Hi this video is about how to use Adwords for YouTube
So you've just finished creating your video master piece and uploaded it to YouTube
You sent it to all your family members and friends to generate views and subscribers
Now what?
How are you going to rapidly expand your audience so you can generate lots of traffic?
One of the fastest and most effective ways to promote your video is to set up a video
ads campaign inside Google AdWords Herman Drost DrostDesigns.com
Here are the steps to promote your YouTube video using Google Adwords:
Log into your YouTube channel Click your profile icon
Click "Creator Studio" Click video manager
Select the video that you wish to promote I'm going to select this one "how to add a
YouTube Channel Trailer to attract unsubsubscribed visitors"
Campaign Budget - daily budget..start off with $5.00
Audience - Everyone Click "next step"
Headline "Generate YouTube Traffic" Description Line 1 "How to generate more subscribers"
Description Line 2 From your YouTube Channel Trailer"
Click "next step" It says "Sign in to Adwords"
So you need to link your YouTube account to your Adwords account
You'll find a tutorial at the end of this video
Click "Sign into Adwords" - Sign in Ok here is the Review Page
I've got my ad copy, budget, Potential reach..it says 500 views/day
This is how your ad will appear to users So I've got an in-stream ad here
I've got a True in-display ad on YouTube The ad appears on the right and the ad appears
in search View your payment information..so you've got
to add your payment information in there Once you've done that click "create and launch
campaign" I've got 2 ad groups that have been created
I've got an in-stream ad group and an in-display ad group
They are both "under review" It takes Google about a day for them to be
approved If you want to stop these ads from running
you just go over here to the green button and click "paused"
If you want to edit the ad just click the drop down
Click "edit" It says click .."Yes, I understand"
The display URL is your channel URL and your final URL is also your channel URL which is
your destination URL You can change this to a landing page or another
video After you've edited your ad click "save ad"
You can adjust all these settings by going to the different tabs
You can adjust your ad groups, go into your main settings and you can adjust all these
settings..countries languages, etc Here are your ads...you can adjust these ads
Here's your videos tab..you can click on analytics and get your analytics
And you add a call to action Here you can put your call-to-action overlay
and this will display for the first few seconds on your video
Click on the "video targeting" tab then you can adjust your demographics, interests, remarketing,
Placements, Topics and Keywords If you want to adjust your in-display
Click on the drop down Click "edit"
Click "Yes.
I understand" Here you can see the boxes I've filled out
before and you can see where it's displayed on YouTube search results, on YouTube related
videos at the top right You can do it as an overlay that plays right
before your ad and also on partner sites After you've finished just click "save ad"
Keep this important thing in mind If your video ad doesn't receive any impressions
or views within 24 hours then increase your daily bid amount or your maximum cost per
view Click this image to download my video ads
cheat sheet so you know how to set up your first video ads campaign or
You can click the link in the description below this video
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