[MUSIC]
I kept hearing about this thing called March Madness.
And I thought we were all just having a hectic month, but
it turns out it has something to do with sports and
I'm not sure exactly which sport, but either way it's a cause to celebrate.
This month I celebrated my day 365 of womanhood and
Bud Light sent me possibly the best gift ever, a can on with my face on it.
>> Dylan Mulvaney was celebrating the fact that Bud Light
had sent a special beer can over to her.
Of course, she's a TikTok star who has been basically documenting her transition.
Now, of course, that simple video led to a little bit of a hissy fit on the right.
And I gotta say some portions of that tantrum are amusing to watch and
we're gonna see what I'm talking about in just a moment.
Now, a little more context into what Budweiser was doing here.
So Mulvaney, who has about 11 million followers on TikTok recently
celebrated the one year anniversary of her days of womanhood series
in which she documents the everyday highs and lows of transitioning, okay?
That's why Bud Light sent her that special can of beer.
Now, let's get to the crazy reactions starting with,
I think the most unhinged, let's watch.
>> Grandpa is feeling a little frisky today.
Let me, say something to all you and
be as clear and concise as possible.
[SOUND]
Bud Light and
Anheuser Busch have a terrific day.
But, who paid for that beer Kid Rock?
Did you pay for that beer?
You bought the beer just to shoot the beer, okay?
I mean, by the way, Dylan Mulvaney is 26 years old, why are they so
up in arms about this?
Who cares?
By the way for everyone, it doesn't matter what your political leanings are, okay?
Stop getting upset or giving credit to corporations that
only do things to maximize profits or to market themselves to,
in this case, 11 million people who follow this popular TikToker.
That's all this is about, okay?
Bud Light is not taking a strong stance like whoa, so risky, so courageous.
No, Bud Light is looking out for their profits.
They're looking for different ways to market.
And honestly, when you think about the demo for Bud Light, which is,
I think young people, young people drink Bud Light because Bud Light is awful,
it tastes like garbage.
>> Yeah, it's, it's a step up from urine.
>> Yeah, yeah, a little, maybe, I don't know, we might want to do a taste test.
Let's do some focus groups to see if that's the case.
But no, I mean- >> Don't put that on the internet, Anna.
>> [LAUGH] >> To put that out there.
>> But my point is this is beer pong beer, right?
This is what college students are drinking.
So it's actually a really smart marketing move from Bud Light.
Especially, I don't know for sure, but I would venture to say that Dylan Mulvaney's
audience is young, so it's smart to market this way, that's all this is.
But yeah, you're right.
>> They're trying to stick it to white claw .You know what I mean?
They're like, we need to angle, get Dylan Mulvaney,
put her face on a can, that's so, it's perfect.
It's easy.
>> And it's a special can that they sent specifically to her, right?
So, if you're a Bud Light connoisseur and you're also a transphobe, don't worry,
you're not gonna have to drink out of a can of beer that has her face on it.
We do have some more unhinged reactions, I'm just gonna go to some of the tweets.
I agree with half of the comment here,
although I don't know if we could even say the first word, so
I'm just gonna say, it's a synonym for pee that was tweeted here.
Pee water masquerading as beer hires man masquerading as woman.
I don't agree with the second half of that but Bud Light does taste like pee [LAUGH].
So, anyway, but no, I mean, who cares, who cares, who cares why-
>> He thinks he's so clever.
He's so clever.
>> I know. >> Someone fed him that and
then someone DM him that joke and then he deleted it and it's great.
>> Tim Pool with this clever one.
Bud Light is college party beer.
Almost No one goes out to a bar to chill and orders Bud Light.
It's trash that young people drink to get wasted.
>> And, where's the dunk?
Yeah. >> You know what, I respect that.
There was no dunk, it was just a factual tweet.
It might be one of Tim Pool's only factual tweets, so you're right about that.
>> [LAUGH]