Fresh from the showcase here at SwissWatchExpo. Think about 1924 in Paris. Imagine yourself at
a sidewalk cafe you're relaxing and enjoying your time with your good friends. People who are
high in mighty and French society like Louis Cartier, Louis Cartier, as we've discussed was
an absolute genius of the watch and jewelry world he had already at this point in 1924, invented the
use of platinum and jewelry, the Garland style. He had spearheaded the art deco movement. The first
modern rest watch all sorts of things that had were real advancements in the watch and jewelry
world. He had already patented the invisible set diamond, but at that point, he was really involved
in the Paris society. And one of his good friends was the poet and playwright. Jean Cocteau
in 1924, cocktail one at a personal party, Cartier gift that he could give his friends and family.