hey everybody welcome back to the channel and today we're going to be
taking a closer look at twitch partnerships so we've talked about the
affiliate program and i'll link that up above if you haven't seen it yet
but maybe you're aiming for something a little bit higher and you want that
prestigious check mark well look no further than the twitch
partner program now let's take a closer look at exactly
what you need before applying to the program
there's a specific achievement that tracks your progress on the path to
partner called well path to partner path to partner
much like the affiliate achievement has a couple of metrics and milestones you
need to hit however the partner program is slightly
different once you've hit all the goals you needed
you won't automatically be accepted into the program meeting these requirements
unlocks access to an application button and there's a number of things twitch
staff is going to be looking at when they're reviewing your channel and your
application but we'll get into those in a second
first let's look at the minimum requirements in order to even apply for
the program the first requirement is that you stream
for at least 25 hours in the month the second is that you stream on at
least 12 unique days and finally you need to maintain an
average concurrent viewership of at least
75 viewers this is a pretty noticeable jump from the affiliate requirement of
three these requirements and the path to partner achievement
unlock access to the application button but they're just guidelines
unlike with the affiliate program meeting these requirements doesn't
guarantee acceptance twitch has specific expectations when it
comes to accepting new partners and we'll talk about those now
the three primary categories that twitch looks at when they're considering your
application are the content on your stream your
average concurrent viewership and your stream frequency and schedule
becoming a partner is a sign to potential viewers that you are a quality
stream and twitch is constantly working to ensure that this remains a showcase
of their top talent as such twitch is looking for good
content and a quality stream they want to see that you are making an
effort to create engaging content that will help to bring in new viewers
average concurrent viewership is a metric that so many people point to
as a benchmark of your success and this includes twitch
they weigh this element and this factor pretty heavily
however they're not exclusively looking for a high average viewership they're
looking for a consistent average viewership
so if you're pulling 70 to 80 average viewers on
all of your streams this will look significantly better than someone who
pulls 20 one day 150 the next 40 the day after that and
100 the next day this lack of consistency in average
concurrent viewership reflects poorly in the eyes of twitch
and they will almost always favor the streamer with a more consistent average
viewership but rather than the streamer with a more erratic viewership
average viewership and content aren't the only thing that impact your chances
of becoming a partner so does your stream schedule as a
general rule twitch is looking for you to be
streaming three days of the week and there's a reason for this
twitch expects you as a partner to be utilizing your stream effectively and
frequently they don't want partner streamers who are barely infrequently or
irregularly streaming finally twitch actually takes into
account your presence on other social media platforms so it's important not to
skip this step during the application process
alright let's move on to some of the features you're actually going to unlock
as a partnered streamer as a partner you get some of the same
features that i discussed in the affiliate video i'll quickly summarize
them here but i did also discuss them in that
video you get access to subscriptions at the tier 1 tier 2
and tier 3 levels subscriptions are a great way for you to unlock fun features
for your viewers such as emotes ad free viewing experience and features
like subscriber only chat and subscriber streams the latter being a
feature for partners next you get access to bits a virtual
currency that users can purchase in order to cheer on your channel and a fun
way to support your stream like i discussed in the affiliate video
each bit is worth a penny now there's two things to know about
bits first you get access to custom bit badges these are a fun way to show
appreciation to users who have cheered in your channel
and it lets them stand out in your chat now a unique feature that you unlock as
a partner that affiliates don't have access to
is custom cheermotes cheermotes are the icons that are used in chat when a user
is cheering on your channel now your cheermotes can only be used in
your channel and you can create them for the one
one hundred one thousand five thousand and ten thousand bit
levels and we have advertisements as a partner you can run ad breaks on your
stream and gain access to the revenue from these ads
i wasn't able to find the exact cpm that partners receive
however it shouldn't be far off the industry average now
let's talk about some of the non-revenue special features that you'll be able to
access as a partner first and foremost we have chat badges
users who subscribe to your channel gain access to a special badge that appears
beside their name in chat you have the ability to upload different
badges that will change and modify depending on the length of time that
they have subscribed to your channel as a partner you gain access to 8 years
of these loyalty badges next we have the classic emote an
integral part of the twitch community you'll be able to unlock up to 60 emote
slots as well as the ability to modify the
prefix that's used in front of the evoke name
this is a nice touch of customization and control that allows you to bring
progressively more unique and exciting content to your channel
next you have the ability to upload custom emote badges for users who cheer
with bits on your channel now this is a way to further incentivize
users to cheer on your channel and it's a fun way to build support in
your community these emote slots unlock at the one
thousand five thousand and ten thousand bit milestones for your viewers next
we have the verified badge partners gain access to the much sought
after and glorious purple verified badge this badge is proudly displayed on your
channel as well as in the chats across the platform
as a partner you can also unlock up to three lifetime subscriptions to your
channel for friends and family these achievements unlock once you've
hit certain benchmarks for the first subscription you need 50 subscribers on
your channel for the second you need 250 subscribers
and for the final you need 500 subscribers
it's incredibly important to note though that lifetime subscribers are
just that they are for life and once they have been granted they cannot be
revoked so choose your lifetime subscribers
wisely in order to grant someone on your channel a lifetime subscription you need
to reach out to twitch's partner help now before i move on there's a couple of
other features i'll just quickly touch on
as a partner you gain access to subscriber streams these are special
streams for special members of your community such as your subscribers
your vips and your moderators you also gain extended vod storage
vods will store for a full 60 days rather than the standard 14 day period
you also gain access to priority support and
as a partner you gain access to the ability to create special stream teams
by reaching out to twitch partner help finally application to the twitch
partnership program does not guarantee that you will be admitted into it
twitch is looking for the best of the best and while your stream may meet
extremely high standards there are a number of external factors that may
impact your ability to join the program on any given month
if your application is rejected don't lose faith
a rejected application doesn't mean that you won't be able to get into the
program down the road keep streaming regularly keep putting your best foot
forward and growing your community and creating great content
and apply again i will note that twitch does recommend that you wait around 30
days between applications this video was packed with a lot of
information and it only covers an overhead look at the twitch partnership
program i'll give you some time to digest that
information but i'll be creating some more content that dive deeper into some
of these sections we talked about to provide you with the information you
need to succeed on the platform as always if you liked this video and
you want to learn more about the way twitch and youtube work
please subscribe to the channel and make sure your notifications are turned on i
will be posting new weekly content to dive into these topics
but until then i'll see you next time