Recently, I had a 10K month on YouTube just from AdSense, which is pretty amazing.
And if you know my channel and you know me pretty well, you know that that's not the
main source of income and how YouTube pays me.
If you want to find out more about all my different revenue streams and where the majority
of my income comes from, you can go to this video, which I break all of that down in.
But I did think that that was pretty astonishing to have a 10K month just from YouTube AdSense,
and it feels like bonus money I guess, which is kind of crazy.
And I broke it down and it was over $300 a day that I was generating.
So there are some very obvious things that happened in that month that led to making
more money from AdSense.
Now, I know a lot of you are getting started with YouTube or want to know how to make more
money through AdSense.
So I wanted to make this video to break down what happened, the strategy behind it and
how you can leverage it to generate more money in AdSense, increase the watch time on your
channel so you can start to get monetized and hit all those metrics that you need.
So that's what I'm going to break down in this video.
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Okay, so let's dive into this.
Now, on average, I am generating about $4,000 to $5,000 a month, which is again, absolute
craziness.
What a time to be alive.
It's so insane to me that I get to post videos on the internet and get paid for them, on
YouTube, people.
And so this is a significant jump to hit a 10K month.
It basically doubled my revenue directly from YouTube AdSense.
So how did I do it?
First and foremost, I focused on what I like to call going intentionally viral.
So this means that basically I focused on the topics that get high views and velocity
for me.
And I have a whole video on analytics on YouTube, which will make those terms make more sense.
You can watch that here, and the link will be in the description.
But watch this first, so it all kind of ties together.
So basically there are certain videos on your channel, which we call breakthrough videos,
which are going to experience a higher number of views and a higher amount of velocity in
the first 24-hour period versus other videos on your channel.
And they're just going to accumulate more views than other videos on your channel.
Even if you're getting like 30 views a video and you have one video that jumps up to 60
in a quicker way than the other videos, that is what we call a breakthrough video.
So that topic is more in demand.
So therefore you want to make more videos around that topic.
So in this month, this particular month, I focused a lot on passive income because I
had a breakthrough video talking about passive income.
So I made more videos about it and that led to more views.
And they were a little bit longer videos which led to more watch time, which led to more
ads, which led to more ad revenue.
So that's the first thing, is going intentionally viral.
So I wanted to show you another example of what this looks like.
So I have a client in my Authority Accelerator program who used this intentionally viral
strategy, and he talked about the fact that he was unconsciously going viral, and then
it kind of stopped, and then he used the strategy and things started to take off again and he
was getting close to a thousand subscribers a day.
And you can see in this screenshot where he's going intentionally viral.
He was getting like, 7,000, 3,000 views on his videos, and then all of a sudden it just
spiked to like 50,000 views on his videos.
And this was all organic, no paid traffic, but using this intentionally viral strategy,
which very simply put, I can't go into all of the details right now, but very simply
put is, it basically means that if you have a video that does well and you have a topic
that you know performs really well on your channel or a keyword that performs really
well in your channel, keep making videos on that topic because how the algorithm works
on YouTube is that it favors you once you build authority in some sort of keyword in
the algorithm.
So for example, if I make a video on passive income, I know it's going to perform well
because the science part of YouTube is that the algorithm sees I have past videos on the
topic passive income, and then when I make a new one they pushed me further in suggested
and they ranked me higher in search because they've already built authority with my past
videos on that topic.
Does that make sense?
Let me know on the comments.
But that's a really important piece to understand when you want to pick up your views, pick
up your velocity, and more views can lead to more AdSense.
Now, there are a lot of things that lead to AdSense revenue, and I'm going to talk about
that in a second, but that's one thing.
So one of the strategies that I use to hit that 10K month with AdSense was going intentionally
viral.
Another way to do that is focus on the trends in your industry.
So another video that I made that month was on Instagram removing likes, which was a trending
topic, and not a lot of people had made videos around it.
So I basically set up my camera and was like, let's shoot this.
And we shot the video and I got it up really quickly and it just skyrocketed because it
was the first on the topic to create that kind of a video.
So it capitalized on a trend, which means if something's trending, there's a lot of
eyeballs on it, which means there's going to be more views.
So paying attention to trends is going to be helpful in this case too.
And it gives you that proof that there's viewers out there and there's demand for it.
Now, of course you don't want to just copy what other people are doing, if there's a
trending topic, you want to use your own unique experience and intel and opinion as well,
which is really, really important.
But you always have to remember that because YouTube is a keyword based platform, if you've
had topics you've performed well in, you're going to continue to perform well with those
topics as long as the content is actually good, because you have authority with those
keywords inside of the algorithm, so YouTube basically favors you.
