Top five success secrets for your social media marketing agency! What's up Drop
Servicers? On this channel I show you how to make money online using strategies
and tactics from my real online businesses that get
results like these so in today's video we're going to be
getting into the top five success secrets practically and
specifically how to achieve success through your social media marketing
agency with actionable strategies and tactics
you can go out there and use today so let's get into the
video
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now the first SMMA success secret is knowing what gets 80
of your results and that quite simply is your SMMA lead generation system
the cheapest and fastest way to get SMMA clients is through cold email this is
essentially sending an offer to someone you don't know over
email so if you don't know you know now this is
made up of three pillars your niche the software for lead
generation and sending emails and the cold email copy itself so what
is the best SMMA niche to reach out to well the best 2021 SMMA niche is for sure
going to be e-commerce for booming industry
experts predict that retail e-commerce sales will reach 4.13 trillion in 2020
so how do you get your offer in front of
decision makers what's the best ecommerce SMMA strategy well
first you need to know that you should be targeting decision makers at
companies with the budget for digital services so
ensure you look into their current marketing efforts with tools like the
Facebook ads library and similar web but you'll basically want to go for CEOs
of legit e-commerce brands you can find in places like Facebook, Instagram and
LinkedIn or use software like FindThatLead
Snov.io and LeadFuze for your social media marketing lead generation process
then the third part to your SMMA outreach lead generation system
is sending emails first of all you want to come up with many email offers to
test so you can see which have the best open
rates for apply rates most leads calls and sales so you'll
want to use a software to track the campaign so you can test
these email offers and there are many out there such as
Woodpecker, Mailshake, Lemlist and more. The second top social media
marketing agency secret is LinkedIn in mail so SMMA outreach is
the most common marketing method for all of us right because
it's easy and cheap the thing is you know as a marketer you should be focused
where others aren't we all have a LinkedIn account
and use tools like duck soup to do outreach right but
nobody right now is using LinkedIn in mail and that's good for us because it's
super powerful and effective yet under utilized the problem with cold
email is that we don't know if our email ends up in their inbox for sure it often
ends up in spam and nobody sees it within mail you can
guarantee that they see it as long as they regularly log into
LinkedIn which you can pretty much ensure
if you're going through a search you select the criteria that they've posted
recently now here's the awesome thing if somebody
replies to your message you get the credit back you can
basically save even more money by ensuring that your message has a
higher response rate and make your message credits go a lot further
for the most part SMMA is all about Facebook it's what we all do
and it's a great place to make money for sure but why be where all of your
competitors are when you can be in an untapped market
with not much competition and plenty of customers to go around so
78.8 percent of marketers say that YouTube is the most effective video
marketing platform obviously right being Facebook which got
58.5 percent of votes so in industries that do well with video
ads like e-commerce YouTube is a must-have social media
advertising platform for their marketing arsenal so in the us
alone the platform made 4.96 billion in near advertising
revenues in 2019 and is likely to make up 5.47 billion in
2020 but the cool thing is there are not many marketers there right
now so you can get in there and take all the clients you want
in niches like ecommerce and the next best success secret
is specializing in retargeting campaigns as a focus we all want our SMMA clients
to be happy right because if they're happy they will stay
with us month after month so what's the best way of keeping them
happy of course it's to get them sales clients whatever it may be so
especially if you're a beginner the best way to get results for a business that
already has good traffic to its website is with a retargeting campaign
it's the easiest type of campaign to run as we all know and
has the best return on investment on average for your clients which means the
best results for you long term with clients that stay and pay
so if you don't believe me uh just look at the data remarketing
conversion rates increase with more ad impressions
average CTR for retargeting ads is 10 times higher
than regular display ads retargeting can increase conversion rates
by almost 150 which is pretty insane really
website this is 70 more likely to convert according to remarketing stats
retargeting ads cost about half of what search ads cost and
i just took this from one of the first results that came up on google from
signifier media there's a ton more research data and
case studies out there and you probably already know this as well
if you're running retargeting campaigns so it's an easy sell to pitch
and you know you'll get good decent results for your clients which means you
get that sweet recurring revenue plus it's the easiest
type of campaign to run so less time for us easier to automate
so the fifth and final top success secret
for your social media marketing agency is the one that will help you scale your
SMMA to the moon with happy clients while you remove
yourself from the daily grind so freeing up your hours to do other stuff
you enjoy is a goal in online business right we're after that freedom and
you can take up hiking or surfing pretty awesome and that quite simply is
automation with people and software so now a lot of
you are going to freak out when you hear that
no way healing then my clients have a bad experience and i'm the best and it
doesn't work any wrong well the thing is i get your concerns dear
viewer but the thing is that once you've built and mastered the
system yourself you can easily hire and train the people and put the software in
place to make the job easier even if you only
get 80 as good results that you do now you'll
still be killing it and automation also means you can build your
team bigger handle more clients and scale your SMMA
faster so the process is simple right master the
system perfect the system then automate the system after which you
don't just let it run completely on its own
you need to actually manage the system so don't worry you can still
monitor and you know make sure the system's actually working and you should
as a business owner that's dedicated to your clients
now if you haven't done it already don't forget to like the video it's really
good luck and will make you feel great don't forget to subscribe to the video
hit that notification bell so you don't miss out on any more strategies tactics
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know any questions though that you have and I'll answer you on an upcoming video
and yeah I mean go out there implement these five secrets and I'll
see you in the next video
bye