What's up insiders we are back with yet another video on manual claiming and I have the expert of all experts here with us today
Hey, how are you doing back? How are you doing? I'm good. I'm good
It's been exciting last few weeks have been a pretty wild ride on manual cleaning. Yes
How come yeah, well, so back in July
We launched the new feature to require time stamps for all manual claims
Yeah, and if you guys want to get some more information about that, it'll be the first link in the description down below
So we released a series of tools and updates around manual claiming and have a really good deep dive video about all of that
Exactly. Ok, so we started doing some work in July exactly
So now the whole problem was we were concerned creators really didn't understand what?
Was actually getting claimed and they didn't have any good way to recover from it
Yeah
and so you remember the the situation we had these like creators would have five-minute video and get a claim for
10 seconds of content somewhere hidden in the video and had absolutely no idea what that claim was for
So, what did I do?
That was wrong you to please tell me now we tell you so now we show you i'm samsung manual claims
Now I have time stamps. Oh great. All of them should now have time stamps
What are you here to tell the teller creator's about today? Thanks
yeah, so the thing that we're here to talk about today is the next step in the process if you make a
long video
and there's a tiny bit of of
Music that gets a manual claim or there's some incidental music maybe in the background when you're shooting your video
Yeah that you didn't even put there necessarily that in in those cases. You can lose all your revenue to the claim
And you know, we understand that, you know, the music those rights holders have rights and we think that the creators
Rights need to be respected as well. We're going to
limit the ability for
music claims manual music claims to monetize creator videos when the creator has either
Used a tiny very small amount. I'm talking like single digits seconds of music in their video
or
if the
Music was not added by the Creator but instead is sort of incidental environmental music. That was maybe
Because you're shooting in a coffee shop and some music is play was playing in the background as long as the creator is not
Adding the music or interacting with the music then those those cases will not be allowed to be monetized
All right. Now you just you just said a lot. So let's unpack that for a second
So to clarify we are just talking about manual claims not Content ID automatic claims
That's right. Okay, and you were just talking about audio and
then also
Just about the monetization
Policy that would be applied in the terms of a claim here exactly
So we've also got you know in terms of other policies
We've got block we've got track, you know monetize those three exam only that one exactly. So, you know what that means?
Is that there? The music rights still have to be respected?
And so the music partners are still able to make those claims. They just won't be able to apply a monetize policy
Yeah, so in some cases they may choose not to claim at all
They may just decide this is a small or incidental use and it's just fine to let it go
They may have no impact on creator in that in that case and creators fine to continue the modifies and everything is okay
They may choose to
Implement a track policy and a track policy is effectively a no monetization policy. So that would mean that it's
neither the Creator nor the third-party nor the music company can monetize that video and then the third possibility is that they do have the
rights to block that video
And so you may see cases where small amounts of content
result in a video being blocked
Okay
so these changes where we're saying that you cannot manual claim for short uses and for
Incidental uses they only apply when a manual claim wants to monetize
but they would still be able to go and block or track exactly as they're saying the the
Block is a real possibility and if it happens
you
will have to trim out that content or
Replace the video if the video still is if you've just uploaded it. Remember everybody remembers always upload private or unlisted
Check for claims first. Yep, but manual claims happen at any time
So very likely the video already put public and it will get a manual claim
It may have a block policy and at that point you'll have to use the tools that we've just kind of released to
trim out the claimed portions, so
You can remember you can do a audio mute
You can trim the audiovisual section out of the video entirely or you can replace the audio with something from our library
Yes, and more details about that because those are all like realtively new improvements that we rolled out
Those are all in that first video that we talked about down below. Okay, so you talked about short audio segments
Give us some more information about what exactly you're thinking about there. Right? So, you know, the the the
Thresholds are a little fuzzy frankly and you know
We're talking about single-digit kind of seconds in a couple of seconds of music
I think the bigger point is that Krannert shouldn't really focus on
Trying to aim for that threshold or just below it or just above it that the bigger thing is to think about
You know, do you absolutely need to use copyrighted music in this video? And if so understanding that it it may get a claim and
Now it may be a block policy that you'll have to deal with in that video. Yeah
so how would you answer the question of hey I
Actually would prefer
the rights holders to monetize my
Content rather than blocking it and taking it down from everybody because I worked really hard on that. Ya know. It's a fair question
It's just it's definitely one that we wrestled with a lot when we came to this conclusion
Um, but yeah
I do think there will be cases where creator will end up with a block policy and feel like
Garner would have really as much as I thought it was unfair that I gave up all my revenue
I
Also don't like to have my video blocked. Ok. Let's dive more into
incidental because this is something that I've seen a lot of comments on our channel just
Generally asking about this so we can dive into more details about exactly what you mean by incidental. Yeah background music
Exactly. So it means different things to different people. Ok
And what does it mean for these systems that you're implementing? Exactly? So in this context what we're talking about is
music that just
Happens to be in the area where you're shooting is not
very dominant in the video wasn't added by the creator either by the Creator turning on the radio or adding it in post-production tech or
even going, you know, if the Creator intentionally went to for example goes to a concert and then
Does an interview where they're intentionally keeping that music in all of those things would really not qualify for incidental
also if the Creator is interacting with the music, yes, then it would also knock so if there was a
Song playing in the background and you and I started singing along. Yeah, if we start mumming to it, we start popping along
It would fall outside of our definition of incidental
So consonantal is not added by the Creator you're either through direct or indirect actions and not interacted with by the Creator. Okay
So if I'm in a shopping mall, and I'm doing a vlog and there's some music on in the background
That would be considered incidental exactly
Okay, so that covers all the updates that you wanted to talk about in this video
But these are a lot of changes a lot of improvements that we're making to our manual claiming system
To try to make it more fair for all
Parties involved here. This is not the end
there's a large team of folks, who are
Continuing to work hard at this. So this is not
The last time you will see this guy give me sup dates on this channel. I hope not Elias will say
Maybe down to the currency say make it the last time we see him
Okay, so that being said if folks do have questions about things
Please drop them down the comments down below if you guys like this video
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