There's four kinds of companies right now! okay there's infinitely many kinds
of companies go with go with me on this there's four there's a universe out
there in this entire world right now that falls into four buckets one when
when we went into lockdown mode right shelter-in-place
shut-in locked in whatever you want to call it and organizations we're starting
to get ordered by their governments by their governors by Prime Minister
whoever to stay inside there were organizations that then had to work
remotely and there were organizations that fall into the first bucket they
were ready to roll all our people have laptops all we have a huge network with
lots of bandwidth we have all the kind of stuff and everybody can do anything
we need remotely everybody go home and stay home there were those kind of
organizations and they didn't really miss a beat awesome
right then there are organizations that fall under the category of we're going
to continue to thrive because we have a product or service that that the world
is going to need during the pandemic okay now these organizations some of
them might need Amazon drivers right so drivers okay so we're gonna drive you
all over the place or they need people who can work
remotely whatever they are I'm not gonna go through all the industries I've
already given you a download of 36 industries and position types that I
think are going to rise the second bucket are organizations that are going
to rise except that they were not completely equipped to work remotely so
what had to happen is they had to assemble themselves over the course of
weeks or maybe still and they're gonna be fine
but they had to get everybody situated to work remotely give you a great
example YouTube okay raw on YouTube right I'm a YouTube content creator I
get distributed to me lots of information I internally because they
know I'm a creator they send me information because they want me to know
what's going on and you in inside a YouTube and why certain things are
happening that I'm noticing like what the heck why are certain things not
being approved when they should be why are why is my video not being circulated
this way that way like it normally is their settings blah blah blah like can't
everybody just work from home they can accept that a lot of the of them of the
individuals who would manually review things that I as a content creator would
create are in a different country they're not over there and on the left
coast or the right coast or wherever their studios were those people were
remote and while they had offices that they would go to to do the things that
I'm talking about they now all have to be home but to be home is fine except I
got a ship on the laptops if that's gonna take me a week or two they've got
to get it set up I've got to make sure my network okay now that's not a problem
we just we have to get that it's gonna take a couple three weeks four weeks to
do that so hiring is gonna slow down that's the second bucket the third
bucket is organisations that are gonna get smashed immediately if you are in
hospitality travel entertainment event planning you get work you get where I'm
going this right total suppression people are cancelling events people
aren't traveling hotels vacations are getting cancelled and so on immediately
getting crushed however once this thing is is under control I Got News for you
I'm packed my wife and the puppies up we're go somewhere okay so we'll get
back to it and we will help fuel those industries then you have the fourth
bucket which are industries that are gonna have a delayed and prolonged
reaction to this a great examples like commercial real estate so think about
what happens for commercial real estate herbs so if if I worked in an office in
a building or in a strip mall or in an in an in a high-rise or whatever I have
a corporate lease I have office space I have square footage designed for the
number of people that I think are gonna be in the office and so on all right
well that lease doesn't just get torn up right right now I got a I got an honour
and I got to fill it out right I mean meaning I got a I got to go
to term or I got a where I got a cancel or I got to pay penalties or whatever
okay well what happens when I decide I don't need office space for a hundred
people I only need it for 20 and I'm gonna have bringing everybody in all the
time and they can stay home and wash their hands at their house and all that
good stuff so I only need 20% of the office space
that I used to need okay well those people who were trying to
sell the commercial real estate they're gonna take a hit because people they're
not gonna be renewing people are not gonna be going in companies that are
growing or not gonna be buying these big office spaces the leases aren't gonna
get renewed right they're not gonna get the revenue all that stuff that's gonna
happen for a long time okay because we now have a new normal and we not we will
now have a new normal way of working for different buckets Wayne you got to
figure out when you're targeting organizations which buckets are you
pursuing pursue one and two stay away from three and four and then as your
search goes on maybe a month or two or or so from now you you enter into bucket
three as well but you need to you need to bifurcate your list or you need to up
trained pivot whatever if you're in some of these other industries okay so that's
what's most important for you to understand it isn't are they hiring temp
or perm or temp to perm its are they hiring and when right or are they going
to really be suppressed for a long time and you have to remember that everything
works in a continuous form now I didn't go through every industry in the what's
the warehouse but those people who are in bartenders servers cooks massage
therapists all these other people that have been now out of work collecting
going to try to get unemployment well they're not getting a paycheck which
means they're going into their savings or they're going on their credit cards
then what's happening is they're gonna get back to work and they're gonna have
to start earning money and it's gonna take them a while to recover the days
you're out of work take a lot longer to recover it's not one-for-one if I'm out
of work for a month it might take me three months to get back to normal well
I'm not going to buy a new car I'm not gonna go write these other consumable
goods whether they're expensive or less expensive but my jeans with holes
under my kisses keep wearing them right like those kind of things are affected
by people not earning so while I think that an independent of side the economy
for forget the pandemic first second the economy is incredibly strong globally
most of it right so I mean the three weeks ago we had record low on a 50-year
low sorry 50-year low and unemployment claims in the United States that was not
an accident and it was not a myth and then the following week we had records
in the three point two eight million and then the next week we at six point six
million and so on but those people are got a lot of them are going to return to
work but then it's gonna take some time to recover four buckets keep your eye on
on those and that that is a very very important concept for all of you to
grasp and we probably ought to clip this out and I ought to probably just make
this a little video about how to look at the different company types alright hope
that helps you Wayne