ah this morning you guys we are going to be talking about how not to lose the power of your
story um something that we were talking about here last night and it can happen it can happen and and
then your your whole business and everything is going to start to go sideways because it's the
reason for everything so we're going to get into how not to lose the power of your story okay and
how how i see it happen the most and so then you can understand how not to have it happen sound
good all right so if you are watching this and you are not yet a youtube subscriber oh my gosh
what are you waiting for here's what you do you subscribe to youtube you comment on youtube videos
and you share my youtube videos into social media tag myself or my business page in it whatever
you want to do but uh one person every single week is going to win something so there is that
make sure that you are that person right and like i said all you have to do is subscribe to youtube
comment on the youtube videos share youtube videos on the social media all right i see
you guys popping in here hello cat and andrea i'm going to go ahead and swing back through after my
talk and put some of you guys up on screen where i believe you belong you know what i'm saying so
how not to lose the power of your story okay so this came up last night we had pete and danelle
over for dinner and we were just sitting and chatting about stuff afterward and
we were talking about uh somebody that we know and how
how they seem a little bit and i'm not going to say their name
i'm not i'm not going to say their name but how they seem a little bit like not as powerful as
they used to be and we were trying to like we're like what is going on there and then
finally i was like i think this is what it is now because they say their story so
much like they you know they speak on stages and they do lives and all of that stuff
now they tell their story so much that they now appear to be bored by their own story
okay i hope somebody was like oh here's here's the deal you guys is we have our story we have our why
right if you haven't read simon sinek's book start with why definitely read that it's a
fantastic book came out feels like eons ago really great book but your why is your story to how you
got here right so you guys hear me tell my story a lot in my story one of my stories
anyway there's going to be many of them but one of my stories my biggest story is whenever i saw
my girl take her very first steps and whenever you guys see me tell that story i don't just
right through it i go back there it's like i open the door back into that time and
then i step back in it and i feel it and i remember what that was like and i sit in it
so for the most part whenever i tell that story you're gonna see me
tear up you're gonna see me cry you're gonna see all because i'm in it i'm feeling it again right
and i think that a lot of people are afraid to feel those stories again because they don't
want to go back to that place like it's the thing that they would love nothing more than to run from
and to run far away from and get and put as much space between them and their story as possible
so it cannot hurt them anymore a lot of people are going to look at that like a healing process
this is what we were talking about last night as well
there's healing from that stuff
right but then there's also being able to help other people move through it
and the only way that you're going to help other people move through that stuff that you're here
to help them move through the only way that you're going to be able to do that is if you can go back
sit in it as you're telling the story so this person that we were talking about like i said
god bless them they're probably just going through something right now but it brought up this is good
stuff to talk about and good stuff for all of you guys to think about in your own businesses
this individual now whenever they tell their story it's like it's like they're reading a
book or a teleprompter it's not much emotion it's just it's factual it's data you know this
happened and this happened and this happened and this happened with no fluctuation with no like
and here's the reality you guys is when we can't sit in it and own it
for what it really felt like and what it really was our people your people
aren't going to know that you're really here for them because they're not going to know
what you went through because it doesn't resonate the same when you just say a story
it doesn't resonate the same as living the story and i'm not saying please don't misunderstand me
here i'm not saying live the story day in day out day in day out i'm not saying wallow in the story
please get that i'm not saying that i'm saying for speaking purposes for when you're talking
to people about what you do for like if you're speaking on a podcast if you're speaking on a
stage if you're sharing with somebody why you do business if you're one-to-one with somebody and
you do have the time to really just go through a three-minute version of your story go back
you have to go back or else you look like and here it is
a wolf in sheep's clothing here's why you would look like that is because you look
like you're trying to pander to a certain kind of person without connecting with that
person so you look fake you look inauthentic and you look like you might be deceptive
please hear me on all of that
because there's a there's a big school of thought and i don't disagree with it but there's
a big school of thought out there you guys that whenever you heal from something it no longer has
that charge right and so you know you've healed from something because it no longer makes you
