- Hey everyone, it's Neil Patel.
And today I'm going to share with you the best traffic hack.
(upbeat music)
Now, before we get started,
make sure you subscribe to this channel.
And if you're on YouTube, click the alert notification.
Now, as you can see on my screen,
this is my Google Search Console account for neilpatel.com.
You can see my traffic stats from Google.
And I want you to look at my top pages.
What do you notice here?
This is Ubersuggest.
This is Ubersuggest in Portuguese.
This is a blog post on, this is in Portuguese,
so I'm going to guess it's related to something with Instagram,
because Instagram's a URL.
This is my homepage.
This URL is a SEO analyzer which is a tool.
This is a blog post on Instagram.
This is a post on affiliate marketing.
This one's a Brazil blog post on Instagram.
This is a Brazil post on marketing.
This is a Spanish blog post on Instagram.
Okay, so, what are you noticing here?
You're probably going to guess,
Instagram drives a lot of traffic, and that is true.
And you can see there's quite a few posts,
that are related to Instagram,
but, look outside of that.
What else do you see here that's really intriguing
when it comes to my traffic?
Especially look at the big numbers.
The big numbers are actually going to tool pages.
If you look at the top five pages,
three of them are tools.
Just think about that.
60% of my top five pages are tool oriented.
Here's Ubersuggest, which is in the lead,
number one drastically by over three x of number two.
And hey, number two is also a tool, right?
Then you get a blog post on Instagram,
then my homepage, and then, shockingly, another tool.
Tools drive a ton of traffic.
Now I'm going to show you what I did
and how I got this traffic.
I created this tool called Ubersuggest,
I'm not going to bore you with the details.
But you can put a keyword on pretty much anything,
like I'm typing in marketing here.
And I can end up getting results on let's say,
you know, data for anyone searching for a term.
Or I can even put in a URL.
And let's say I put in the URL of neilpatel.com
just so you can see
you know, traffic stats for any domain name.
Now for you to build something like this,
it's going to take a lot of effort.
You don't have to end up building something like that.
And I have a lot of different tools,
you know, like here's the one on,
the SEO analyzer, which I ended up showing you.
And you can put in a URL.
And again, it'll just crawl a website
and tell you SEO errors.
But you'll notice something that's quite interesting
when I end up showing you all my tools
and I have a lot of tools I get traffic
such as my SEO analyzer,
heck even A/B testing calculator, backlinks tool.
And as you can see there is,
you know just a lot of traffic here.
Now let's look at this A/B testing calculator for a minute.
If I go to pages, page,
let's type in ab-testing,
hopefully it comes up pretty quick, all right.
So as you can see here,
not bad, 28,000 clicks over to my website
in the last three months.
That's not bad all from a tool.
See unlike content, I don't have to keep updating it.
I don't have to keep writing news up.
This tool, I haven't updated probably in three plus years.
And you're probably thinking,
"Hey Neil, I don't have the budget
to create tools like you."
In the long run funny enough,
it's cheaper than creating content.
And I'm going to actually show you a hack
on how to actually place these tools on your website
without spending any development resources.
Now keep in mind,
you're not going to do as well as my Ubersuggest tool.
And let me remove it here so that the A/B testing
tool got roughly 20,000 clicks over three months.
Ubersuggest of course, got a lot more,
but that's because it's custom,
but still 28,000 clicks is a lot.
And you can have a lot of little tools
that get 20,000 clicks.
So how do you do it without developing it
or spending a ton of money?
Well, there's actually the site called CodeCanyon.
I'm going to go to it right now,
where you going to end up buying tools
and placing them on your website.
And they're not labeled as CodeCanyon's tools
or Envato market, I don't know how to say that word.
They'll be labeled as your tool.
So I'm in the SEO niche.
So I can type in SEO,
and let's see what shows up.
837 potential tools.
That's a lot, right?
Look, SEOHunt, SEO Redirect Pro,
SEO Propeller, advanced SEO analysis tool
that you can end up placing on your website.
There's a lot of tools.
Some of them will be your great fit.
Some of them will,
and you can just go and search
for a lot of different tools on anything.
So like I can type in real estate.
Now let's see what shows up for real estate.
And I mentioned you get a lot of results.
Let's see, Real Estate Made Simple,
Real Estate Geo Portal.
I'm going to keep going Real Estate near me.
This could be cool placing it on my website
that could drive traffic,
portal CRM pro, let's get more specific.
So sometimes surgeries won't go the way you want
and let's type in mortgage calculator.
because if you're in real estate,
probably you want a mortgage calculator on your website.
Yeah, look, there's tons of them.
$32, you know, 16 bucks,
tax savings on mortgage calculator.
You can add in all these calculators on your website
and it can drive a lot of traffic.
And then literally you just download 'em, install them,
and then boom, within seconds, they're on your website.
So you can end up creating tools
technically for pennies on dollar
because you don't have to create them.
Add themto your website and boom
you're off into the races.
And they lably have tools on every single industry.
I can type in cars, you know,
and there'll be a ton of results for cars, 874.
Now, again, they all won't be relevant,
but yeah, the ones that are
can drive you a ton of traffic.
So I recommend not just doing stuff for mere marketing
or going live on these social sites
or creating content or building links.
Yeah, those are all great forms of marketing
but why not add tools to your website?
You don't have to create 'em.
You may not get as much traffic as I do with Ubersuggest
because I created something custom,
but you can still get a lot of traffic using
generic tools like I did with my A/B testing calculator.
So if you have any questions on tools
or how you can use them for your website,
leave a comment below and I'll help you out.
If you enjoyed the video, like it, share it,
subscribe it, tell your friends about it.
And of course, if you need custom help,
you can always check out my ad agency, Neil Patel, digital.
Thank you for your time.