- [Scott] And this is what I tell every single one
of my clients is, stop focusing on this video
and just start working on the next one, because every day.
- This is gold, I get YouTube now!
- [Announcer] vidIQ!
- vidIQ! - vidIQ.com.
- Hello folks, if you're new here, I'm Rob
and welcome to vidIQ,
the YouTube tool and channel that aims to educate you
on your YouTube journey.
If you're not new, and you're part of the furniture,
welcome back, I have a question for you.
Do you have any idea how much content vidIQ
pushes out every single week?
Now, you're probably gonna say, "Yes, you do a video
"a week and some of those Channel Audit things
"that you do every Tuesday."
But, you would be surprised just how much content
there is here on the channel, and everywhere else.
Every week, we do videos on Mondays and Fridays,
and livestreams on Tuesdays, Wednesdays, and Thursdays.
But, we're not just a YouTube channel these days.
A few months back, we started our very own YouTube blog,
over on our website, vidIQ.com, which is jam-packed
full of even more YouTube tips, tricks and guidance.
There are no paywalls, or annoying ads plastered across
our pages, it's all 100% free and definitely worth
bookmarking in your favorite browser.
There is a direct link in the video description.
But we're not done there, because we've also got a podcast.
Ow!
Hosted by the far more colorful,
and infinitely more articulate, Liron Segev,
TubeTalk gets behind the scenes of world-famous
video creators to unpack their YouTube journeys.
And it just so happens that we have a few samples
from these fantastic podcasts for you to listen to now,
starting with, how small channels should deal
with their competition.
- [Travis] All right, and I could go practically with it,
and just say, well, how often is someone just watching
one YouTube video and then not another?
It's pretty rare, you're gonna watch something else.
So, I don't consider there to be competition, per se,
I think there's just opportunity for great partnerships.
- [Jeff] Yeah, yeah I completely agree,
and it's the same thing, even before having met Travis,
it was the thing where I spent the better part
of the first year doing YouTube completely by myself.
- And have you ever wondered, when is the exact moment
a viewer subscribes to a channel?
Dane Golden has.
- [Dane] We don't know, in YouTube,
and people have asked us before, "What part of video
"gets the most subscribers?"
I mean, they'll subscribe to the video, but which part
makes them subscribe, which part do they value?
And that's the thing about relative audience retention,
can tell you, is any time you see a big bump,
that it goes above 50%, or has a big spike,
you can say that was the part of the video that people
really valued the most and possibly
what made them subscribe.
- And, if you've ever wanted some sage advice
about always looking forwards
and never backwards on YouTube, well.
- [Scott] And they'll get on Facebook,
and go into these groups and be like hey,
what's going on with my channel?
What's wrong with this?
Why isn't it working?
I hate YouTube, I'm gonna quit YouTube,
this is terrible.
They're not giving me any views.
And, the whole thing, like you just said, Liron, is,
and this is what I tell every single one of my clients is,
stop focusing on this video, and just start working
on the next one, because every day is another day
to put more real estate, to put more content on YouTube,
and have another opportunity for success.
- And, have you ever thought about how to spend your time
more effectively on the YouTube platform?
Mike Vardy has.
- [Mike] If you're doing maintenance work, like admin stuff,
and then on Tuesdays, your video shooting day,
when nine o'clock hits on shooting day, all of a sudden
it's oh, it's time for me to do my maintenance stuff,
for that hour you shift to maintenance.
When maintenance is done, guess what you do?
You go back to your shooting.
So you're not waking up first thing in the morning going
what am I gonna do today?
Which is the most dangerous question you can ask yourself.
What day is it?
Oh, it's Tuesday!
What's Tuesday mean?
Tuesday is my shooting day, great.
- And, just what is the key to unlocking
the YouTube algorithm?
Tom Martin thinks it's keyword research.
- [Tom] Really, the most underused weapon
that any channel manager or YouTube creator could use,
most people are not using it.
And, a lot of people that are using it,
are probably not using it to its full power.
It's easy to misunderstand.
Because, as I say, it's easy to do a quick search and say,
okay, I'm gonna put this in the tags of this single video,
and hope for the best.
That's how it used to work in 2012.
- Those are just a few of the snippets
from our latest episodes, and the bonus news is TubeTalk
is part of a longstanding YouTube podcast
formerly hosted by fellow vidIQ team member, Jeremy Vest,
which means there are over 160 total episodes to listen to.
As much as I love every single one of you watching me
every single week, we're not just a YouTube channel.
We have a blog, we have a podcast, and, don't forget,
a YouTube tool that will help you research
the entire platform, analyze every single video,
audit your own channel, and take actional steps.
There's a link in the video description,
download it for free today.
As always, we really appreciate you spending
the most important currency in the world,
your time, on our channel.
My podcast is finished, I can go back to my music playlist.
♪ I'll tell you what I want, what I really really want ♪
♪ So, tell me what you want, what you really, really want ♪
♪ I wanna, I wanna, I wanna, I wanna, I wanna ♪
♪ Really, really, really, really, zig-a-zig ah ♪