Content Creation is seven jobs in a trench coat pretending to be one easy job that is a fact you
need to learn so many skills and work so hard to be successful but there is one skill you need to
learn above all else motivation which yes before you comment is a skill because be honest is this
you you set a schedule and a time to go live and then you go out to do your day job maybe you go
to school or you just have a bit of a crappy day and then when it's time to go live you just don't
want to anymore maybe you need to edit a video or post a tick tock and you just can't bring yourself
to get off the couch because the day has just been too much already well let me tell you right
now motivation is [ __ ] today i'm helping you get motivated by explaining just how stupid the word
motivation actually is and how it will stop you from ever being successful speaking of
successful how about a successful transition to a sponsored ad read for own dot tv i want to say
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to reach out and treat me seriously so if you want to support me go and support them with the
link in the description it really helps us out as well the inherent difficulty of content creation
and streaming or really any freelancing is you work for yourself you are your own
boss which sounds fantastic when i think back to all of my old bosses especially that one boss
who honestly believed women could smell how much testosterone he had
but when you're responsible only to yourself it means you can be a bit more lenient on deadlines
if you miss them nobody is going to pull you up or dock your pay you don't have to sit in an office
from nine to five take 15 minute breaks or where it's high heck you don't even have to wear pants
all of this is amazing but it tends to lead to not getting a whole lot of work done
or as some gurus call it being demotivated but the thing about motivation is that everyone
seems to misunderstand what motivation actually is it seems like over the last
few years people have started perpetuating motivation as a feeling or a state of mind a
mind palace from sherlock holmes that you need to enter in order to work but that just isn't
true that is [ __ ] and if you wait for that feeling to start working you will never get
any work done motivation is literally just the reason or reasons why you want to do something
that is it if you have a good reason to want to do something then you will be more motivated to work
if your reason isn't good enough then you will be less motivated if your motivation to start
streaming is to earn money you'll be demotivated very quickly when that doesn't happen if your
motivation is because you just love to create content then you'll likely be more motivated
because you get to create content but motivation really doesn't matter and having no motivation
doesn't mean you can't still work because the secret to success isn't some guru telling you
hey here's how you get motivated five easy steps no it's being disciplined building a routine
and being consistent which are all skills you can learn or practice i think one of my favorite
methods of this is the seinfeld strategy if you've ever watched my videos i think i mentioned this
last year but it's important and we've gained 60 000 new subscribers since then plus don't pretend
like you watching this video actually do half the tips i mentioned yeah i said it so i'm going to
say the tip again until you finally do it jerry seinfeld used what is now called the seinfeld
strategy or at least that's what i call it this is the concept of creating a daily task or routine
that you never stray from in this example he got a large wall calendar that had 365 squares
one for every day of the year and every single day he would sit down and spend time writing out
jokes i really wonder what he did on leap years when he had written a joke he would put a big red
x through the day of the calendar if he kept at it eventually he would start seeing a streak of x's
form and the longer he kept the streak the more he felt disciplined or motivated not to break the
streak of exes the chain of exes became a reason for him to sit down and write because if he didn't
he would lose his chain or his streak the jokes didn't even have to be good they didn't even have
to be half decent he just had to work on writing jokes and so he sat down every day in his routine
to write a joke and he improved he also became faster at coming up with them and he learned what
made them work need to find your streak and never break it are you going to script a video for 30
minutes every day maybe you make a tick tock every single day learn a new skill every single day and
by finding your streak you'll find motivation to get up and work so you can cross that x off
the app i use for streaks is just simply called streaks and it is incredibly powerful i really
recommend looking it up i believe they have a free version and a paid version so you can try it out
and go for it that's not a sponsor it's just the tool that i use speaking of crossing things off
the second tool to keep myself i'm sorry that was the worst the second tool to keep myself on task
and discipline i use is lists every single day i have a list of tasks i have to complete it can
range from chores to meetings healthy ideas bowel movements rest and of course work as i go through
my day i tick things off that list at the end of the day i can see everything i've accomplished it
makes me feel good over the years i have used a lot of different types of lists from simply
writing them out in my notebook trello asana jira but now i just use a simple free app called mind
list on the left i have every project i am working on and if i go inside one of these projects
they have all the recurring tasks those projects require me to do such as making thumbnails writing
scripts and planning stream schedules and then these tasks i have set to reoccur on specific days
of the week for example on mondays i dot point one script and write another full script so i set both
of these to happen on monday this also means i get into routines where each day i do certain tasks
consistently on certain projects that way every day when i sit down to work i open up my laptop
open mind list and there is a list called today this list takes all the recurring tasks that need
to be done on that certain day and puts them together for me i then add in any extra things
