- Is it too late
to start a YouTube channel?
This is a question people ask every year,
and every single year
there are content creators who start from zero
and grow a successful channel,
every single year.
But Roberto, what about
all the people who don't succeed?
What about them?
Why do some people go viral
for no reason, Roberto?
Roberto, just admit it
some people just happened to get lucky.
Roberto, I can't grow
a YouTube channel, everything's saturated,
everything's already been done.
Do you want the harsh truth?
Well, you clicked on this video,
so I'm assuming you do.
The fact is that every single second
that you waste thinking like that,
is a second that you're not
putting the audience first,
that you are not putting the viewer first.
And somewhere, there's a content creator who is.
Right now, I guarantee you
there's a content creator somewhere
working their tail off
making the best video
that they possibly can for their viewers,
come hell or high water.
Somewhere right now there's a content creator
that's putting in 10 hours of work
on an eight minute video.
Right this second there is a content creator
somewhere that's grateful for the
10 views that they're getting
because they know that one
is better than zero.
Marques Brownlee did 100 videos
to get 78 subscribers.
Jimmy Donaldson, Mr. Beast
made 100 videos to get about 790 subscribers.
Felix Kjellberg, PewDiePie
the biggest content creator on YouTube,
he did 100 videos
to get 2,500 subscribers.
Whatever you're thinking in terms of
how long you've been doing YouTube,
when you should have started,
how much you've been working
so hard to get so little.
For the most part,
99% of the content creators
that you look up to
probably had to work just as hard.
And I guarantee you,
they didn't just get lucky.
They still at some point
had to hit the upload button.
And for some of you,
that's the only thing you have
in common with them
because you aren't thinking
about how to just make
the best video possible,
working with what you have,
where you are right now.
And that's something we all had to do.
99% of the people you look up to,
they didn't get lucky,
they got better.
There is no such thing
as an overnight success.
There's a story that
you don't know every single time.
And for the people
who believe more in luck
than they believe in themselves,
every year will be too late
to start a YouTube channel,
to start a business,
to ask out the person you like.
It will always be too late
if you believe in luck
more than you believe in yourself.
If you believe in luck
more than you believe in yourself
2021 is too late
to start a YouTube channel.
2025 will be too late
to start a YouTube channel.
And in fact, February 2005,
when YouTube was started
would still have been too late
to start a YouTube channel.
And I know it can be incredibly frustrating
to work so hard
and feel like you're getting so little.
And that is the fate
of every single person
whose ever been an artist,
ever been an athlete,
ever started a business,
ever went after something they wanted.
If you're looking for motivation
in your view numbers,
in your subscriber count,
you're looking for it in the wrong place.
But even if you weren't,
when motivation fails you, discipline won't.
A creator wakes up every single morning
desperate to turn their thoughts into things.
And they're not satisfied until they do.
That's what it means
to be a content creator.
So if you wanna stand out on YouTube,
if you wanna be a successful YouTuber,
you're not gonna do it
being a knockoff of somebody else.
That is not how you're going to stand out.
And if you're saying to me,
"Roberto, the platform is saturated."
Fine, it's saturated with mediocre content
that has completely uninspired and unoriginal.
That's the only thing
that the content platform of YouTube
is actually saturated with.
It is not saturated
with an embarrassment of riches
when it comes to high quality content from people
who are doing their own thing.
The sprint is saturated,
the marathon isn't.
So if you're being impatient,
if you're waiting to blow up, you're sprinter.
Of course, it feels saturated.
If you wanna make it,
you really wanna make it,
be a marathon runner,
be ready for the long haul,
pay some dues.
Instead of waiting to blow up,
start working on stepping up,
start thinking about how
to put an audience first,
start thinking about how
to become the content creator
that you yourself would have wanted to watch.
Being the content creator
that would have made you
hit up your phone every single day,
right to turn into YouTube
just to watch one single person become undeniable.
Look at the body of work that you have
and then think about
what gets you excited
and look at the gap
between where you are
and where you should be
if you are gonna become the content creator
that you always wanted to see.
Is it too late
to grow a YouTube channel?
Is it too great to be
a successful content creator?
No, of course, not.
It's too late to manipulate
a very easy to exploit algorithm.
It's too late to be successful
on the back of low-hanging fruit.
It's too late to grind out
a full time career
out of lazy content.
So if that was your plan,
then yeah, it's too late
to start a YouTube channel.
But it's never too late
to put in the work.
It's never too late to make
your first 100 crappy videos
like some of the most
successful creators before you.
It's never too late
to use that as the stepping stone
to finally making that one video
that you really think hits different,
that you're actually proud of.
So stop making excuses
and start making your best content,
stop making excuses,
stop waiting on luck
and start creating something awesome
that you actually feel good about.
And just remember,
everybody starts at zero.
Everyone got their start somewhere.
Some people did it
with less than what you have.
Be grateful for the opportunity.
I hope this video motivated you.
I know it was a bit harsh,
if it did and you still
wanna grow a YouTube channel
check out the playlist up here,
it has a bunch of helpful videos
to get you started.
Also, if you're trying
to be a full-time content creator
I've got some great tips
on making money online.
Thanks so much for watching
and don't forget,
go out there
and create something awesome today.
Never too late to start.
Take care.