what makes a graphic design professional I'm going to show you five
different ways that a graphic design can be professional so you can actually
focus on those five points and use them in your own graphic design work also
talking my professional design sponsoring today's video is template
monster which is a marketplace where you can upload your own designs and PSD
templates for sale on their marketplace you can check out the link in
description below if you want to become a vendor and start making money selling
your PSD templates on template monster
so the first point in today's video and what makes a graph a design professional
is actually repetition often we see repetition of something boring or
something negative but when it comes to graphic design which is a visual
communication repetition is actually essential to a professional graphic
design repetition is important and essential to a graphic design because it
strengthens the entire look and also it ties elements together in the design as
a whole it creates some kind of organization within a graphic design and
this is especially important when it comes to branding but if someone looking
at that brand has to recognize a certain pattern throughout the entire brand if
it's a logo a business card and advert or a banner so they can link that design
back to the brand so yeah repetition is extremely
important in graphic design and you can actually try and look at this and
designs out there that exist now and see how you can work repetition into your
design when it's needed now the second point in today's video and what makes a
graphic design professional is actually knowing when to stop there's actually
quite a funny story which you might have seen the picture of where a company was
commissioned to retouch an existing piece of artwork but when they realized
they were making the artwork worse they didn't stop they just continued and
continued and continued into the ended up with the image that you're seeing on
screen now when thinking about graphic design however you really do need to
know when to stop only because you might sabotage your own work but because time
is essential and time is money you need to prioritize your time I manage it
efficiently in your graphic design workflow so you're knowing when to stop
it's essential to having a professional graphic design because you don't want to
spend too much time a little loose ends that don't need doing if the design is
actually fine as it is to know when to stop is to take a step back from your
design look at it objectively and to tell yourself that yeah it's actually
finished any more time spent on the design is not going to be worthwhile
the third point on what makes a graphic design professional in today's video is
another kind of OCD element which I do like to try and implement all of my
graphic designs and that is alignment keeping everything aligned and orderly
is fundamental to a professional graphic design and anybody with a seasoned eye
for design can instantly see Hotel if something's not aligned perfectly or at
all even for someone who's not a seasoned designer they will
subconsciously see that something's wrong the design because it's not
aligned annoyedly when a design is not aligned properly it
connotes and communicates a kind of sloppiness and disorder which is always
going to be a negative outcome for your graphic designs the fourth point on
today's video on what mix of graphic design professional is kerning now
spoken about kerning many many times in this channel and it is really really
important especially when it comes to headings titles and logo type especially
kerning if you don't know is the space between each letter when combined as a
group there are different tricks and techniques to actually Kern your
typography and one of them that I use is actually too unfocused my eyes and then
look at the design so you can see the negative space easier other people also
flip the tanks upside down and Kern it that way but yeah if your design has
really poor kerning or it's not current at all it's instantly obvious to people
looking at it especially if their designers when
you're actually writing out text in Adobe Illustrator for example you can
change the kerning settings from auto to optical and also metrics play around
these settings but also manually turn your type especially on logo type which
will actually require you to ungroup the letters and then move them around
individually I can't emphasize enough how important it is for logo type
especially now the last point in today's video on what makes a graphic design
professional is space many people especially novice designers think that
if there's an empty space it should be filled with something this couldn't be
further from the truth actually you need to take note of
negative space on your design because it is absolutely essential
also in typography and in layout design negative space creates shapes and it
could actually drew an attention of the two important aspects of your design all
the information in trying to convey remember graphic design is a visual
communication and so using negative space or space in general is a key
factor into making that design professional now there are more points
than these five and what makes a graphic design professional but I just have
these five for you today they're all important and you should use every
single point that I mentioned today when working graphic design projects if you
want to hear about more ways that you can make your designs more professional
let me know down the section below and I'll be sure to make more videos like
this one today now I'm going to show you guys about template monster and how you
can make money sending your templates and PSD is online right now template
monster who are sponsoring today's video have a great marketplace we can sign up
to and upload your very own template designs which does include PSD templates
and then make a nice profit on each sale thereafter there's quite a wide range of
possibilities for you as a vendor on template monster and have quite a large
market place indeed personally I will feel most at home with the fact that I
cannot believe my PSD templates straight to the marketplace which is a really
handy feature for a graphic designer like myself it's easy to sign up and
start selling on template monster so go ahead and check them out via the link in
description below and start selling your templates today