- Hey guys, in this video,
we're gonna be showing you the best MailChimp alternatives
and we're gonna help you decide
what is the best email provider for you.
- What we don't want to do here is to just overwhelm you
with a tonne of options and give you a tonne of pros and cons
for like a thousand different platforms.
We want to help you in this video
to make a decision super quickly.
- Because sometimes it's just nice when someone says,
"Hey, this is the right tool for you."
And rather than spend a tonne of time deliberating,
and deciding and comparing,
you can actually use that time to grow your business.
- With this in mind,
after you've watched this video if you're still undecided,
which we don't think will happen
because this is a great video,
drop us a message in the comments
and we'll give you a personalised recommendation.
- We also show you a cool free tool
that will tell you what email provider
you should be using in like five seconds.
- It's really, really, really fricking cool.
I'm like geeking out over it.
It's so cool.
- So let's dive into the best recommendations.
What you need to think about
and make sure you stick around right to the end,
because we've got a sneaky tip that you need to know
before you make the switch
- Let's do this!
And before we start,
if you are a small business owner
who wants to grow their company
and create predictable, scalable income
then you need to subscribe to this channel right now
for more awesome content to help you.
We've also got some really, really, really exciting videos
coming up all about email marketing.
So please, please subscribe
because you will not want to miss them.
You'll be kicking ourself.
Okay, Andrew.
So what is the best MailChimp alternative
for these lovely people?
- Well, Peter, well guys,
it all depends on how serious you are
about your email marketing.
So let's do a quick overview of some potential alternatives.
Then we're going to dive a little bit deeper
and then we're going to show you that awesome tool
that's going to help you decide.
So if you're just starting out in business
maybe email marketing is quite low on your priority list
like maybe at this point you're just thinking about
sending out let's say like a monthly newsletter
or a weekly newsletter.
If that's you then just go
with one of the providers that offers a free plan.
So you can dip your toe into the email marketing waters.
For example, Moosend, MailerLite or Sendinblue
are all great alternatives to get you going.
Some of these even offer a free plan
that has more features than MailChimp.
Some of them even have ad free on the free plans
with no little logo on the bottom of your emails
that tells everyone that you haven't paid for it.
- If you're wanting to really utilise email marketing
and are a little bit more serious
Then we'd would highly recommend taking this moment
where you're thinking about a switch
to go to a slightly better platform
that will enable you to do more things.
After all it is a little bit of a pain to move platforms.
Especially if you've got lots of automations set up.
That's just a pain.
You won't have to do that.
Let's make this decision for the long run,
and let's get serious.
- So we have two recommendations here.
If you are a complete non-techie person
and you're after ease of use and a sexy interface
then you cannot go wrong with ConvertKit.
We love ConvertKit it's automation features it's tugging.
It's segmented they're all really, really intuitive to use
and really, really powerful.
Quite a few years ago, we actually did switch from
MailChimp to ConvertKit and we found it
drastically saved us time.
It's just so much quicker using ConvertKit
building our campaigns, building our automation
and setting up your email marketing
to get you sales on Autopilot.
There is even now a free version of ConvertKit
to get you started.
We'll drop a link to that and everything
we talk about in this video in the comments,
in the description even.
- The second recommendation is ActiveCampaign.
We've actually just moved over our membership
on to ActiveCampaign and we are completely
and utterly blown away by its capabilities.
ActiveCampaign has actually even won
like the best email service provider awards.
Like, it is awesome.
- What awards?
Like email--
Email awards.
- ESP Awards.
- The emailers.
- The email user awards.
Not only does ActiveCampaign have more
automation features than ConvertKit and MailChimp,
but also the beauty of it is that it works
as a CRM tool as well.
So essentially ActiveCampaign has incredibly complex
and powerful automations that help you get more sales
to help you save more time
and also to help you manage
and assign tasks to your team.
You can do almost anything
it even did Pete's hair this morning
and fine job it did.
- On automation.