So that's the first part of how I generated so much more income that month from AdSense,
because I really leveraged my breakthrough video topics.
Now, the other piece of this is what we call gateway videos.
Gateway videos are videos that on other people's channels in your same niche with the same
audience, are there videos that they've done recently that have performed way better than
their other average videos?
If there are, that's another sign to you that there's demand for that topic, and it's potentially
a topic that could really take off for you.
So it's good to track those things and pay attention to what's working on other people's
channels in your industry, and make a video on that topic as well, of course, with your
own unique intel.
So the second thing that led to this jump in my AdSense revenue was product association.
So one big thing was creating a video where I talked about the affiliates that I worked
with, and I referenced a book, and it generated more in income from that.
So this wasn't necessarily AdSense revenue, but I also was able to generate affiliate
income, because in those videos that got a ton of views and velocity, I was able to capitalize
on the affiliate income that was going to come from them, because I mentioned other
products and services that weren't my own, but I have an affiliate set up with them.
So one example is, I referenced a book called The One Thing in this video and it generated
more income from my Amazon associates and the Amazon affiliates program.
It's not a ton, but it's still income that's coming in without me doing any work really.
And it sort of creates this snowball effect, because the more people that watch that video,
the more people go and buy that book.
So remember, you always want to keep your products or services that you mentioned, really,
really relevant to the video that you're making, so people are more likely to go and click
on it.
When I made this video on Instagram removing likes, and every Instagram do I make are the
ones that are the most popular, I tend to mention a product called Flick, because Flick
is a product that I use, or a service I use, to help me find the right hashtags on Instagram.
And it's been amazing for my Instagram strategy.
So I'm generating $1,000 to $2,000 a month in revenue just from affiliate income from
that as well.
So really important to understand that if you're making a video and you have the ability
to mention products or services that you get a cut from or you're an affiliate for, it's
a great way to make extra passive income.
So factors for making money on YouTube.
I talked a lot about this in my video about how much I got paid for 100,000 views.
But one of the big things you need to understand is that there's so many different variables
to actually making money through AdSense on YouTube, and it's not something that you can
100% control.
However, to lead to a $10,000 a month from AdSense and $300 plus a day, the big thing
for me was understanding my audience, knowing what videos that they actually wanted to see,
listening to them, playing to those strengths, playing to the strengths of my channel, knowing
which keywords I already dominated for.
That was a huge part of it because when I know I dominate for a keyword, I know I get
more views for those topics.
When I get more views, I generally get paid more from AdSense.
And views is not the only factor, there are things like, what niche are you in?
Things like tech channels, or gaming channels, or product reviews, or tutorials, those channels
tend to make a bit more revenue because it's a bit more of generally a sophisticated audience,
and an audience with income.
So that's really important to know as well.
So the next thing is, the more targeted and commercial your audience is, the more profitable
it's going to be for you in AdSense because of the types of ads that are going to run.
The other thing is the geography.
Where are your viewers based?
You should know that, and that, again, you can check out in this video on analytics on
YouTube.
But North American viewers tend to be more profitable than any other audience in the
world.
Age of your viewer also is applicable.
The most profitable demographic is 25 to 34.
So it's not just about the views, it's also about things like watch time.
How long are people watching your video?
How long is your video?
Anything over 10 minutes tends to make it more profitable when it comes to making money
through AdSense because there's more opportunity to run more ads, more ads equals more revenue
for you, the creator.
Now, the big thing to understand here is that, yes, I have generated a 10K month, and I'm
generating minimum of $4,000 a month from my YouTube channel, and it's growing every
single month, which is really, really crazy and amazing and cool.
But like I said, it's not the only way that I make money for my business, and really I
don't even look at it as a huge factor for how I generate income for my business.
How I truly generate income for my business is through my educational product and my consulting
program.
Those are the pieces of the puzzle that helped me generate multiple six figures a month in
my business.
And it helped me become a multimillionaire at this point, which is so trippy to say out
loud.
But that's the truth.
And the reason that I say it is because I want you to understand that AdSense is not
the only goal here.
There are so many other ways to make money from social media, from YouTube, and YouTube
is a magical platform and can pay you back times 20 based on the amount of work that
you're putting into it if you know how to monetize it.
So this is just one way to do it.
These strategies are just one way to do this, but there's a lot of other ways to do it.
So first thing I want you to do is go and grab my guide on How To Get from Zero to 100,000
subscribers in the next year.
More subscribers, you have more traffic you have, more you can make on AdSense.
So it's just sunnylenarduzzi.com/subscribers, we'll link to that below as well.
And then check out these videos next on understanding the analytics on YouTube and how to actually
monetize this platform.
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Bye.