wondering how to use facebook live
producer it's great because it gives us
way more tools than we used to have with
the old facebook live interface
including the ability to share your
screen i'll show you all of that in this
training alright let's get into it
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okay
my name if we haven't met is jerry
potter yes it rhymes with the boy wizard
and in this video i'm going to show you
how to use facebook live producer for
your facebook lives
in just a few minutes you'll know how to
use the live producer tool
to go live on your facebook business
page to your facebook group
or to your facebook personal profile
first thing to know is that facebook
live producer is a tool
on the desktop computer on your phone
you just go live from the facebook app
so don't go looking for it anywhere on
your phone
so from a business page you would just
come down here and it says create and
then i click live and it takes me into
the interface in your group you would
just go to the posting box
depending on your setup you might have
to click the three dots here to get more
and then click live video and then on
your profile again it might say live
video or otherwise click in the posting
box the three dots and then you should
be able to get to live video
that way for this tutorial i'm going to
be going through it on a business page
but
it should look the same at least for the
most part whether you're in a group or a
profile as well
so first the layout go live now is the
first option followed by schedule a live
video so this is would be if you were
going to schedule a live video for later
and then if you've already scheduled
something then you can click on upcoming
live videos and events
and you would see them here now you're
also going to see different options
depending on what you have selected here
under get started
it says use stream key use camera or use
paired encoder
use stream key and use parrot encoder
both involve using third-party tools and
that's not what this tutorial is about
this is about doing it all right in
facebook live producer
and so i'm going to click the use camera
option and go through that way
as soon as you click go camera you're
going to see this little preview of your
webcam
down in the corner there hello so back
over on the left the first thing you
want to check is where do you want to
post so even once you're in here
you could change and post to your
timeline that would be your profile or
post to a group
by default it will show wherever you
happen to start the process so in this
case
post to a page you manage and it's the
five minute social media jerry potter
page
next add a title to it and then below
that where it says say something about
this live video this is essentially
the caption of your post that you're
writing below that is the option to
cross post to more pages
there's a feature in facebook business
pages where you can have
the same video appear on two different
business pages and the views are
cumulative so
if it was you and another company you
were working with or two companies that
you owned
and each one got 5 000 views the video
would show as 10
000 views on both pages which is kind of
cool you can do a search for more about
cross posting with pages if you want to
learn more about that
shared with pages groups if i wanted to
share this facebook live to my group
when i go live i can just open this up
and check this box here
and then below that you've got some
audience settings so you can come in
and you can decide if you want to
restrict by age for example here in the
united states it's very important if
you're broadcasting about
alcohol or anything like that that you
choose 21 plus that's one of the fastest
ways you can get your page or your ad
account
shut down is if you are intentionally
going
to younger people about things that is
not that are not legal for them
and then you can also allow selected
locations or restrict selected locations
and you can add those here just by
typing in
whatever area you wanted to restrict and
then below that if it's about gaming you
can actually add
the title of the game which might
increase its discoverability if you're
streaming for gaming
tickets and events will be highlighted
if you have
an event coming up you can do things
with that publish as a test broadcast if
i click on that
after you've checked that box you can
see down here well you can kind of see
it's grayed out but it says start test
and this is basically the ability if you
have a brand new setup and you want to
test it so nobody else can see but you
want to check the microphone
the lighting see how it all looks when
you go live you can push that it's
greyed out right now because i
after i clicked that i lost all the
information that i put in
up here so let's uncheck that because
we're not doing a test broadcast but
it's good to be aware of now we come
over to the center of the interface here
we've already selected use camera
down here a few things that you can
check end live video if stream
stops if you've got a poor internet
connection you can turn that off and
that means if your signal drops out
when it regains assuming that's you know
pretty quickly you can rejoin the live
broadcast otherwise
it just ends if the stream stops embed
the live video this just means that you
can embed it
on other sites below that an opportunity
if you have a 360 or 180 video
