- Wondering how to make your own social media GIFs?
It's actually easier than most people think.
And I'll show you how in this video.
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My name is Jerry Potter.
Yes, it rhymes with the boy wizard.
And in this video
I'm gonna show you how to make your own GIFs, or "jifs".
However you wanna refer to it is fine
but I'm gonna call them GIFs.
How to make your own GIFs on social media.
Social media can be a lot more fun when you have
your own GIFs, but not only fun, but more memorable.
Okay? If fun is part of your brand or in any way
if you wanna stand out on social media, replying
with an animated gift of you or your branding
or your messaging is much more impactful than just clicking
like or using a GIF from a random movie
that that person may or may not connect with.
And by the way, gify.com, which is where all
of the social networks pull their GIFs
from has become one of the top search engines in the world,
like close to Google and YouTube.
That's how big GIFs have gotten thanks
to their use on social media.
The first thing you're gonna need is the video
clip that you wanna make your animated GIF out of.
So you can film yourself or you can find some video
that you already have, whatever it might be.
Next you're gonna use a free tool called Giphy, G-I-P-H-Y
which you can go to giphy.com and use
or I actually prefer the free mobile app.
You can get this app for iPhone,
which is what I have right here, or Android.
And they both should function about the same.
So once you've downloaded the app
you're gonna have to create an account
or if you already have a Giphy account, log in,
in order to upload GIFs.
So anybody can come in here and search and find GIFs.
So click the little profile icon on the bottom right there.
And if you don't have an account, tap sign up,
create an account really quick.
It's totally free.
You can even log in with your Facebook account
or on iPhones with an apple account.
I'm gonna go ahead and log into my account.
So now I'm logged in
and I'm gonna go back to the home screen
by tapping the little home icon there on the bottom.
And from here, we want to go up
and click that plus sign where it says create
on the upper right.
Now, once you're in here
you can actually hit record by hitting the big white button
at the bottom and record your videos right here in Giphy.
So that's another way to save time.
I went ahead and pre-recorded a video to use for this.
So I'm gonna tap the little photo on the lower left.
That takes me to my camera roll
so I can grab the video clip that I want to use.
Now the file size limit is pretty big
but the maximum length for a GIF is 30 seconds.
And you don't wanna be trying to upload an 80
minute file, right?
But once it's here, you can use these little yellow bars,
trim bars, tap with your finger and drag
to where you want the GIF to start
and where you want it to end.
So I've got this down to about three seconds
which is a great length, could be shorter as well.
I'm gonna hit continue.
Now I'm in the Giphy workspace.
First thing I wanna do is I like to make my GIFs squares.
This one is obviously tall.
I just feel like squares show up the best
in the most places in terms of social media comments
or in emails or wherever else you might use these.
And so I just like to make them all square.
I'm not gonna make multiple versions of each GIF.
So I'm gonna tap the little crop icon
on the upper right there.
And down below here
you can see lots of different pre-selected ratios
you can choose.
I'm gonna choose that one to one,
that first one there on the left.
And then I can use my finger to drag
which part of the video that I want to show.
So of course, I'm gonna focus on my face for this.
Next I'm gonna hit continue.
And then down here
at the bottom are a whole bunch of different editing tools.
The first one is to add text.
So this one, I'm not sure
that it's clear what I'm expressing here.
So I'm gonna add some text.
And once you've typed what you've typed, you can scroll
through these at the bottom, using your finger
and it'll show different types of fonts that you can use.
You can see there's quite a few different ones down here.
Some of the fancier ones will take a second to process.
So for this, I'm just gonna go with the default.
You see at the top where it says style and
under that white oval, well, I can tap color next to that.
And now I can change the color
of it if I wanted it to be a different color.
And then on the upper right there is that white circle
with these black square on it,
just below that I'm gonna tap that box.
And now this lets me change the color
of the outline if you want an outline.
So I'm gonna put a black outline on there
just so it's easier to see on top
of my shirt and I'm gonna do this slider on the right here.
You can see, I can change how thick the outline is.
So I just wanna make sure
that it's easy to read quickly on a small screen.
I hit done.
Now I'm gonna tap on the words
and I'm gonna drag them to the bottom.
These guidelines can help you center it
if you want right in the middle or wherever you want it.
So I'm gonna put 'em in the bottom
but I do want 'em centered across like that.
The rest of these editing tools at the bottom,
that second purple one,
this is if you want to add some random effects to it.
The green one is stickers.
So you could go through and add other GIFs
or stickers on top of this, on top of your emoji.
Cut is again, if you wanted to change the trim on it
and then this little blue arrow down there
is essentially to change the way that it runs.
So for example, if you choose ping pong, it'll play forward
then it'll play backward.
And it almost makes it
into a continuous loop that looks like it never ends.
Although you can see the lighting change
as it goes through mine here.
So I'm gonna leave mine on normal.
Once everything is exactly the way you want it
tap that purple or I guess the white arrow
on the purple rectangle on the bottom right.
It's gonna process your GIF.
And if you're ready to upload it to Giphy
you can tap that purple button.
However, I like to just download it to my phone first
and make sure that it came out the way that I wanted
before I upload it to the database.
So I'm gonna tap share GIF on the left there
and then I'm gonna tap where it says
save GIF on the purple rectangle.
You can obviously see, you can share it to Instagram,
Snapchat, all these other places
but I just wanna save the GIF.
Then I'm gonna go to my camera roll on my phone,
pull it up and just make sure it looks exactly
the way that I want.
And it does.
So now back here in Giphy, I'm gonna X out of that
'cause I've already done the share
and I'm going to go ahead and hit upload to Giphy.
Now you choose, do you want this to be public?
Which means that people could find it in the Giphy database
and possibly use it or do you want to keep it private?
So only you have access to it.
We're gonna do public here.
So I'm gonna leave it on public.
Then you can add tags.
This will help you find it later in search.
So I'm gonna add the tag FMSM for Five Minute Social Media
as a search term, you can see it already added the tag
you lost me down there.
And so I think I'll just leave those two.
Of course you have to have the box check that says you agree
to their terms of service and all of the legal stuff.
And then when you're done, you can hit upload to Giphy.
If you didn't save the GIF
to your phone or your computer, I'm gonna tap
on the profile icon again on the lower right there.
And now it shows me my GIF.
So there's the one we just made.
I can tap on that.
I'm gonna tap the paper airplane icon to share it.
Then I'm gonna tap that share icon
on the upper right there, above the GIF.
And then this is on an iPhone
but Android should look similar, but I'm gonna tap
save image to save it to my camera roll.
So keep your GIFs
on your hard drive or on your camera roll on your phone.
And then when you want to go add one
to a social media comment, instead of choosing this GIF
which will take you to the big GIF database
with all the movie clips and stuff, I'm gonna actually click
on photo, grab it off my camera roll.
If this is the first time your GIF's been uploaded
to a platform like Facebook,
it may take a second to process
but I tested this one a couple seconds
before recording this and you can see there it is.
I hit enter and there's my animated GIF.
Now, if you did wanna publicly come up in search on Facebook
and Instagram in the comments and places like that
then you actually have to apply
for a brand account or a creator account with Giphy
which is a whole 'nother process.
And I'll link to some information
about how to do that in the description of this video.
And by the way, using GIFs
doesn't have to end with social media.
I use 'em in my presentations on slides when
I'm teaching classes and things like that as well.
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