what's up you guys jason wardrop here and in today's video i'm gonna break down how to go
from zero to a hundred saas customers with the new go high level saas mode now if you're brand new to
the channel you're like jason who the heck are you what are you even talking about well my name is
jason wardrop about six years ago i started my own software company got over 15 000 software clients
all pain users and now i'm here to go through and share with you guys everything that i've learned
over the last six years and if you guys go and sign up for high level under my affiliate link
i'm actually going to grant you free access to my 2 000 paid program and if you're like
jason i'm already on high level how do i still get access to that well if you actually upgrade to the
497 saas plan give me that affiliate credit i'll also hook you guys up as well and this is gonna
be the first video of probably like a three four maybe five part video series i've got a few ideas
written down here but if you guys drop down in the comments what else you guys want to go through and
learn as far as go high level saas mode goes i'll be able to shoot some videos and tailor
this directly to you because guys this channel is all about free content stuff that actually
works i've actually gone through and done with my business and then i go and break it down here on
the channel and share with you guys so let's get to the core of this first video in this series
and that is how to get your first hundred go from zero to a hundred saas clients right because
that's kind of like man if you can get a hundred clients paying you a hundred dollars per month
that would be awesome right well the truth is the conversation actually got to take it back a little
bit and it's not going from zero to a hundred but the real question is how do we go from zero to one
so there's an amazing book by peter thiel who is one of the big investors in silicon valley and
he has a book called zero to one okay because the truth is we always create all of these problems in
our mind of like man how i i can't do that because i can't automate that this won't scale i can't go
through and do these things because i won't really be able to go through and scale that grow a team
where the truth is you don't even have product market fit and that is the core thing of getting
from zero to one who is our target market what are we offering at what price point and then once we
nail it down for one person can we replicate that for a second and third and fourth person
and then at that point once you are replicating this over and over again you're doing what does
not scale so a saying i absolutely love is prove and then automate okay prove then automate you
never want to go through and just set up all these automations just because we can with
all these cool tools so then once we have product market fit then it is time to go through and scale
from that zero but it's more like 10 to 100 right and the way that we do this is we have one
offer we have one funnel and we have one traffic source okay and the reason why i say this is it's
so important to go through and focus on one offer one funnel one traffic source because
so many times people when they're just starting out they're like man i i see these people these
people making all this money on youtube and then on facebook on instagram on tick tock
so you're trying all these different things but you're never really mastering any one of them
and so your business is just scattered right and then a lot of times another thing that gets people
like hung up from actually getting started is they're like man should i should i have two plans
should i have three plans what should i charge on each plan what should i include on each plan
well guess what if you don't even have one core plan that works then it really
doesn't matter if you have two or three plans those can come later those come down the road
so one of my early mentors said go through have basically one offer one funnel one traffic source
until you've made a million dollars and then once you've made a million dollars with that exact
model he's like then you can go start exploring different things and guess what once i made my
first million i actually did the same exact thing to make my second and my third and so on right
because that is actually what works and then once you have the offer and the funnel nailed down
what you're really exploring with more so is different traffic sources to get more people
in what is already working so let's take a look at really quick at what this funnel the offer all
that stuff could look like here really quick just to help you guys out a little bit so if i were you
if i was just starting completely from scratch yes you look at my youtube channel almost 100
000 subscribers well guess what i didn't start there right and probably the best place to start
if you're just getting started is on facebook so my one traffic source would probably be
well actually not probably it would be facebook and i'm not saying facebook ads because if you
don't have an offer and a product market fit with what you're selling then you're just going to be
throwing money away with facebook ads because yes facebook ads are great when it comes to scaling
but if you don't really have something that works already there's nothing to really scale
right so what i would do is i would focus on facebook and facebook organic strategies
and then i would make something that my my friend joel erway calls a power offer okay and
i'm actually i'll link out to um his power offer workshops like 30 bucks or something like that
super powerful to go through and make an offer that's going to get people wanting you asking you
to go through and help them with their business right so then you go through make one core power
offer and the key thing we want to do here with this power offer is we want to pre-sell several
months if not a year to the software up front so we're able to collect all that money up front
so for example let's say you're going to go through and you're going to charge 299 a month
for your software right so over the course of 12 months that's about 3 600
per year well you come up with this power offer and instead of doing 3 3 600 for the year
you're gonna say hey it's three grand and you're going to go through and front load a ton of the
work focus on onboarding and activation and a behavioral change in how they're actually
using the software and make it so simple and easy that basically the software is more reaching out
to them bringing them back into the software so what do i mean by that instead of saying like
hey here's how you go through and set up these funnels and these lead campaigns because small
business owners don't want to do that make it so the software is reaching out to them so set them
up with the mobile app getting lead notifications the software is reaching out to them sucking them
into the software or anytime one of their leads texts back has an automated follow-up response
then they're going to be going back and texting back that lead so they're not having to go in
and actively use the software but you have simplified it so much that the software is
literally reaching out to them and they're getting sucked into it creating massive amounts of value
to them so getting back here to the three thousand dollars we want to do what does not scale in the
very beginning we want to get on a phone call with every single person and we want to help
them on board and activate their account and get everything set up the right way so that they can
see the massive amounts of value right and even at that as we were going through and scaling
our business what we did is we hired several other account reps i went through and i proved
the model of how to go through and talk with the client what we do how we onboard how we activate
and then i taught other people to do it so i didn't have to do every single one of the account
