When starting an online business nowadays branding is no doubt the most
important aspect that most people neglect so today I'll show you how I
brand my products and get them shipped all completes with a full branding
rather than selling other people's no-name products and get your business
to stand out of the crowd you don't need a big brand to succeed and when I say
succeed I'm referring to making six to seven digits a year in sales white
labeling can be very lucrative if you do it correctly
so again let's jump into my laptop here and I want to show you a few examples of
white labeling or stores that have white labeled their products and have seen
success so the first one I wanted to show you is an interesting one I
stumbled across this actually while looking for a diffuser I want to get
myself and this is an Australian store they have essentially white labeled very
common diffuses now let's go on to their about page and I want to show you how
they white level their products and of course this lady here has taken a
specific approach but even if you read this story it's very clear that she
initially white labeled her defuses went to China went to meet her suppliers most
men most likely met through an e-commerce platform that I talked to in
a second but as you can see here you know she went to the headquarters in
China she essentially let me zoom in here she essentially white labeled these
diffuser products you know this custom packaging and stuff like that and this
the this is something that you yourself can do right now as well which I'll show
you how in this video um and she sold these products retelling them she sells
it online as an e-commerce store she's done pretty well here and you know this
is a good example of white labeling white labeling a product and selling it
successfully another example I wanted to show you and
if you're a photographer and you're into your bags in gear then you might know
this Brandis wall now peak design is the brand and this is an extreme example of
white labeling and really doing it right so they've taken a far beyond just white
labeling at this point obviously they have created their own backpack but
still the essence of white labeling is here if we zoom into one of their bags
as you can see here they have white labeled the product they've added their
own brand and logo and design onto this bag but the essence is that you can do
the exact same thing and set up a very similar store here as they as they have
done and essentially create your own brand on your own product and market
your brand marketing your brand is so important nowadays you do not want to I
mean there is a time and place to be pushing you know someone else's product
but if you want to create a long-term business in a long-term brand you really
need to take white labeling into consideration and serious consideration
so let's go ahead and get stuck straight into and let's start off with the basics
which is setting up your online store and how we're actually going to sell
these products for those who already know I already have their online
business set up and even better I'm making sales already then keep watching
I'll show you how to white label products effectively now if you haven't
started your own online store your this is some good news for you you can simply
go on to Andrew Ethan's ENCOM as you can see here and click that start here
button I provide a completely free tutorial step-by-step on how you can
create a online store through drop shipping and then take it to the next
level and start white labeling your products so that's what I'll be teaching
you here today so let's begin with white Living Products what exactly is white
labeling now it's essentially taking a pre-existing product and making a owned
by either redesigning the product or branding the product with your own label
now there's a number of ways you can do this but I'll show you the most
effective way that I personally go about this with
and online business so the most common platform that everyone uses when it
comes to drop shipping online e-commerce businesses and even white labeling to a
certain extent is of course Aliexpress as you know Aliexpress is one of the
biggest marketplaces in China in Asia when it comes to drop shipping but lo
and behold a lot of people do not know that certain suppliers do offer white
labbing services now how do I go about doing this I've given a quick example
let's just click on a random product here let's look at the let's see here
let's take a look at this woman's crop top okay now you with al Express it's
all catered towards a one product stop shop so we're not looking at bulk
purchases we're not looking at branding but so let's just say you've found a
winning product and you go ahead and you know you sing a lot of sales through
this product go ahead and establish a relationship with the supplier now this
is relatively simple to do and but the hard part is whether they whether or not
they offer white labeling services I'll go ahead click on the official store go
into the store and go ahead take a look suss out their products because
sometimes you get a feel for whether or not they allow you to brand their
products because if they're selling a lot of products where you see a lot of
branding on them let's say for example you know this this store looks pretty
pretty generic so that's that's a good start
I mean you can't see very apparent products that have brand on them but
what I would do from here because this because this store has a lot of generic
looking products and you may have a winning product from this store for
example I would go ahead and contact the the user so I would go ahead hover on
this button right here as you can see and hit contact now so once you hit
contact in you're obviously going to establish that
