- Hi, I'm Sylvia Gordon with Gordon marketing
Rebecca is not here again today.
They were reenacting their marriage vows with Elvis
in the little chapel in Las Vegas. So twenty-five years.
Congratulations to Rebecca.
If you guys could please email her? She would love it.
RebeccaGordonmarketing.com on 25 years with Darren
who by the way, I fixed them up.
[Techno Music]
So, I have a lot of people that are new
to the business that are saying, where do I get trained?
You know, I signed a contract
with somebody far away and I don't work in an agency.
I work out of my house or out of my car.
How can I get trained?
And there's some great things that are out there.
Thank you, technology. Thank you, Social media.
So there are several great Facebook groups.
So six-figure Medicare agent.
It's a private group.
So if you're on Facebook, it has 2,500 members
and it gets a lot of buzz
because it's people that they ask a question like,
Hey how many months do you have to stop contributing
to your HSA after you are eligible for Medicare.
And all the agents are chiming in and giving each
other advice and help. And it's really a great way
for a new agent to get their feet wet and post questions
or just go back to all the history and read it again.
It's a private group and that is for agents.
Let's go to taco Tuesday.
This is by lead heroes, which is a lead company
and they do a live one hour podcast, Every Tuesday.
Let's taco about insurance
and they have different guests in the insurance industry.
So that's great, Those would be like to go on walks,
walk on your treadmill, walk your dog.
Great way to find out what's going on in the industry
with a fun podcast.
And then of course, Gordon marketing.
We have let's, let's go down here.
I don't know, I don't know how many videos there are
but there's like three or 400 videos.
We've been doing it since 2008.
And if you go, go back up to the playlist, if you click
on the playlist, then you will be able to see the topics.
Okay, So this is selling life and annuities.
These are the Wednesday wrap-ups, D snips keep going down.
So a Medicare supplement, Medicare advantage,
final expense, life.
It's all divided out for you.
And a lot of agents aren't that well versed on YouTube.
You know, they just play YouTube.
But they don't know what the playlists are.
So that is a library that you can say, Hey
I want to get better at Medicare supplements.
And there's just a whole bunch
of videos specifically about Medicare supplements.
There again, it's free.
It's open to anybody.
The only thing we ask
if you watch our videos is to please give a thumbs up
and leave us a comment, because that helps us
with the YouTube algorithm and makes us want to keep putting
out free content for everybody.
Of course, with social media exploding
there's things everywhere.
These are the big places where you can go
and get free content.
And there's also some conferences.
So there's two conferences that I know of
but people are like, Hey
how do you feel about these conferences?
I'm like I so far, I'm not a big fan
because it looks like the conferences are being put
on to bring Medicare agents in just to upsell the crap
out of them. So you've got to pay for your hotel.
You gotta pay for your airfare.
You gotta pay six, 700 bucks to attend then
Then you got your meals, all that stuff.
Then they're trying to sell you up
sell you a bunch of stuff.
Plus, they're trying to contract with you.
It's a little bit more of a meat market then I
would really like to see.
And I'm talking to some people about making
maybe an alternative conference next year.
So if that's something you'd be interested in participating
in volunteering, you have ideas on a Medicare conference.
I'm definitely all ears.
And I have a lot of ideas already, but people that say, Hey
is this conference a good idea?
Yeah. You know, even if I don't feel
like the conference content is that valuable.
And I feel like the whole
the whole meat market is really just to upsell you
on all the extras,
You're with other agents.
And that's where the money is, is the people that you meet
at the conference that you can pick their brain
and really get some great ideas.
So it's the networking opportunity.
It's not necessarily the platform.
I famously have gone to one of the FMO industry
conferences for I don't know, 20 years.
I try to only go every two years because I hate it so much.
Okay. Try to go every other year.
But I go, and then I don't go to their speech or to
their breakout sessions.
I don't go to them because they're a blow.
They're a waste.
I don't learn anything at the breakout sessions.
And I think a lot
of people feel the same because there's not a lot
of people in the breakout sessions.
All the reason that I go is to be out in the lobby
to be in the main areas with everybody else
with other people in the industry.
So I can say, what about this?
What do you think?
What what's happening?
Have you heard?
Tell me something new.
And that's worth my airfare, travel expenses,
and the cost to get into these conferences
just to be in the room with these other people.
So I gave you my 2 cents
on the conferences and how important networking is.
So we had our annual convention in Cabo,
in February, it's like a blur now already.
But the whole thing is, I'm like, Hey
y'all you all are top agents in the country.
Get to know each other, not just as friends
but come away with a business idea from each other.
And I was with an agent last week
and she got a call from an agent in Missouri.
And the agent said, Hey, at the seminar down in, in Cabo
somebody told me he was doing seminars
with Gordon marketing and they set me up
to do five seminars, I got or I mean three seminars.
I got 50 people signed up.
I did three last month.
I had whatever 60 people and it's fantastic.
And it's great.
And she was calling this other agent that she met
at the trip.
She didn't know I was in the car to, to say, this was great.
It's paying off.
You need to do it too.
So that was the beauty
of networking on our annual convention.
The more opportunities you have to network
with other agents, like I said
a lot of times these carriers have rolled out meetings.
You don't need to roll out.
You got the PDF, you don't have any questions.
It's still a really good idea to go to those meetings
to be with other agents, keep your ear to the ground.
If you're a recruiter, it's also a great opportunity
for you to be in a room with a lot of other agents.
Because a lot of agents, they don't have a home.
They're very isolated.
They don't get any contact.
I was with some agents last week and I said
who do you have your mutual Of Omaha with?
Who do you have your Aetna with?
And they were like, I don't, I don't know.
I have no idea.
And I said, well
do you not do a lot of mutual of Omaha or Aetna?
and they're like no, I do quite a lot.
That's a bad sign because somebody is making some money
off you and you have no idea who it is.
So that's a sweet gig for them.
All they had to do is get you to sign a contract.
They never had to support you another day.
That's a really good deal.
So they were like, yeah, that doesn't sound very fair.
I think I want to work with you.
And that's why it's real easy to get people to come to you.
If you have a value to give them that they're not getting.
So thanks for watching.
Please tell Rebecca happy anniversary in the comments,
and tune in next week.