- The easiest SEO strategy I've ever used.
People assume that SEO is all work and no play.
And yeah, there is a ton of work that goes into it.
Anything that requires you to follow through
on a long-term strategy is going to require
some serious ongoing effort.
But that doesn't mean that you can't find ways
to make your SEO easier.
In fact, I have one SEO strategy that's super simple.
I rely on it all the time
and it knocks out a ton of the dirty work for me.
Now, I may have been doing SEO for a super long time,
but I even run into walls sometimes,
and I need help getting unstuck.
And for me, I have a lot of responsibilities.
So I really need to find ways to delegate,
simplify and streamline my approach.
So can you guess what my easy SEO hack is?
Leave a comment below and see if you can guess.
I leverage AI.
Pretty straightforward, right?
I need help for my SEO,
from finding keywords to content ideas to meta text,
I'm always looking for new approaches
that can make my life easier and more simple.
AI is rapidly becoming one of the most adopted
new technologies that businesses of all sizes can leverage.
According to Gartner, as of 2021, 86% of CEOs
report that AI is considered
mainstream technology in their offices.
91.5% of leading businesses continually invest in AI.
Customer satisfaction is expected to grow by 25%
in the next year for organizations that use AI.
SEO-centric AI is truly necessary
because it connects the dots for everything that I need
to bring my SEO strategy together.
So that way it all flows and it's cohesive.
It helps me analyze a relationship between my website,
the content and ranking, and it helps me pivot quickly
so I can continue to outrank my competition.
It also helps me identify opportunities
including cutting edge topics in my industry
that need addressing and that my audience wants to explore.
Also, helps me optimize for conversions,
including insights for how each page
can accomplish a specific goal,
such as a conversion to a sale, or sign up or subscribe,
or redirect them to somewhere else,
or refreshing outdated stake content
to get the boost I need.
In fact, according to Outranking,
30% of AI adopters cited a 6 to 10% increase
in revenue after implementing the new technology.
Now, that's major growth.
The machine learning tool that uses AI,
it's called GPT-3 and you've heard about it.
It's been available now, publicly through Open AI.
And it's great, and you should check it out.
So far in 2022, it's sweeping the SEO marketplace
and tons of major software engineers are taking note.
Tools like Search Atlas, CopySmith, Jasper,
Copy.ai and many more are using it
to fit in their applications
and make content marketing easier,
which makes it easier for you
to create SEO content at scale.
Now, in it's most basic level,
it's a text generator, right?
You should check out GPT-3.
That helps you generate content on anything you want
and it can identify language patterns that fits.
But because it can create content
with relatively few inputs,
it's also extremely helpful to SEO users
that need a ton of content fast.
Tools that incorporate GPT-3 into their software
can now do things like generate topics for you,
titles, meta tags, even create a whole article,
or just do blog outlines
and then let you pick what content you want to create
for each and every single paragraph.
And if you don't like one, you can click don't like,
and then it spits up a new variation.
Now, that doesn't mean that you should
just get rid of every single human
on your content marketing team.
These tools just make their lives easier
so they can be more productive,
crank out more content, which gets you more SEO traffic.
But the platform does provide some major inspiration,
which could be helpful if you're in
a creative content rut and you need some ideas.
I like relying on AI for title and topic generation,
meta tag generation, and even the occasional outline
if I really want to get going.
The best part, it's all automated
and it saves you so much time.
And what I found that if you're new to blogging,
it can save you roughly half the time
or it can save you your whole time.
If you really want to write articles
that are super creative and best for users,
you're going to have to modify that article,
or you know, write a lot of it from scratch.
And that's what I like doing to streamline my SEO.
But here's the thing,
you want another simple way to streamline
and automate your SEO?
Earlier this year, my company acquired Answer the Public.
It's an awesome tool that helps you get insights,
raw search insights,
directly from the minds of your customers.
There are roughly 8.5 billion Google searches a day.
And according to Oberlo, around 20% of them
have never been seen before.
Answer the Public allows you
to tap directly into your audience
and go for those terms that aren't that competitive
that a lot of people are searching for today.
Answer the Public listens
and taps into the auto-complete data
before cranking out super useful phrases and questions
that your audience is searching for every single day.
It's one of the easiest ways
to identify what your audience wants.
And then you can use some of those AI tools
to help you create content around those topics.
And according to a former Google Data Scientist,
Seth Stevens-Davidowitz, he said
"Google searches are the most important data set
ever collected on the human psyche."
So if you want to create better content
using these AI tools, check out Answer the Public
to get you new insights.
And if you just want my team to do all this for you,
check out NP Digital.
Or you can even check out the Ubersuggest AI writer
that can write content for you and it's free.
And if you have any questions, leave a comment below.
I'm here to answer it.
If you enjoy the video, like it, share it
tell other people about it.
Thank you very much.