basically one of those 360 degree
cameras you can turn that on
and then unpublish after live video ends
if you're planning to go live and people
need to join you live and they will not
be able to see this later
rather than having to go back and delete
it you can just flip that on
and it will just disappear as soon as
the live video is over
below that we have viewing settings and
i really like this option the ability to
allow viewers to rewind so if somebody
comes into your video and you're already
live
they can grab the scroll bar at least
when this works properly and go back to
the beginning
now sometimes it can get confusing uh in
the comments when that happens
but it's nice for people to be able to
do that because if
you're let's say you're 12 minutes into
a 15 minute live and they're like okay i
don't really know what they're talking
about
i'll come back later people are busy and
odds are they won't so this is nice when
they can rewind
auto-generated captions is exactly what
it said it will take
what you're saying and print it on the
screen and it's not perfect but it's
pretty cool that that technology even
exists
if you turn on allow viewers to message
you that means that people can send you
a message through messenger right from
your
live video next up is comments and these
are all things they've added to kind of
protect people from trolls especially
when they're going live and i'm glad
facebook added this stuff
and i'm guessing it's because there were
a lot of people who refused to go live
because they were worried about what
people would say mean things in the
comments and things like that
so just real quick if you turn on
follower it means only your followers
can leave comments
slow means that people can only comment
every 10 seconds so that just basically
means somebody can't bomb
comments or use a bot to leave a bunch
of spammy comments
discussion only comments over 100
characters will be shown
so that takes out little things like yay
or an emoji or some things like that
if you have a live broadcast that gets a
lot of comments
that can be a nice feature because it's
easier for people to follow the
discussion
if the screen is not constantly updating
like boom boom boom
with a bunch of things that are not you
know very long uh restricted
this means that commenters must have
accounts that are at least two weeks old
so again somebody can't be new and
spamming
and then protected means comments must
have followed you for at least 15
minutes
so they can't comment if they're not uh
following you they can't decide to
follow you and then
comment right away below that is
facebook stars if your account is set up
for monetization then
viewers can send you stars which work
out as
money and it's actually the equivalent
of one cent
u.s is how much money it is so i assume
for people who use these they you know
they hit it a bunch of times to send
money and
obviously if you had millions of people
it could add up relatively quickly but
that's what
that feature is there next column over
here you want to make sure you have the
webcam chosen that you want to use
you want to choose the microphone that
you want and then you'll see this screen
share button here which is great that
you can do that if you want to share
your screen
but here's what you need to know is that
using the facebook live producer tool
you can share your screen but you can't
turn it on and off during a broadcast
the way you could during a zoom call
or in some third-party tools like be
live or stream yard
that i like to use for that so it's
there but once you
are sharing your screen then you're just
sharing your screen
a few other cool parts of this up across
the top here
graphics you'll see this if you click on
it if you're using the camera view it
doesn't really work facebook has created
graphics for facebook lives but you
still need a third-party tool
or software to go with it but you can
use polls
so you can create polls in here put in
options and then you can display those
on the screen
as you're doing your facebook live
questions you can ask questions and then
have them appear
on the screen as well and then feature
link means you can actually have a link
to something
before we go live one more thing to know
if you pre-schedule your video there is
a different setting so i'm going to come
up here in the corner and do schedule
live video
instead but i can come in here and i can
choose the date and the time
and then the other part that's added
down here is you can select an image
so it will essentially take your
facebook page cover photo as you can see
here in the preview
or i can go in and upload a custom
graphic or just a still photo
something that will look better maybe
capture more attention
than the default cover photo then once
you're ready to go live you just hit
this button down here
hit go live and it'll start counting it
down
once you're live you can go back and
forth between this screen where you can
kind of control things or
and you see a little thumbnail in the
corner down here or you can scroll up
and see yourself
full screen and then the comments will
appear over here on the left
live videos are so powerful for your
business but of course you can't
pre-schedule them
so let me see if i can help you save
time on your social media in other ways
grab this six ways to cut your social
media workload
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