relationship with the vendor and just see if suss it out and see if they do
provide white labeling services it's as simple as just stunning in conversation
asking them whether they do provide white label services most of them will
understand what white labeling is if they do they'll let you know if they
don't then they'll let you know as well if they do they might actually direct
you sometimes to the partner platform called Alibaba but sometimes they'll
also just carry out the service directly on Aliexpress it's interesting that a
lot of people think that Aliexpress is simply a drop shipping service there's
no white labeling there's no private labeling allowed here but that's
actually not the case but that segues onto the second platform
Alibaba itself which is a huge huge platform when it comes to global trade
bulk services and white labeling a lot of people tend to connect Alibaba which
is Amazon FBA but you can also manage all of this to white label your service
or white label your product in general it doesn't need to be simply just with
Amazon FBA so I won't run into detail how exactly to do all of this but it is
a very similar process to Aliexpress you're going to go ahead find your
product and hit up the vendor and just ask you know what is your white labeling
services what's the minimum order requirements moq in other words and suss
it out from there and establish a relationship because relationships with
the vendors very very important so those are the two platforms I would go with
and that's how I've done it in the past and beyond that though we got to start
thinking okay for you dropship is out there because you're not drop shipping
with this method at all someone needs to fulfill your fulfill your orders right
so what you'll need from here let's just say theoretically if you're making sales
you've white LED with your product your major sales who's gonna fulfill your
orders because unless you're going through Aliexpress where you can get the
vendor to fulfill your products for you and ship them out you're going to need
to do this yourself and unless you've got a lot of time and
you can literally do it yourself which I don't recommend because you can't scale
like that you're trading it time for money essentially you need what we call
a three PL three PL stands for third-party logistics now a three PL
company will fulfill your product and get it all shipped and completed for you
think of it as Amazon FBA essentially you ship all your products to this 3pl
company and it's all white labeled all ready to go all you need to do is
connect up your store to this 3 PL and they will complete the orders from you
for you as long as you're getting those cells through and you establish that
process now here's a quick few recommendations with which companies to
go for I'm not affiliated to any of these companies but I've heard good
things about these companies or I've used them in the past you're going to
have you're gonna have to do deeper research in terms of which warehouse or
which Threepio works for you but here's a couple
recommendations to get you started off with and again this depends on where
you're from in the world certain 3pl is gonna work better a few there's prices
there's a lot of different factors you need to consider but ship Fusion is a
great start like I said it is completely tailored they have the warehouse they
stock your products they manage your list logistics completely and they've
got great software to boot as well so you can manage your all through software
it's not manual whatsoever another recommendation is flow space again they
have a modern warehousing as you can see here you know there's a whole bunch of
perks here and the pricing isn't too bad as well because pricing is really
important you don't want to minimize your margins but when you're white
labeling private labeling your margins are typically bigger and larger then
just simply drop shipping so as you can see here they provide services for
Amazon sellers even Shopify stores and now this is a u.s. specific vendor but
you get the idea here there's a lot of vendors out here that work well for all
the Australians out there that may be watching NP fulfilment is a very very
efficient fulfillment method as well as you can
see here they work with odds post and it is completely automated it's all about
just making it as easy as possible for e-commerce entrepreneurs to fulfill
products that are completely white labeled and private labeled that have
your own brand on it so it's essentially taking drop shipping to the next level
and it is a very powerful guys in 2019 2020 this is what you want to watch out
for and I want to make more videos around this because I realize not many
people making videos around this method and I feel like white labeling has so
many perks so if you want to know more about white labeling and private
labeling and how do you know establish a business from these methods and let me
know down in the comments below and be sure to subscribe because in next week's
video I'm gonna be giving you the winning products currently trending in
this space and in the space I mean the private and white labeling space so
staying tuned again if you're interested in this specific content around white
labeling and private labeling because I think it is it is going to be a very big
niche or very big business model in the near future it may as well become
saturated let me know down in the comments below I really want to give you
guys guidance and details around all of this before it gets what far too
saturated and yeah as usual guys if you like this video as and if it helps you
please give it a thumbs up comment down below and subscribe if you haven't
subscribed already because like I said there's a lot of fire content coming out
otherwise guys as always keep on hustling