There is a huge misconception about entrepreneurs, and it's that in order to be one, you must be an
extrovert. Well, you’d be surprised to know that 25 to 40 percent of the population are
introverted. But, in reality, more than 40% of people feel like they are introverts.
According to a survey done by the Myers-Briggs Company in the UK,
9 out of 10 people feel like society pressures them to behave in an extroverted manner,
and that’s no big surprise. I mean, we always reward people that are outspoken,
direct, charismatic, and straight-to-the-point. And in business, we do the same.
We always see those extroverts publicizing their success, talk about their wealth,
and sharing very personal information with no worry. We often miss this fact:
the only reason why entrepreneurship and business appear to only be suitable for extroverts
is that extroverts make all the noise, while introverts keep their success private.
However, this is a false perception. To be successful in business, you don’t have to
be extroverted, you don’t even have to have that strong social media presence.
The greatest entrepreneurs are introverts. Take a look at Mark Zuckerberg and Elon Musk,
they’re both introverts, and still, they have achieved massive success.
So, the goal of this video is to help you understand how you can leverage some of your
strengths as an introvert, and how you can win in the world of businesses, despite not
being outspoken and loud. I know this video will help a lot of people, so before we get started,
please subscribe to our channel now. On this channel, we provide content
every other day on personal finance, business, entrepreneurship, and so much more. If you want
to win at the money game, you have to subscribe to this channel. With that said, let’s get started.
The Problems With Being an Introvert
Now, being an introvert has some pros and cons. I’m going to talk about the advantages that you
have in business over extroverts in a minute, but first, let’s talk about the disadvantages. These
are the 3 main things that will slow down introverts in business. I’m also going to
give you practical advice on how to overcome these issues. Ready? Good, the first one is:
You Don’t Feel Comfortable Sharing Your Life on social media
The leading platforms right now are Instagram, Tik Tok, and Facebook. If you’re younger, you probably
mainly use the first two. However, if you have spent any time on Instagram or Tik Tok, you’ve
noticed how easy it is to fall into the trap of consuming too much of other people’s lives.
They all publicize their successes and some even their failures.
They seem to have a great time, and people often feel pressured to share their life on
social media. If everyone does it, especially in business, you’ll feel the need to do it too.
Now, there are three things that I want you to understand:
1. Social media is counter-productive unless you use it for growth
If you’re not using Instagram or Tik Tok to grow your brand, gain expertise, or provide services,
you won’t grow in business with it. It will just be a huge distraction. All businesses from
all industries can benefit from social media presence, but it isn’t mandatory for success.
If you really want that social media advantage for your future business, you could wait until you can
hire someone to take care of it. However, it is important that you understand that it is a tool
you can use for good and bad. Another situation where social media could be productive is when you
offer services related to social platforms, such as marketing, social media management, and so on.
2. Social media is counter-productive unless you use it for learning
Yes, you can literally use Instagram for learning, even Tik Tok.
There are countless pages on a wide variety of topics. If you’re passionate about something,
there probably is someone talking about it on social media. Since you’re here, you’re
obviously using YouTube for learning, and you could do the same with ALL social media platforms.
Simply stop following your friend Jake who talks about his weekends,
and start following some useful people who teach you stuff you’re interested in.
3. You already are more public than you think
It doesn’t really matter what you do, people are going to judge you anyway.
There are always going to be haters, and in a competitive world like the world of business,
you can’t avoid confrontation and pressure. You see, most people are afraid of social media
because they’re afraid of what other people might think of them.
So here are two tips for you to overcome the fear of what people think of you:
1. Understand that nobody cares
This might sound a little harsh, but it helped me, as an introvert, with my social media anxiety.
I used to be afraid to post videos of me talking about my opinions,
but when I understood this, it was much easier. People don’t care about you or
your life unless they’re your friends or family. Do you really think that
Mr.Strawberry75 on Instagram cares about you just because they hated your content?
They do not. After 30 seconds, they’ve already moved on, probably hating on someone else.
2. Hatred comes from pain and self-doubt
People that feel the need to hate other people aren’t happy. Instead of replying to
Mr.Strawberry75 with offensive language and angry emojis, you should feel sorry for him, and ignore
it. If someone is spending their time on social media hating on everyone else and talking about
how good they are, they have serious issues and probably are in pain for some reason or another.
Remember, hatred and judgment have nothing to do with you, it has to do with them.
