hi there everybody my name is Richard
McMunn from the interview training
company past my interview comm and in
this interview training tutorial I'm
gonna teach you how to pass a store
manager interview now it does not matter
what kind of store manager you are a
client to join it could be food it could
be retail it could be fashion it does
not matter all of the questions and
answers within this tutorial are
designed to help you pass so please do
stick around take notes and watch it
from beginning to end because it will
make a huge difference to your
preparation now before I get into those
tips and the questions and answers a
very warm welcome to my training
tutorial my name is Richard McMunn
that's me there the bald chap in the
center of the video and I've been
helping people to pass their interviews
for about 20 years now and I do that by
providing you with top scoring unique
answers to the interview questions
please do subscribe by clicking the red
button below the video and I would also
very much appreciate it if you gave the
video I like that always motivates me to
create more content for you now let's
get straight into the content now join
the preparation for your store manager
interview we need to make sure that you
demonstrate the following skills and
qualities these are the ones that you
will be assessed against your ability to
deliver exceptional customer service and
ensure all staff you are responsible for
a managing do exactly the same you also
have to think about how you would
increase in store sales by using
innovative and creative sales techniques
now I will give you an answer to a
question that's based around increasing
in-store sales as a store manager as we
progress through the tutorials so please
do stick around
number three ensure all safety rules and
procedures are followed at all times
that's very important and also number
four make sure the store you are
managing is presented in a clean tidy
and well stocked manner at all times
finally number five you are responsible
for managing the performance of the
staff who come under your remit it does
not matter how many staff you are
responsible for whether it's one whether
it's two you still have to manage their
performance so let's get straight into
the store manager interview questions
and answers and I've put all of those
skills and qualities within the answers
to make sure you come
as the top candidate and your store
manager interview again so question
number one tell me about yourself and
why you want to become a store manager
pretty much guaranteed to be your first
interview question here's my suggested
answer I am a dedicated efficient and
hard-working employee who not only loves
being at work but who also gets great
job satisfaction from achieving
difficult sales targets and tasks I've
been working towards becoming a store
manager for some time and having read
the person specification I feel strongly
I'll be able to perform the role to a
high standard the key skills qualities
and experience I have include an ability
to deliver outstanding customer service
an efficient approach to working and
also strong managerial abilities that
will ensure those people who are working
within the store team all strive towards
meeting ourselves and customer service
objectives now I want to become a store
manager in particular with your company
because I feel strongly I'll be
successful in the role and help you to
meet your organizational aims and
objectives now what I like about that
answer is in-depth and detailed most
people who give an answer to that
question will give a relatively short
one but you are giving some real strong
valid reasons positive reasons about
yourself and why you want to become a
store manager let's move on to the next
question
so why do you want to work for our
company as a store manager why have you
chosen our brand why'd you chosen our
company here's a great answer to that
question the main reason I've applied to
work for your company as a store manager
is primarily down to the excellent
customer service you offer your
customers now I am a firm believer that
if customer service is carried out
properly and to the right standards a
store will not only meet its sales
objectives but it will also have a long
and prosperous future if I'm successful
I plan to stay with your company for
many years to come
and I believe the values and ethics you
abide by will be a solid basis for me to
grow thrive and succeed in the role I'd
actually feel proud to become a store
manager for your company and if you
employ me within the role I think you'll
be impressed with my high standards and
my positive attitude to everything I do
so that's a great answer because you are
giving solid reasons for why you want to
work for their company based around
customer service which is really
important and
shows that you put customer service high
on the agenda that the reasons why you
want to work for a particular company
question number three tell me what you
expect to be doing on a daily basis as a
store manager so this assesses your
understanding of the job description
so have you read the job description do
you know what you'd have to do on a
daily basis well I've done the work for
you and here is my suggested answer
there will be a huge range of tasks I'll
be responsible for these include
ensuring the store is open for business
each day on time into the correct
presentable standards ensuring there are
enough staff on duty today to run the
store and maintain customer service
standards monitor all stock levels to
ensure we always have the correct levels
available for our customers welcoming
all customers into the store so they
have the best customer experience
possible and also ensuring all risk
assessments are carried out and safety
standards maintained I will also be
responsible for managing staff and
carrying out their appraisals
facilitating and undertaking staff
training a working are to consistently
drive sales in store to ensure your
business meets its financial objectives
obviously there will be many other
responsibilities that come with the role
however those I just mentioned are the
most important ones that I would really
focus on consistently each day as your
store manager so that shows that you
fully understand what you will be
expected to do on a daily basis what I
also like about that particular answers
you're talking about the important
things that most people don't understand
which is the safety aspect carrying out
risk assessments and also about driving
sales which is really really important
now please stick around because I'm
going to come on to that increasing
sales question in a second but if you
want to download my full set of 23 store
manager interview questions and answers
if you click the link in the top right
hand corner of the video it will take
you through to my website where you can
get a list of all of those and you can
download the answers as well ok let's
take a look at on our next question as
our store manager what would you do to
increase sales so this is that
increasing sales question as our store
manager what would you do to increase
sales here we go I would focus on four
specific things to help drive sales in
store
and foremost I would ensure everyone
working in the store delivered and
maintained outstanding customer service
at all times now this is particularly
important for a number of reasons if our
customers feel valued and they enjoy
their experience in store they will
potentially spend more money per visit
and also return to the store
time and time again for their goods the
second thing I will concentrate on is
ensuring the stories well stocked
maintained and clean and tidy at all
times obviously an untidy and poorly
stocked store is representative of the
company brand and this will put
customers off from spending their
valuable time there thirdly I would
welcome all customers as they arrived in
store and ensure everyone communicates
with our valued customers in a positive
and friendly manner finally I would
always look for upselling opportunities
by having the most popular add-on items
close to the checkouts whilst people are
waiting to pay for their goods this is
the perfect opportunity to present to
them additional items that may be of
interest so this means that you thought
carefully about how you would increase
sales which is important to any kind of
retail store or organization next
question what qualities do you possess
that would enable you to excel there's a
store manager so this assesses your
understanding of what the right
qualities are needed to be a brilliant
store manager here we go I have numerous
qualities that I believe will enable me
to be an excellent store manager I am
entirely customer focused and understand
the importance of consistent high
quality customer service to ensure the
store continues to thrive I'm also an
excellent manager who can get the most
out of their staff I'm highly organized
efficient and have the confidence to
carry out my duties to the necessary
standards you expect
finally I'm tenacious and can use an
innovative approach to solving problems
whilst always remaining calm under
pressure now whilst I understand you are
interviewing lots of talented people for
this role I genuinely believe I'm the
right person for the job and I will take
the responsibilities of a store manager
extremely seriously
whilst taking great pride in my work
that's a great answer to that question
so if you want to download all of my 23
store manager interview questions either
click the link below the video or go
through to my website pause my interview
comm you can
see here I've got the full list of store
manager interview questions that I
recommend you prepare for there is also
four important tips on there that I
recommend you study please do stir those
if you've got any kind of store manager
coming up hope you've enjoyed that don't
forget subscribe and click the like
button thank you thank you very much I
appreciate your support on my channel
hope you have a brilliant day and I wish
you all the best in your pursuit to
becoming a store manager thank you very
much