you may be well aware of brand accounts hiring millennials pretending to be gen zers
or boomers pretending to be millennials pretending to be gen-zers on twitter like for example when
samsung mobile us thirsted over bts. but we know that this is just a smart marketing ploy to
recruit the undeniable power of army as know that BTS and Samsung are affiliated with each other
or the time when netflix tweeted this "what's something you can say during sex but also
when you manage a brand twitter account" and then we got this whole horde of of
replies i wish i had never read. Like Petco saying "we hope you enjoy these new toys" i really hope
you guys are like sterilizing that thing after your dog chews on them and you shove it up your
Some were a little bit demure like snickers saying "satisfied" it's not in the territory where i feel
uncomfortable but then we had kettle chips.... "you can go elbow deep in me"
sir you are a fried potato. It's a strange sight to say in the very least but it almost feels
wrong like they're going against the very foundation of our socially constructed
definition of professionalism, whereby a person's personality and individualism
is reduced into a sterile, palatable subversion of themselves, dressed in
colorless clothing, to act as a corporation worshipping cog in the capitalist machine
hi it's Divya G what does the g stand for? the g stands for many things human rights, equality,
gonorrhoea. Big book accounts like the hunger games and i noticed recently that they're still
tweeting and it got me questioning who is running these brand accounts? This is the official twitter
account for the hunger games franchise they said that the fire will burn forever and you know what?
They're not half wrong you know especially when the government be taking eddie golding's
advice when she was like we're gonna let it burn burn burn burn and that's exactly their
policy on global warming right now. This was the tweet that sent me up to heaven
and then heaven kicked me out and they're like
you really thought! Kim Kardashian, for her 40th birthday took her entire family to a private
island so that they could basically pretend like the world wasn't in a global pandemic. Rich people
be doing rich people things with their rich people money. And people were like literally people out
here that are dying! She's not gonna be out here pretending to suffer the same like everyone else
because she is not like everyone else. The hunger games tweeted this "after two weeks of multiple
health screens and asking everyone to quarantine i surprised my closest inner circle with a trip to a
private island where we could just pretend things were normal for just a brief moment of time"
and then they put this like shoddy low resolution picture of a catching fire poster
and i'm just thinking how does this make any sense? This is making no sense. You can't
pretend things are normal when the jabber j mutts are out here eating your skin! Secondly it's the
fact that this picture is just low quality. Like you know they pulled this off of google images
all right cool they're retreating some fan accounts quite normal normal behavior... but then
you just get this demonic thing. A bread thread fresh from j hutch's oven! Now, i don't know if
that's meant to be sounding dirty but that'd be sounding kind of dirty to me. And then you have
young josh very cute and and you just got some dough! And he transforms into a croissant. The
baguettes are kind of dry so unless they're saying this picture is dry... like i don't know where
they were going with this thread or what they were thinking. They just thought: what? Peeta? Bread?
Thread! *breathes heavily* Plainest bread in the world next to this picture of Josh Hutcherson. Now
i don't know if they meant this thread to be an insult. Now this is stan behavior right here. You
cannot tell me that this is not like someone who used to own like a big hunger game stan account
and then how they're just tweeting to dead deactivated accounts. There's this moment where
the hunger games literally became a jhutch stan account. I think this is definitely a gen z slash
millennial person. And i was like wait! what about all the other big accounts back
in like 2008 2012 era like what happened to twilight? i feel like twilight is like
i don't know britney spears. Like britney spears's career ended like a long time ago but she's still
out here do you know what I mean? And that's exactly what twilight is. And they're taking
their entire content off of funny tik tocs who still reminisce about twilight so then i'm like
all right let's check divergent and see if the divergent series are doing anything because
we all know that flopped.. Reminiscing on the making of hashtag divergent!
uh. Like if you just look at these tweets like you have to be a die-hard divergent fan to even find
any of these tweets remotely interesting because it's just! so! stale! the fault in our stars
has one as well it's called the fault movie like they ain't tweeted since 2019 and then their last
tweet from before then was 2018. i feel like the fault in our stars twitter just knew when to stop
but sometimes i do feel like it reminds me of when michael jackson's company were releasing music
after he died! and it was like mate... just let the man rest in peace. some of the brand accounts
are just a little bit cringe it's like when old people try to relate to the youth and they use
slang that they don't understand and it just ends up sounding like this: um yes queen skinny legend
versace boots the house down slay queen hunty mama and oop daddy work charlie x c x snatch my wig!!!
sometimes it gets more than cringe and it actually becomes a little bit harmful when you don't know
how to handle these accounts. There is a publishing company called entangled teen
and a word on the street says that one of the ceos of entangled teen, their daughter is like
good at social media and so she goes on to the entangled teen tik-tok which says "views
express here don't necessarily reflect the views of entangled publishing" like
if it doesn't reflect the views of entangled publishing why is your handle entangled teen? The
perks of nepotism. um and she got into real trouble when she posted this tik tok
basically talking about straight authors writing about lgbtq+ characters and how
cancel. And one of the authors that has a book um around the topic was basically forced to come out
as not to be labeled as a straight author writing about issues that they don't understand
okay i know that canceling is like this huge trend right now like people really out here really with
a magnifying glass trying to find out what's wrong with this that and the other. Oh and that
girl did something problematic time to cancel! We love pointing out what's wrong with other people
but sometimes you know we have to smell our own bad breath. There are times when it's necessary
and times when it's constructive and productive but there's also times when it's just like
go take a [ __ ] darling you clearly have something stuck up your a- and i think this
is exactly why people say that the book twitter community is so toxic! because we're all out here
being henry viii like: divorce them, behead them, kill them. These companies who are letting their
brand accounts just be a little bit more funny are challenging the idea of: what do we think
a corporate image should be like? Right and i think it adds that little human element that
little human touch, which is refreshing, and it actually makes you interested and i think
like it's a really smart marketing idea um and to be honest i just like seeing big brands just
like beefing out sometimes. I think there is a real skill to like appealing to a large group
um on the internet i but i do think it's important to be at least wary of the impact of what you're
saying especially if you are in charge of a big corporate account. Apart from this queen like this
queen! so let me know what you guys think about either booktwitter drama or nepotism or capitalism
um or you know these social media brand accounts what do you guys think about the way that they're
trying to be more human i guess that's all i wanted to say you know see you in my next video
bye you