Hi. I'm Gary from organicweb.com.au and I'm a Mailchimp pro partner. In this video I'm
going to show how we can embed a question that your recipients can answer in an email
itself typically in Mailchimp when we create a survey your recipient will click a link to go to
an online survey but in this case what we're going to do is embed a single question
in the email itself so the respondent can click the answer in the email and have that recorded
let's go across to Mailchimp you'll notice I'm in Mailchimp in my demo account at the moment
to add the survey is very simple what I'm going to do is go to one of my campaigns so
you'll create a campaign as you normally do an email campaign I've started to create it just
to speed things up a little bit but you can always watch this video again so I've defined
who I'm sending to who it's from the subject line now in my content when I click edit design
this is where we can add the questions just to be clear we don't create a survey first
in Mailchimp we do it in the email itself so for example if I want to ask the question underneath
which is your favorite city for example so I could click on that block I'm in the new Mailchimp email
builder you might be in the old one but the concepts are very much the same I'm just going
to go across sorry that's the wrong thing there we go so the question I'm going to ask in this case
I'm in australia at the moment so let's pretend my audience is in australia but it doesn't matter if
in the usa or what your question is what's your favorite ice cream flavor whatever but I'm going
to ask which is your closest capital city and you'll notice here that I have the sort of star in
the pipeline survey and these are the answers that people will be able to click on so the question is
going to be which is your closest capital city and the answers that people be able to select from are
Adelaide Brisbane Canberra etc. etc and you can just change these for your own purposes
and I will in the description I'll leave a link of this video I'll leave a link where you can come to
to to just copy what I've got on the screen here at the moment right so once you've created your
question and your your answers I'm just going to copy that and in our email builder itself I can
just quite simply paste it in so your recipients won't see this survey and so on they'll just see
Adelaide Brisbane Canberra Darwin hobart Melbourne et cetera et cetera et cetera
because if I now preview that you'll notice that your recipients will get it and they
can quite simply click on Sydney for example or Perth or whatever their closest city is or
whatever question you're asking them so once people receive this email they'll click on the
response and that response is recorded and that's how easy it is so what you do now is once you've
set up your your email you've previewed it you're happy you click continue and you would send it to
all your recipients nice and easy again please watch this video again if I'm going a little bit
too fast so you would send so to see the results and I'll just show you the results
of a survey just a demo survey I've sent before so I'll click all campaigns
so to see the results I would just go to view report to see the report for that specific email I
sent and what you'll notice it says down here poll information view poll results so I could either
click there or if you don't see this message just click analytics 360, the analytics 360 tab,
I'm clicking on that and if I scroll down we can now see and
okay very few responses this was just a demonstration one person answered that
Brisbane as their favorite city which was 12.5 of the total responses most people liked
said Melbourne four people which was 50 of total respondent responses and so on and what you can
also do if you want to you can drill down into who actually answered Brisbane etc. if we clicked
Brisbane for example we would see a list of the email addresses of the people that clicked
Brisbane and so on so you know that that's their closest city then so so far we created the survey
and again you can watch again or you can read the instructions per the link I'll post in the
description we we created our campaign with our questions in it recipients get it they just need
to click a link the one thing to know is that once a person clicks the link in the email they receive
their response is recorded but there are shown a a page in Mailchimp saying thanks for voting
and it doesn't look altogether pretty so let's just design this this is just a once
off let's just design this so once people click on that on their response they see
something a little bit more pretty so to design this form to add your logo for example
we just go into Mailchimp, go into your audience, click on view contacts.
Click up sign up forms and again just reiterating
that this is just a once off you need to do click form builder
don't worry that it says sign up form that's just irrelevant what we're wanting to do is just make
this look a little bit more pretty maybe you could click design it uh you know you can play with a
you know background color if you really want to you could hover and um I've just clicked
use image and you could add your logo if you really want to and you can go nuts it just
sorry just bear with me it just looks a little bit better I mean that looks terrible but let's ignore
that it just looks a little bit better than this gray and black when people see it because what
they'll see is they'll see your logo in this case this weird background color and they'll
see thanks for voting and that's really it please like this video leave any questions you might have
below subscribe to my channel but thanks for joining me. I'm Gary from organicweb.com.au