Welcome back. I am a YouTube keyword
expert. In fact, I believe that I've got the best strategy in the world
and I've discovered a tool that makes this job way easy to find low competition keywords for YouTube.
This video is short. But I promise that if you pay attention it will completely transform the results
that you get on YouTube. This is so worth it. I'm going to lay the foundation for this strategy
first. And then I'm going to show you the tool that makes it really simple so you can do exactly
the same thing that I'm doing. I feel like I want to give just a little bit of credibility
so it can put some weight behind what I'm going to share in this video. I've got several clients
who follow this exact strategy and are now making seven figures per month from YouTube.
Okay, just because of what I'm going to teach you about this search strategy. In fact, one client
hasn't even been a year yet and he's making $150,000 per month just using this strategy.
I figured this strategy out about 8 years ago and I've refined it over those years. And now
I get asked to speak across the country mostly to audiences of influencers like coaches, speakers,
authors, I do speak at YouTube events. All because they've seen what I've done and they want me to
teach them this strategy. Let me share with you the tree analogy and teach you my leaf strategy,
okay? So, a tree has a broad trunk that goes out to branches that goes out to the leaves.
So, this is all we have to visualize when we think of titles for our video. The trunk of the tree
represents our broad area of expertise. The branches represent the different categories
of expertise that we have. And the leaves represent the very specific questions
that people are asking in each of those categories. Okay, so let me give you an example.
Let's say your area of expertise was productivity, okay? So, that would be the trunk,
that's your broad area of expertise. Beliefs on some of these branches might be: what can
a business do to improve its productivity? So, productivity for businesses might be that branch
then the question there is the leaf. That's got 9 words in that phrase, that's very, very specific.
Another one: what can increase productivity in a dental office? Okay, that is so specific that's
an 8-word phrase and it's specifically to productivity in a dental office. How
to treat employees with respect to increased productivity? Okay, so that's a specific way
of treating employees and increasing productivity. So, these phrases, they're really specific and
they have consistent search volume each month. I did not make up these phrases but i did keyword
research... I'm going to show you how to do that. I did research to find questions that
people are consistently asking each month. So, I know that if i make a video with this exact title
it's going to pull in traffic, people who are searching for me who've never heard of me before
so new people. The whole point behind this tree analogy is that you don't make a video on a trunk
topic. You don't make a video on a branch topic. You only make videos on leaf topics,
these really long specific questions. And eventually after you've made leaf after leaf after
leaf after leaf after leaf on multiple branches you'll actually dominate the whole tree just by
making leaves. I mean eventually a tree has so many leaves you can't even see the branches
anymore. That's what we want to do on YouTube, we want to dominate YouTube with leaf topics
in your space. Okay, there are several keyword research tools and you probably have a favorite.
Please comment below. Go ahead and take a moment right now to leave in the comments, let me know
and and it can't be a link to a website but just put the name of it, like if it's TubeBuddy,
don't put the dot com just put TubeBuddy, okay? Go ahead and tell me what keyword research tool
is your favorite. Okay, the tool that I'm going to show you is called the Keyword Magic Tool. SEMRush
makes this tool, they've got a lot of tools. Let's go to the Keyword Magic Tool. And let's say my
expertise is helping people build trust. Okay, so I'm going to type that in here, build trust.
Hit search. Okay, so we've got a lot of results. But they're short phrases and we really want
questions. Will look right over here, there's this questions button. So, if I hit that, it
filters out everything and leaves the questions. And still, I mean it says here we've got 1400
questions. Now, I'm going to do another filter. I'm going to come over here and put a minimum word
count go all the way up to 8. 8 is my favorite place to start. I love that it has this filter,
I mean that's what makes this tool so magical, the Questions button of course
and then this Filter by word count. Take a look here. We're talking about building trust but how
to build trust in a relationship again. Okay, so there was trust there, it's been broken,
how do you build it again? Another way of working that back in a relationship?
This one how do you build trust in a relationship? Okay, this one's more specific about after being
cheated on or how to build trust with clients in counseling? Okay, so I'm actually going to check
some of these that I like and i'll show you what I do at them after that. How to build trust in a
marriage? How to build trust between employees and managers? That's a good one. Some of these
are pretty similar: how to build a trusting relationship with a child? That's unique.
Okay, how to build love and trust? Maybe i want to talk about both those topics in a video. Okay,
when it's been broken I like that. How to build trust with customers? There's so many good ideas
here. Okay, this one's more about communication: does communication build trust in an organization?
Great video title. Okay, recover a couple of those. Ooh! Long distance relationship,
that's so specific and yet it's getting consistently searched for
every single month. How to build trust in a team setting, in a business partnership? Man,
these are so good. Okay, so I could keep digging and digging and I recommend that you do if your
expertise is building trust. Then you can come up here to the top and hit export.
And I'll export that file. You notice it downloads it so when I open it, I'm on a Mac here so it
opens it up in pages. And I know you can't see the full length of that. I just copy this first row
all those cells. So, I hit copy then I open up a Google Doc and I'll just scroll down
here to the bottom because I've got a lot of keyword research that I've done for myself.
And then I just simply paste the values. So, I get that and this number that I record
there shows character count, it just shows me how long that the phrase is character wise.
Okay, I came back to the bunker. I really want you to know how important this point is. Don't
ignore the low hanging fruit by only going after phrases with high search volume. When you find
phrases that are this specific having 8, 9 or 10 keywords, even phrases with 10 searches per month
are going to bring you clients. You want clients, right? If you go after the phrases that have high
competition, you're not going to compete. You're not going to get any views on YouTube and you're
not going to get any clients. But if you go after these low hanging fruit, the phrases that are long
and specific and have low competition, low search volume, you're going to get that trickle of people
that are coming in watching your video all the way to the end. They're going to love you, admire you,
and want to hire you. Okay, now that you've learned how to find these really low competition
keywords. You're going to love this next strategy. I teach an advanced YouTube strategy where you can
film in multiple locations. You might have noticed it in this video. I'm going to show you how to do
it really, really efficiently. Go ahead and just watch the video there or right there.