cry no longer makes you drop to your knees and you're like oh well i peeled from that that's
great that's good for a healing purpose you guys but if you're truly here for your people you need
to still be able to go back to that place and remember not saying that it colors your every
day of your life that's where the healing is it's because you've moved through it right
but you need to be able to go back and sit in that space
that's where you create authority that's where you create bonds that's where people will be like
oh my gosh she gets me i mean when i describe the story of nora taking her first steps i mean
my whole point of that story is that i was missing everything
right and so i go through the different events of what that looked like and how it felt to miss
everything and today am i missing everything no because this is why i've created the life that i
live right now but i have to be able to go back to what it felt like to be missing things
and not know what my next step really was because that's where my people
are and they need to understand that i was there or else why am i trustworthy
why am i a guide for anybody in that space if i haven't been there myself right
it's the same for you guys in telling your stories you really need to be able to go back to it i'm
not gonna beat a dead horse here okay you guys that's a really i don't like that term i just
realized right now why do i even say that and that's a gross term so anyway so that's
a realization moment excuse me that i'm just going to verbally process on camera in front of you guys
but you guys don't um don't say your story so many times the same way
over and over and over again so you get them memorized a lot of people try to memorize things
don't memorize so much stuff and go back live in it explain it from where you were living it
some people joke around but i i love how i operate but some of my team definitely jokes
around because i'll go somewhere and i'll speak and i have my title i don't have anything else or
i'll have my title and i'll have three points that i want to make and i'll round about get to all of
those three points but i'm not going to do it in a way that's the same every time how many times
how many times have you seen a speaker and they say the same thing you're just like oh my gosh i
have already heard this i've heard it so often i could probably say it for you you know like for a
speaker and i think what's really important for us especially if you're wanting to be a speaker
what's really important for us is that our people when they come see us speak somewhere they're not
going to see the same thing over and over and over again it's going to be new it's going to
be different and that's why i only give myself a title or i give myself a title and you know two or
three bullet points because it's not going to be the same how i get there is going to be different
it depends on my crowd it depends on who i'm talking to it depends on like how we're bobbing
and weaving in the conversation because it's a very real conversation between me and the audience
and so don't just memorize your story because what you're gonna do when you memorize your story
is you take all of the emotion out of it which really just don't even tell a story because it's
worse it's worse than not saying anything to tell a story that just has a thud that
has no charge to it whatsoever okay you guys so i wanted to make sure you guys knew that
what are you guys talking about over here oh just a heads up oh my gosh i'm not telling you guys
i'm not telling you guys what's going on you're gonna see what's going on you kind of have an idea
a little bit of some of changes that are coming to hbr
it's insane anyway um you guys here's how you can jump in if you haven't jumped in yet go to living
the dream with martha that is my facebook business page message me the words let's do this rainbows
and unicorns whatever you want i would suggest getting in right now as opposed to later totally
up to you but uh it's a lot less expensive right now than it is going to be later and you are still
going to get the benefits of what you're going to get whenever it goes up almost 10x in price
okay you'll still be enveloped into all of that but you don't have to pay as much so
it's up to you obviously you know do what you want let me get that out of there let
me see what you guys are talking about misty good morning cindy good morning
lorna good morning lydia yes great morning martha joined right as you were talking about the story
so spot on awesome judith authenticity yes yes healing and being able to help boom
i love this emotion is so important when we are in the business of changing lives 100
it's important for everything people do people do what they do because of emotion period you're not
going to logically get anybody to do anything even if they're like a personality type that's like but
what about this but what about this they still emotion is still what pushes people over the edge
note that down if you need to um lydia nailed it love your shirt oh thank you i just got
this at doxology in downtown winter garden i do love downtown winter garden all right you guys
melanie our experienced stories make powerful emotional connection with others there it is
andrea yes that's so true about not being straight repetitive yes melanie like you
martha i have minimal notes when i speak and train as i respond to the participants yes
i think it's it's really great whenever we can do that
uh megan being numb about your story is actually a sign that you're not fully healed there it is
boom boom pow y'all you guys have the best day ever i will see you later bye