Disadvantage 2: You Don’t Want To Tell People What You’re Up To
This one is similar to the first one, but it has nothing to do with social media. It has to
do with sharing your thoughts, experience, and feelings with other people. Introverts
often struggle to talk about their life, even with close friends. A solution to this is to
create a very small group of people with the goal of sharing experiences on a daily basis.
I used to call this an “accountability group” because you won't just use it to get used to
being more open about your successes and failures, you can also use it to
hold yourself accountable. You must declare your goals to this small group of people,
and you will feel positively pressured to take action aimed at achieving the goal.
Disadvantage 3: You Don’t Like Selling
In business, you either know how to sell, or you don’t sell. It's a fundamental skill that everyone
needs in order to succeed in business, you just can’t do well without it. But this doesn’t mean
that you have to do sales presentations and cold calls every day for the rest of your life.
Actually, maybe you don’t need to make cold calls at all. Hear me out, there are many ways
of selling yourself, your product, or your service. Instead of selling over the phone,
you could sell in print. That’s copywriting, one of the most important skills for introverts.
It allows them to sell even if they feel uncomfortable doing it in person.
Advantages of Being Introverted in Business
So, being an introvert also has some advantages in business, let’s go over those now.
Number 1: You Are A Good Listener
Introverts have a personality trait that is very good at listening to others and understanding
them. You probably are good at understanding the emotions of others and where they’re coming from.
And this is very, very important in business, since, in order to sell properly,
you need to understand the pain point of your customers.
This also makes you a good leader,
the type of person that is loved by people even if you’re in a position of power.
That’s because you lead from the back. Extroverts have a hard time listening to others
and understanding them, as they are very loud, and often talk so much that they overwhelm others.
Number 2: You Process Information Before Taking Important Decisions.
Sometimes in business, it's very good to listen to your gut. Fast decision making is important,
but in the real world, you need to be the master of your emotions and really think things through
before making any decision. There’s this quote that says “never reply when you’re angry. Never
make a promise when you’re happy. And never make a decision when you’re sad.
Number 3: They’re More Comfortable With Loneliness
As an introvert, probably you feel better working on things
by yourself. This is a very common trait among entrepreneurs, for one of these two reasons:
1. You feel like groups drain your energy or that they are stressful,
thus you don’t find them productive.
2. You want to be the master of your project, you want full responsibility and control over stuff.
Now, working with other people, having a team, and delegating is important,
but very often, the world of business can feel quite lonely.
Most people don’t understand what it takes to build a business, it's a very lonely road,
and if you can’t stand working late nights by yourself, you won’t succeed.
So, here’s what I want you to keep in mind. Most business people are introverts
or at least ambiverts. Ambiverts are people who are introverts most of the time, but they
also know how to behave as an extrovert in certain situations. You must leverage your strengths, and
don’t use the excuse “Oh I can’t succeed ‘cause I’m an introvert”, that’s not the case at all.
Now, we don’t have much time left,
but I have some extra tips for you to build a career as an introvert, here are a couple.
1. Leverage Your Strengths
What are you good at? What skills are you a master at?
In business, especially in the beginning, you’re going to wear multiple hats.
You’re going to be the founder, the CEO, maybe even the janitor, you’ll
do a whole bunch of stuff. In the beginning, you don't really have a choice, but later on,
you may have to start delegating. The art of delegation is very important if you want to scale,
and many introverts struggle with this as they want full control over their business. If you
know you have weaknesses or you don’t like doing something in your business, delegate if you can.
2. Leverage Your Tools
The internet has offered so many opportunities for introverts. Heck, you can make a 6-figure income
without ever showing your face or talking to a lot of people. It’s all possible thanks to technology,
a remote workforce, and much more. I mean, take a look at Mark Zuckerberg.
The guy is worth 101 billion dollars, and apparently, he is socially awkward.
Use your tools in a way that benefits you.
Now you have no more excuses, you’ve got the knowledge, go apply it.
Before you go, take a look at this video. Copywriting is one of the most
in-demand skills for introverts. You can work from the comfort of your home,
maybe even in pyjamas, and make a very, very good income, so have a look. I'll leave a link in the
description box. “Why Companies Are Writing HUGE Cheques to Those With This ONE Skill”
And also watch this one: The Psychology of free, why this word is so powerful.
So, thank you all so much for watching and before you go, remember to subscribe to the channel,
and leave a like for that YouTube algorithm. With that being said,
have a great day and see you all in the next one!