- I'm gonna give you a bunch of YouTube tips and tricks
rapid-fire style and we're starting right now.
What is going on?
My name is Nick, welcome to another video.
If this is your first time here and you wanna learn how
to grow your channel, make videos, and all types of other
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One: use your upload defaults inside of your Creator Studio
admin to put in repetitive information so that you don't
have to keep copying and pasting it or you don't have to
keep actually typing it in every time you upload a video.
To find that, log in to your Creator Studio,
go to the channel tab, and then click on upload defaults,
and there you will find everything you need.
Set your playlist to five to seven videos because
you wanna encourage binge-watching,
but you also wanna have a decent completion rate
on those playlists as well.
Keep your end screen short.
Instead of the 20 seconds that YouTube gives you,
trim them down to about five seconds to maybe ten seconds,
and when you do this, that can actually help bring up
your overall audience retention.
And real quick, if there's any tips that you have for people
that I don't have on this list,
go ahead and leave them in the comments.
Use singular language in your videos.
I mention this one a lot,
but I had to make sure to put it in here for the people
that are not familiar with my content yet.
Here's what I mean:
Instead of saying something along the lines of,
"I'm gonna show you guys how to do this,
that, and the other" thing -- I said "you guys".
Say something along the lines of,
"I'm gonna show you how to do this."
Right? Because you're talking to that one person
that's on the other side of the camera,
not a whole bunch of people.
You wanna create that really strong, in-depth connection.
End your videos abruptly.
Never give any type of indicator that tells people
that your video is finished.
As an example, you don't wanna say,
"and that's the reason that I ended up going to the store
and doing all that stuff," or you don't wanna say,
"and those are my tips for doing this particular thing.
I hope you enjoyed this video, blah, blah, blah."
You just wanna stop the video,
go ahead and just drop your end card,
drop whatever it is that you're doing.
Of course, you wanna do that handoff thing that I was
talking to you about a second ago.
Somewhere towards the end of your video,
then you wanna drop that end screen.
Test your thumbnails using TubeBuddy.
Make sure that the thumbnails you are using are effective.
If you're not familiar with TubeBuddy or
you're not familiar what I'm talking about,
I'll put a link to TubeBuddy down in the description below.
You know what they say, "amateurs guess, professionals test"
You wanna be a pro YouTuber, right?
Well, get to testing.
Go through every single page in the Creator Studio
and make sure that your channel is set up properly.
This is so important.
I do a lot of channel reviews and in those channel reviews,
I can't even tell you how many times I have ran into
a channel that does not have the inside of the
Creator Studio set up properly.
So make sure that you're going in and that
all the boxes that need to be checked are checked,
all the information that needs to be in there is in there,
and that you're using all of the features that
they have available for you.
Make sure you're adding info cards to the drop-off points
in your audience retention so that,
as people start to lose interest,
then you can send them deeper into your content,
and the reason this is important
is because YouTube says that,
if somebody goes deeper into your content
from a particular video,
that YouTube is more likely to suggest that video
to another user.
And if that is not reason enough, I don't know what is.
Avoid using any images, music, or videos
that you do not have the rights to.
It's against the law and you can get your channel
terminated because of it.
That counts for images that you pull off of Google
if you don't have the usage rights selected properly.
That also includes random images and songs off of
random places on the internet.
Make sure that you have the rights to use whatever it is
that you're putting in your videos because
all the work that you're putting into your channel,
you don't want your channel to be deleted
because you used a picture of a cartoon character
or something that you didn't have the rights to.
Of course, depending on the content that you make,
fair use might support some of that,
depending on how you're actually doing everything,
but I've looked at a ton of channels that are not
doing this properly, so make sure that you have the proper
rights to use anything that you use in your videos.
Speaking of things that can get your channel deleted,
you may or may not know that the sub-for-sub thing
that people do all over YouTube
where they go around and they say,
they basically repeat the same comment over and over again.
I know for a fact you've probably seen them on your channel.
Those comments are repetitive and they are unwanted,
which puts them into the spam category
when it comes to the YouTube terms of service,
and that can cause your channel to get deleted.
So please do not do that.
If you want to be a big YouTuber,
start making content now like you're already a big YouTuber.
People will respond to that.
It's okay to get inspired by other channels,
but please avoid copying other channels.
This happened to me all the time.
People are copying my thumbnails,
people are copying the way that I structure my videos,
things that I do in my videos, and so on.
And I think it's cute, but you would stand out more
if you did everything your way instead of
trying to copy other creators.
Of course, do whatever it is that you like,
but I recommend that you use bullet points instead of
scripts as long as the information or content
that you're sharing isn't too technical
and the reason for that is,
when you're using bullet points,
it helps you communicate in a more natural and authentic way
because basically, you just have the topic to go off of,
and then everything else just flowing through
and you're communicating like you normally would.
And people respond to that, usually in a positive way.
If your audio sucks, get an external microphone.
It can make a world of difference,
even if it's just a 20 dollar lavalier mic
that you clip on your shirt,
it can make a huge difference on the overall
quality of your video.
If your audio sounds good,
people are more likely to stick around.
Speaking of audio, you can use blankets around your room
or if you're doing voiceover type stuff,
you can actually put a blanket over your head,
so that you can isolate the sound from
everything else that's going around and
keep the sound from bouncing all around the room,
which will make your audio sound better as well.
Of course, there's the side of enjoying yourself
because creating content is a journey
and not a destination.
Add the Brian G. Johnson ritual hand-off to
the end of your videos to increase your watch time.
This is what I mean.
When you're coming to a close in your videos,
refer people to another video that you have,
something that's relevant to the topic
that you're talking about.
As an example, in this video,
because I'm talking about YouTube tips and tricks,
I would say something along the lines of,
"if you want more YouTube tips and tricks,
go ahead and watch this playlist that I made for you
right here; there's tons of them in there and
it's gonna teach you a ton."
Now seriously, go ahead and click on that
and go watch that playlist.
And if you wanna learn more about growing your channel,
making videos, and all types of other YouTube-related stuff,
start now by hitting the round Subscribe icon
so you don't miss anything.
Thank you so much for watching.
I'll see you next time.