In this episode of redefine I speak with world-renowned wedding photographer Jerry Ghionis
about how he made when the light portable and the three things that keep
himself success
Adorama TV presents
the redefine show with Tamara Lackey bringing fresh ideas
and equipment favorites you can check out much more contact with photographers
by watching Adorama TV
Hi this is Tamara Lackey for the redefine show for Adorama TV
in this episode I speak with fellow Nikon ambassador
and the world-renowned wedding photographer Jerry Ghionis
about how he made window light portable and he demonstrates for us
exactly how you can use his product
the ice light pretty much anywhere also he shares three genius tips on how to get
and stay successful in this field all within minutes
enjoy
thanks for joining us today I'm here on Las Vegas on a porch
like 800 feet up we'll have to show you that in a second, with mister Jerry Ghionis
thank you for joining us, thank you so much I'm happy to be here.
I'm holding in my hand one of my new favorite things the ice light
you can do lots of things with it play baseball yeah Jedi Mind Tricks. Ah Jerry
invented this
as a fantastic stand-alone tool. Why ? I'll let you say it why did you invent this?
Well window light is my favorite light source and I've been using video lights
for a very long time but they're really big and chunky
tungsten a big cord, brick of a battery and I was sick of carrying it around
yes so I thought ok well I need a solution something smaller
to carry from a video light and I love window light and thought wouldn't it be cool to carry
window light everywhere you go
most light in that kind of form LED lights are normally square or
circular
but with the nature the the ice light being cylindrical you get a sharper and
more specular quality of light when you hold it vertically
and it's softer when you hold it horizontally so you get almost like to two lights
and after all were vertical people right we are vertical right we are long
yes and and that's what it is yeah. Your more vertical than I am
well your, I call you down to earth you're a little bit closer to the earth
and that I love about it too is genuinely is the dimmer function
I can calm it down and I can brighten it up. yeah
very very easily. so what I like to do with this light is actually is normally expose
for the ambiance
want it
and then you can add the light in and you get this beautiful contrast of light
if your using tungsten light and you use a tungsten white balance the
background
then your gonna get clean light in the foreground and clean light in the background
but I want to maintain that beautiful warm that yellowed ,the Christmas
lights or whether it's just ambient light all around
but then have a beautiful soft light on the face. So most LED's
have a color temperature am that have this little hint of blue or green looks
horrible on the skin right
this is day light white balance but it just has this little subtle warmth and tint
warm tint which looks beautiful skin. Yeah the worst is getting those blue green ones in your
home
yes you don't want that. Life is too short to look at someone you love in bad
light
I like that and actually been playing with this like that and that's up lighting
see that now , now its better chin up
eyes look at the catch lights in her eyes
your gonna give us a quick walk through of this in just a little
you're currently at the top of your game no? I like to think that we
all have a places to go and there is no peek to to an artist's reinvention and a I'm
on a great Journey and i really love it. tell me when you look back
on everything you've done in your career am what are
3 pieces of advice you'd give to anybody to say if you wanna get to where I am
do this. Ok number one
is you have to work really really hard. I think too many people looking for a
shortcut looking for that
just I wanna leap frog everything that you went through to get to where you are now
that's not gonna happen
so repetition experience and practice will be your best teacher as an artist
so secondly most people most young photographers
actually totally forget about the business they don't realize there is actually
as much if not more creativity in business
then there is photography so try to think of yourself as a businessperson
who happens to be doing photography rather than a photographer
in business, so that's what its all about'
I mean you can be a at you know as either a thriving business person
or genius of an artist waiting for the next meal right number three I think the most
important things that I've ever learnt in this business
is don't forget to use what you do for a living to protect
and maintain what you have because arguably the ironic thing that we
do is that we immortalize moments for other families
right taking moments away from our own so you know
Monday to Friday my wife and I Melissa we 6 o'clock at night we close a
computer
and we live our lives on the weekends we don't shoot weddings
there is no working and it actually it refreshes you it revives you
actually makes
things a lot more exciting and it's it's great to have a conversation's outside
photography and certainly I'll
I love it I live it I breath it but most of us we get so obsessed
with trying to be successful so obsessed with the with the journey
burn out absolutely and I'm always playing for longevity
I would much rather just live a slow and steady pace
rather than be the it thing in the area of the business or whatever but
that's my success. success is having a life and and using what I do for a living to
protect it.
Amen. Alright so we're gonna jump to this clip of you
you showing us more about the ice light. question? yes
so where are people going to go when they want to find out more about you Jerryghionis.com
simple done Boom.
Turn around towards me and bring it back so we're up against the wall and hold your hands in front of you. Very
gently
and lean forward and arch your back a little bit. so to turn it on
just press for a second and it turns on
so just hold that for me
gorgeous, hold it there
where's a perfume yeah it's lovely
yeah I so I want you to
pretend like you've just put on and your just doing this
now where you are is great just turn around this way that's it beautiful and now turn your face
towards this way
yeah beautiful
turn your face a bit towards
actually more left with your face. Gorgeous
thanks so much Jerry that was excellent join me here next time on Adorama TV
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