Magic hair. (shimmering sound)
- Some of the cool features of ActiveCampaign
is that it can sync with your website too,
which means that if someone visits a page on your site,
they could get an automatic email
they could get put into a sequence
or filtered out of a sequence even.
You can also automatically add and take people away
from your Facebook custom audiences based on
who's in what list.
That is insane.
And you can even create automated tasks for your team
based on what actions people are taking.
So basically it's all right.
- Yeah.
- Pretty amazing.
- ActiveCampaign is a bit more complex than ConvertKit.
So it's no surprise it is a little bit more expensive.
At the time of filming they don't have a free plan.
Their plans do start at $50 a month
but it obviously goes up the more features you want
and the more email subscribers you have.
In our opinion, though, we do think
if you are serious about email marketing
then you probably should be paying for it.
So don't discount a platform just
because it doesn't have a free plan
because when you pay for your email service provider
you will get a tonne of features.
And these features aren't just there for the sake of it
they're there to actually get you more sales
from your email list.
And when you pay for your email service provider,
in a way it does actually incentivize you to use it
because you want to get your money's worth from it, right?
And if you just using their free plan
it almost has the opposite effect
like you're not all that incentivized to use it
because it's not costing you any money.
And then as you start growing your list
you just start seeing
you're going to hit the payment threshold at some point.
So do I even want to hit that payment threshold?
- It's like the opposite incentive,
you're incentivize to not grow your email list
and get sales from it.
- So it does come down to priorities.
If you've been watching us for a while now
you know we're advocates of not splitting your time.
If you're going to do something, do it really well.
And if you want to do email marketing really well
then we would recommend looking at an email service provider
that has a tonne of cool features.
That's going to allow you to do that.
- Now before we show you that tool
that will help you decide in like five seconds,
which is really cool,
We just wanted to give you one vital tip
before you make the switch from MailChimp to any platform.
And the tip is to check the integrations.
There's nothing worse than getting halfway
through the migration from MailChimp to whatever platform.
And then finding out halfway through
that the new tool doesn't integrate
with your current tech stack.
- That's an actual nightmare.
- It is a thing of nightmares.
- Waking up in a cold sweat thinking
oh my god, ActiveCampaign doesn't integrate.
- It keeps me up all night with these nightmares.
- We don't share a bed to just put that out.
Just friends,
just friends.
- For example, does it integrate
with your e-commerce platform?
- We don't even live together.
- Or membership plugin.
- Not even the on the same street.
All right, Pete,
let's tell them about this tool
that you're geeking out about
that is going to help them decide.
- Yes, I am ridiculously excited.
A little bit too much actually.
- He was so excited when he discovered this tool,
he was so excited.
- All you need to do is go to emailtooltester.com
and we've put the link to that in the description below.
And this website is incredibly thorough
and it's updated pretty much every month.
So we have to highly recommend checking it out
while you're making this decision.
And on that site, they had this really cool tool.
So all you want to do is scroll down to here this part,
start this little test here,
go through the options and just bear in mind what we said
about the paid versus free options.
at the end you can skip entering your details
to get the results
which I really appreciate.
But to be honest,
these guys deserve it and I'd enter your email right here.
Once done you'd get your result
and you can find out more about that platform.
Bingo!
You've literally decided
what tool you're going to switch to in like five seconds.
All you need to do is click on that link
and go check it out.
- So much for watching guys.
If you've enjoyed this video
if you've got something from it
we'd really, really appreciate a like,
we'd appreciate a comment.
We'd appreciate a share.
Like we said, at the top of this video
if you do have any questions about this
if you still not a 100% sure,
then drop down in the comments and we will check those out.
In the description as well,
we've dropped a playlist,
so if you want more help on email marketing
growing your email list,
generating sales from your email list,
then go click on the link in that playlist.
We have a tonne of content for you.
He's been Andrew,
I've been Pete.
See you next time.
- Bye! Bye!
(upbeat music)