that come up such as meetings or one-off tasks that are required that the date they need to be
done by but most importantly i set their priority level the list will rank from high priority to low
priority for me and i can see everything i need to do what is urgent and from there i can start
working through my day this actually keeps me flexible as well it means i don't have to work
nine to five but instead i just have a list of things to get done and if i get them done early
then that is me done for the day and that leads me to a really important rule i follow for myself
if a task or job takes less than five minutes to do it i should just get it done this works really
well for me because at the end of the day i don't have any excuse for not getting something done
when it is such a minuscule amount of work that it can be completed so quickly but this logic
also applies to giant tasks you have to complete if you said to yourself i have to make a video
today that is a huge amount of work and because it is so much work starting that seems difficult
a fantastic lesson i learned from my sister who does iron man competitions is that running sucks
that wasn't the lesson but more just a fundamental truth of the world it is
one of the hardest things to try and motivate someone to do but when you break running down
into its simple components it becomes so much easier to make someone get up and go for a run
you aren't going for a run right now you're just putting your shoes on next task is to go outside
and take ten steps now just go for another five minutes and by breaking it up like that it becomes
far more achievable and before long you've done an hour outside you aren't making an entire video
right now you're just turning the lights on you're just turning the microphone on you're just opening
obs to record you're just taking your pants off now you're just reading the first paragraph of a
script and before you know it you're all the way through the script and have a video ready to edit
when you reframe a massive project or a massive amount of work to be easier simpler components
that you can finish you begin to make it more manageable and by ticking off those smaller tasks
you start to feel accomplished which snowballs and makes you get more work done let's talk about the
hardest part of self-discipline though but before that i want to mention something that takes far
less than five minutes and that is subscribing to the channel if this video helps you out at
all consider checking out my other content and subscribing if you find this or any of that
interesting i make videos every single week on all sorts of topics such as twitch and youtube
growth and asking you guys to subscribe does sound kind of [ __ ] but honestly when i do it
i get so many more subs per video plus it's free and you can always unsubscribe later okay back to
it a fact you need to understand when it comes to working for yourself is that all jobs or projects
will expand to fit the time they are given this is why setting a deadline for yourself is so
important if you don't have a deadline or you set a deadline that is so far out in the future
then you will always be able to put off working on a project or a task if you only make a video
once a month well the video will take a month to make it expands to meet the time given when
you're trying to grow as a content creator these deadlines are crucial to keeping you progressing
and keeping you growing the more content you put out the more chances people will find you and want
more from you whether that is one video a week or three to four streams a week doesn't really
matter the important thing is setting that goal and working away to meet it consistently that said
remember someone who makes one video a week has more chances to be discovered and more chances to
make mistakes and learn than someone who makes one video a month but in turn remember someone
who makes one video a day likely doesn't have the time to carefully think about what they're
doing and improve from it so set your deadlines carefully they are a finish line for you to try
and meet and are very important to new creators trying to grow and learn look i am on the final
tip now and i have to be entirely honest with you i am no expert on this and everyone's brain works
differently i know there are people out there who have adhd and all sorts of other things
that this might not help i'm not an expert in that i am just passing on what helps me and a few of
the other full-time content creators i spoke to before making this video the only part of this i
know for sure is that discipline routine and hard work are so important because while passion goes
a long way it isn't enough to keep you through the burnout it isn't enough to keep you working on the
hard days it isn't enough time to push you when your work goes under appreciated or underperformed
which let's be real every small creator out there right now feels under appreciated and like their
content is underperforming and spoiler when you get larger you're still gonna feel those things
and on those days when everything feels hopeless you aren't passionate anymore and
you need to be disciplined in order to get up and keep working people always say if you love what
you do you will never work a day in your life and to an extent i can maybe agree with some of that
but jobs are jobs and you'll never love every aspect of it there are always days
that are harder than others one of the hardest realizations streamers have is that if you are
struggling to find motivation to go live it might just be because you don't enjoy it anymore
this isn't always the case obviously but if you enjoy streaming or enjoy making videos it is a lot
easier to stream or make videos but if you aren't enjoying it anymore it's important to ask yourself
why are you doing it there isn't enough time in the day to spend doing something you hate
or don't enjoy so why are you making content why are you streaming find the parts you love
to do and why you want to do it and then focus on that for a lot of you interacting with an
audience is probably the most fun you can have as a streamer so if you want to interact your
audience and get more chatters why don't you click this video right here which is all about
seven ways to get more chatters in your stream i'll see you guys next week thanks for watching