setups right but in the very beginning more than likely it's going to be you just focusing on this
model right here all right so back to kind of this whole one offer one funnel one traffic source type
concept we've got facebook we've gotta got our core offer right here you might be wondering
like well jason what types of features am i gonna go through and offer to my clients
and really the answer is it depends which i know that's not a great answer but it really depends
on your marketplace it depends on the core needs of your client avatar right because a real estate
agent is probably going to need different things than a roofer or a dentist or a chiropractor and
the way you speak to that person is going to be slightly different however with all that said
what i like to do is i like to simplify things as much as possible now the great thing for you
with go high level having all the different tools all the different feature sets that's
great for you the agency owner the business owner it's not great for your clients the reason why
it's great for you is because you don't have to have multiple software subscriptions you can run
everything under one roof you don't have to have calendly schedule wants leadpages active campaign
it's all just in one simple platform however this is too much to give to your software clients they
don't know how to use it they don't know why they would use it they don't want to go in and try to
figure out how to use it that's why you are there so what you want to do is you want to strip down
the software components the tools and features that you're giving them as much as you possibly
can and honestly i actually wish that you could strip it down even more than you currently can
because honestly i currently think that as much as you can possibly strip it down right now they've
got a few little categories locked i think that's still way too many features to go through and give
to your clients you want to have maybe two to three core features max that you're focusing on
and then getting them to adopt those and see the value and see how that can help them
and then maybe you go on later on offer other plans that you can upsell them to
and unlock other features to help them grow their business that much more
alright so anyway guys i hope this was helpful as far as like kind of a core foundational
getting started with go high level saas mode like i said i'm going to have several more videos
just free here on youtube breaking down a lot of the things that i've learned along the way because
i just want to be able to share with you guys and be able to help you guys grow your own go high
level saas business and once again if you guys want to get my two thousand dollar paid program
that basically breaks down like everything that i've done in my own software business how to set
up go high level all at bay everything a to z all you got to do is sign up for go high level with my
affiliate link you actually get an extended 30 30-day free trial on the saas mode plan
to get everything set up and actually get your first client before you are even billed all right
so i'll give that a 100 for free to those people that sign up under my link and then if you're
already on go high level you're on the 97 or 297 month plan if you upgrade to the saas plan and you
credit my affiliate code which i'll show you guys how to do down in the comments in the description
um then i'll just also grant it to you for free as well because i'll get a little bit of a kickback
on that so that's how i'm going to go through and get paid and i feel like that is the best way to
go through and hook up as many of you as possible right here on youtube that might be exploring go
high level how to go through and set this up and how to actually have success and get clients and
all that stuff right and on top of that you'll jump into my coaching program where you'll be
able to jump on live zoom calls with me every single monday and i'll be able to help answer
your questions right so anyway guys i hope this was helpful if it was go ahead smash that like
button if you have any other questions drop them down in the comments below i'm more than happy to
go through and help answer them kind of just give you a little sneak peek at the next video so this
one was kind of like your initial zero to 100 saas customers getting that initial core funnel down
then after we're going through and we're scaling then i might do a little intermediate video where
i'm kind of like that core funnel and how we go through and leverage paid ads
but let me know on that if you guys want to go through and see that with the paid ads
but then when you're going through and scaling with paid ads and as you're going through and
scaling with paid ads i use something what i call a cleanup funnel so if you're going through
and scaling with paid ads typically if you're generating 100 leads you're only going to close
about two to three percent of those leads on the initial pass-through and those are actually fairly
good conversion rates so that means you got 97 to 98 people that showed interest in what you have to
offer but they did not buy right maybe it was the price maybe it was trust credibility report it was
something and so i've got a cleanup funnel which actually cleaned up a whole lot of clients and
actually contributed to a lot of annual recurring revenue for my software company and so i'll break
down that funnel for you guys that's also that exact funnel everything that you can copy is
inside of my paid 2 000 program which once again you guys get for free if you sign up under my
affiliate link and then another thing that i want to cover with you guys because it was actually
absolutely monumental to the growth of my company as well was what i call how you force virality
and what i mean by forced virality is basically how i've gone through and grown my youtube channel
um you look at it now it might seem like it's an overnight success but i've been doing this
for about four years now and it was very like premeditated there's there's specific strategies
behind going through and growing this youtube channel and so i'll be able to show you guys
as well how to leverage youtube to get free leads free traffic free exposure and the people that you
are paying to get into your world how to nurture them better with youtube to get them back into
your funnels and actually create more clients and more sales through these organic methods
all right and i call it kind of forced virality because you're forcing these videos into more
of a viral nature where youtube's promoting them they're ranking them the search engines
they're ranking them in the suggested i mean this is probably one of my favorite topics because
um i got to a point where i'm generating like 50 to 60 leads per day for my software company
with youtube and that's free leads i didn't have to pay anything for that so if you look at
kind of a traditional facebook ads usually spend like ten dollars per lead and that's probably a
decent amount right there so that's like five to six hundred dollars per day but i was
actually creating that for free with my youtube following so um anyway those are kind of the
initial things that i've got on my mind to go through and share with you guys over the next few
days here on youtube it's kind of like this free go high level saas mode course if you guys do have
any other things you want me to cover feel free drop a comment down below i will break them down
i will cover with you guys to my the best of my ability of how to go through and make those
things happen and once again if you guys want my free templates my courses everything my funnels
everything that i use to grow my business just um just go sign up under my affiliate link and i'll
hook you guys up so with that said guys thanks so much for watching and i will see you all later