his new etsy shop no way it's
absurd yeah it's absurd the
opportunity's there for sure
yeah um
and he's mainly doing like the generic
stuff like he's not doing like crazy
niche research he's just kind of like
cracking to me what i think of etsy i
think of a lot of like bachelorette
party t-shirts for the whole group you
know he just like enters that niche and
just instantly ranks his stuff you know
all right and with that too i think
that's the best place to make money
rather than doing one-offs like
individual
um orders is to do like family shirts
especially with the holidays coming up
doing like group family shirts because
your order account will go from one to
seven or eight depending on how big the
family is so like bachelorette parties
is huge you need so much money with that
just doing um designing for like an
entire group rather than just one person
is like a huge hidden gem within etsy
yeah dude i agree in it like etsy is the
place to execute it because i'm i'm
gonna do a video later this week with my
girlfriend we're just gonna review like
halloween group costume shirts
yeah and uh couples costume shirts and
it's like when you're watching it on
amazon it's like i'm like kicking myself
for not doing more of this but at the
same time amazon merch you know you
can't bundle listings
so
etsy you can or amazon seller central
you can so it's kind of like
be smart about the platform you're on
like you know etsy is a great
opportunity to do that so
100
yeah man so any other like quick um
quick hitter tips that you want to share
with uh with my audience about like
selling on etsy and like plug any of
your content that you've done maybe
recently on your channel that they may
find interesting sure i guess one last
seo tip is just using the stats and the
data that etsy gives you you can click
on the tab stats and you'll see what
keywords you're ranking for what
listings are performing based on
keywords how people are finding your
shop so don't ignore the data that etsy
gives you because there's so much
valuable information in there i can't
tell you how many times i've gone back
to the stats use those keywords in
future listings in the similar niche and
then started ranking well for it and i'm
getting sales because of it so
that'd be my last tip there and then
other thing is just check out my channel
the reason for doing my channel was
because i had a hard time finding all
the content i needed in one place for
etsy and i had like bounce around all
different places spent a bunch of time
doing that so the idea of my channel
just to have everything you need to know
right on my channel from beginning to
end to get your shop open and start
making daily sales on etsy
all right man i love it and uh i do
really agree with that um just checking
the data looking at what's working and
then maybe doubling or tripling down on
what's working you've already gotten
edged because you're seeing that etsy
serves you up the data of like how
you're generating interest on that
listing and
um i always say like occupy more online
real estate double your listings from
one to two you know it's like
increase your your uh your sales i was
going to ask you two before i forgot you
said you like printful um i'm sure at
least somebody else is wondering like
any tips on what products sell best
through printful
so for us personally we're selling the
bella canvas 3001 and then the gildan 18
000 and the gildan 18500 those of their
hottest sellers i know people have a lot
of success with the gildan shirts the 64
thousands but for me quality is more
important than that's the price point
and i've had more
uh happy customers with the bella canvas
than the gildan so
those are the three top things and also
with that don't limit yourself to what
you sell i think it's just a matter of
experimenting experiment with mugs
experiment with hats see what works for
you but within our experimentation uh
the sweaters and the t-shirts have done
the best for us so we just like you
mentioned before double down on it and
ran with it
yeah man that's great that's great
advice and you know if it's working on a
on a shirt
really well like hey why not throw it up
on a coffee mug you know worse that
could happen
cool uh brendan thanks for being here
man i uh really appreciate you sharing
the tips about how to succeed on etsy
with my audience i wish you the best
this fourth quarter with your etsy shop
and i'm gonna say hey get up get up on
amazon as quickly as possible and try to
carve out some sales for yourself
definitely right on ryan appreciate the
time and for having this opportunity
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