95 of employers are convinced that the elevator pitch
is extremely important when evaluating a candidate
elevator pitch is not just about job interviews
it's about presenting yourself in a professional setting it will be very
useful during many social situations like career fairs
networking events customer visits etc that's why no matter who you are
and what you do having your 30 second elevator pitch prepared
is essential for your career or your business progression
I'm Marat from EMMOTION and if you haven't subscribed to my channel yet
then definitely hit the subscribe and enable the notification bell
so you won't miss out on my weekly videos i've worked in hr for years
helping companies in finding the right professionals
and helping hundreds of professionals to find a career they love
in this video i'll be sharing an easy to use formula
to create your perfect elevator pitch which is a brief summary of your
professional background that can fit into the length of a 30
second elevator ride stick with me till the end and practice
your 30 second elevator pitch using the feel in the blanks formula
a good elevator pitch should consist of and should cover these four steps
and give information on the following aspects step 1
who you are what you do and who you help present yourself and tell them what you
do with a smile mention your position title or your
background and tell them who you help showing
enthusiasm your name feeling what you do or what
you study mention the industry you work at all the
industries you are interested in i help mention who you help and how you
help them which are your strengths or your
expertise step two of your elevator pitch is to
share what is it that you can offer what are
you good at what are the strength or which skills do
you possess mention two or three skills which you
think are relevant to the person you are speaking to
i have special expertise in i'm really good at
mention skills or strength which you possess
step three what problems have you solved using your strength
what makes you different from the rest mention the contributions you've made
or the problems you've solved what special service a solution you can offer
them what are the advantages of working with
you what makes you different or if you haven't had a chance to do so if
you haven't had any experience yet mention what you
really enjoy doing and maybe a couple of your
achievements i enjoy or i'm most proud of
mention areas which you enjoy or the achievements you made
what makes me unique is mention why you are different from the rest
giving an example will make your short story unique
and a unique story is the best way to get someone's attention
and step 4 call for action and closure what do you want to achieve with your
elevator pitch connecting on linkedin getting someone's
business card scheduling a job interview being
introduced to someone else etc etc or even mention how you can help
them i would be happy to help you in how can
we discuss the possibility of a collaboration or
i'm exploring opportunities in mention the desired role
for industry how can we stay in contact you want to practice saying it all
within 30 seconds or less use the formula we have just gone
through here is the elevator pitch formula
in full step-by-step i am mention what you do or what you study
i'm interested in mentioning the industry or industries
you are interested in i help mention who you help and how you
help them i have a special expertise in or
i'm really good at mention skills or strength which you possess i enjoy or
i'm most proud of mention areas which you enjoy or the
achievements you've made what makes me unique is mention why you
are different from the rest i would be happy to help you in mention
what you can do how can we discuss the possibility of a
collaboration or i'm exploring opportunities in
mention the desired role or industry how can we stay in contact
always go through the following checklist while preparing your elevator
pitch revise your draft and remove the words
you feel don't add an extra value read your elevator
pitch speak it out loud and practice it
it needs to sound natural when you say it otherwise you'll come across as a
salesman you want the pitch to flow like it's a
natural part of the conversation if it doesn't flow then rewrite it until
it does don't say it too fast yes you have a
short time to transmit a lot of information but
don't try to fix this by speaking too fast this will
make it harder for the listeners to absorb your message remember to
answer the question of your listener what do i get out of this and of course
adapt your elevator pitch to each situation
and to each interlocutor just like a business card an elevator pitch is a
quick and easy way to introduce yourself to
people you meet instead of just answering what you do
use your elevator pitch to create interest in
yourself as a professional and this is a full
example of my elevator pitch i'm marat shaftaraya hr business
consultant and coach i help businesses and professionals in
reaching their employment goals i have a special expertise of working
for leading brands i know exactly what businesses require
since i recruited and coached key players within different
organizations what makes me unique is my 360 degree
vision i would be happy to help you with your
recruitment or employer branding needs can we discuss a
collaboration i hope my formula helps you prepare your
own pitch thank you for staying with me till the
end if you found this video useful please
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you