Hello Boss babes and Bosses out there!
In this video, I am going to share with you how you can convince a prospect client to work with you
even if you have no experience yet or even if you are still a beginner.
So, if you want to learn more about how to do that, just keep on watching.
Before I am going to dive in, I would like you to prepare a pen and paper
so that you can take note of the things I would suggest you to do
and so that you could review it later.
Seems like a quiz.
"Do we have a quiz, Ma'am?"
So, yeah. I am not kidding.
Write down what you think is valuable or what you can apply.
There are a couple of ways on how you can convince a client even if you are still a beginner.
And I will base it on what I have done before when I was just starting out.
And I will also share to you the things I would have done had I known them that time.
The first thing that I would say that could really help you land client easily is to
make sure that you are available on platforms where the client can easily communicate with you.
This is my one tip, this was also the tip my friend gave me before.
She gets projects from PeoplePerHour.
And I have no client yet back then.
She recommended me to a client from PeoplePerHour.
"Hey! You can contact my friend. She is available to working full-time as a virtual assistant."
Something like that.
So, she was the one who gave me a hint,
"You know what, Sui, you can easily contact the client if they will put their name."
I am not sure now on platforms like PeoplePerHour or Onlinejobs.ph if the client's full name is visible.
Because if yes, you can research him or her on LinkedIn or Skype.
What she does is that once she saw the job application and the client's full name is indicated below,
she searches for the client on Skype.
She messages the client there instead of applying on the platform, PeoplePerHour.
The client more likely responds on Sykpe.
So, the goal here is to just get in touch with that client.
To have a message back and forth.
Now, I no longer research on Skype.
Therefore, once I see the full name of the client that I want to work with,
I look for them on LinkedIn, not on Skype.
And I message them there directly.
Here's one thing.
You can also try to research on Skype.
But nowadays, Skype is not being used that often compared before, way back in 2013, 2014 , 2015.
Right now, it seems like Skype is not being widely used.
I am not that sure, though.
You can research that client and message through LinkedIn instead.
Or maybe you can try to search on Google.
Their website might pop out there as well as their social media accounts.
And that is also another way on how to communicate directly with the client,
that is not inside the third-party platforms.
How to convince them is to make sure that you immediately respond to them.
As much as possible, if you read their message now, respond immediately.
Like that.
Because most of the people missed out on good opportunities
because they were not able to respond immediately or
they did not notice that they have a new message asking for their services, and all.
Just make sure that you respond immediately to them.
That will give an impression that you really want to work with them.
That is a good point to the client that you can easily communicate with them.
Since we are just working online,
communication is really important especially if you don't see each other face-to-face.
That is one way on how you can build trust with the client.
And you know what, aside from replying to them immediately,
always practice your communication skills as well.
Because it would really help you convince them if you know how to communicate
what you really want to say, the ideas that you want to express,
or your thoughts when it comes to their business,
something like that.
Once you deliver your message in the right way and the right tone of voice,
even via email or via chat,
as long as you deliver the message well,
in a way that they can understand your point and the idea that you want to convey,
it would really help you convince them to work with you.
The second way that I think it would be easier for you to convince a client is if you can show them a portfolio.
I think in most of my videos, I always say portfolio, portfolio, portfolio.
But you know what, it is really, really true that
once the client see your sample works before,
even just those samples that are not from your previous clients' output,
like, you just created it as a portfolio.
It would be easy to convince a client to work with you if you can show a portfolio to them.
So, they would know and they would have an idea like, "Okay, this is Sui's previous works."
So, they would see that you are capable of doing these things for him or her as well.
Because that is what's on your portfolio.
If you still don't know how to create a portfolio,
you can watch this video here.
Even if you are still a beginner,
you can create your own portfolio.
Even if you have no client yet,
you can still build that.
So, let us move on now to the next way on how you can convince a client.
This one is really a good way.
Offer a competitive service package and rate.
I am not saying, "You know what, you lower your prices for you to get hired."
No, it is not that.
What I want you to do is to look for a unique selling point that you can add to your package.
And from that,
you can now give a competitive offer to the client.
Like, if you are doing social media management,
look for a service package that can give you an edge over other Social Media Managers.
So, maybe you are good at video editing, make that as a combo.
That you can also do video editing.
You can get teasers from their YouTube channels.
You can get teasers from their webinars.
You can get teasers from their talks online.
That would be your edge.
Not just a Social Media Manager but
also, you can help them create content for the business.
By not lowering your rate, you are just upping the game.
You are just going to provide something that is not being offered by other Social Media Managers.
That thing would really help convince a client to work with you.
I hope you get that idea.
Again, I am not saying that you lower your price just to get that client.
I am telling you here to up your game.
Give your prospect clients a unique selling point that you can offer to them.
Not just purely the main service that you are offering
but have some edge that will help you stand out
over your competitors or those who offer the same services as yours.
But before I am going to proceed with the last one,
I am just going to ask if this video helps you so far.
Because if yes,
please, please, please subscribe to my channel
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and comment any suggestions you want me to create
that could help you.
And the last but not the least is to position yourself as the
expert in your niche or in your industry.
And be confident in communicating with that client.
I know, maybe right now, in your mind,
"How can I position myself if I am just a beginner, no experience. How can I position myself like that, Sui?"
"How can I be that confident in talking to them?"
Okay, so here is what you are going to do if you find it hard to position yourself as an expert.
Always make sure that you research a lot and you study a lot about the services that you are going to offer to your client.
It would be really hard, I know.
It is really hard to be confident, and be like, "I know this and that."
something like that,
if you really know nothing about it, right?
So, what you have to do for you to know something about it is to study it.
Study the different aspects of that business.
Like, if you want to become a Social Media Manager, learn a lot of things.
There are a lot of free resources here on the internet like YouTube channel, Google and other good websites
that offer free training, free webinars, and the likes.
Just grab that if you still don't have any budget yet to take a paid course or something like that.
Just grab those things and make sure you implement that.
Because by implementing what you have learned, it will really help you to get that confidence
and to help you really position yourself like you are the expert.
Because every time you see improvements in your output,
every time you see something you have done,
the confidence level will really go high.
That is one thing that you can do to increase the level of confidence that you want to achieve.
Another thing is to really show up always and to try getting clients even if you are not sure if you will get hired or not.
It is just a practice communicating with prospect clients, how you are going to have a discovery call with them,
things like that.
It is like a practice on how you are going to converse with clients.
So, I would highly recommend getting test clients for you to practice.
If this is the first video you watch from me or from my YouTube channel,
test clients are those clients you work with at a discounted or free rate.
It is either a friend who has a business, or if your family has a business,
you can tap them and say, "Hey, I can help you manage your business when it comes to this."
Graphic design or maybe managing their social media accounts, something like that.
And ask for their feedback.
So, in that way, your output from them,
you can use that as part of your portfolio.
And at the same time, you can ask for their referrals, their recommendations, and the likes.
Again, as what I have said,
getting confidence is more on the doing part,
it is not just the learning part.
Learning part is good.
But the application is really a must.
It is hard to increase that confidence if you are always at the learning level only, without the application.
First, again, apply it. Apply what you have learned.
Second, get a test client and see if your strategies and if your services are good to your prospect clients
or if ever you need something to improve.
So, before I am going to end this video,
I would like to flex the works of my Boss babes and Bosses inside my group.
Check this out.
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just research "I'm Ready to Boss Up by BritxSui"
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I hope to see you guys on my next one.
Bye!