We’re living in a day where as an individual, as a leader, as an entrepreneur you have access
to extraordinary technologies.
Technologies that were only available to the largest companies and governments just 20
years ago.
We’re in a world where you can touch, impact and sell products to today 2.5 billion, in
five years 7 billion people.
All of planet Earth is likely to be connected with a megabit connection.
The way that you lead, the way that you start companies needs to be different because your
ability to impact the world is far different.
Your access to exponential technologies, computers, networks, sensors, robotics, 3D printing,
synthetic biology on the technology front.
On the tools front crowdfunding, 15 billion dollars per year in 2015.
Up to 100 billion a year by 2020.
Crowdsourcing, the ability to get access to any expertise you want and finally incentive
competition is the ability to have the crowd help you solve your problems.
These are the tools that we have as leaders today to go after the world’s biggest problems.
One exponential company, one exponential leader is Travis Kalanick, the CEO of Uber.
And if we look at Uber as a company what is it effectively doing?
It’s demonetizing and dematerializing cars.
When Uber has its full vision implemented you don’t need a car anymore.
That car has dematerialized onto an app on your phone.
When you need a car you click on the app and a car shows up and takes you where you want
to go.
Today there’s a driver in it.
I know that Travis’s future plans are for it to be, you know, autonomous and then gets
very cost effective.
And all of a sudden you don’t need cars.
Cars are something that’s a digital asset you can call on demand and you can use whatever
kind of car you want.
And of course this demonetizes a car.
You don’t put up $30,000 or $40,000 for a car up front which, by the way is idle 96
percent of the time.
You use a car by the drink when you need it.
Very much like Cloud computing.
You don’t buy a whole room of servers.
You use Amazon web services when you need it on a per, you know, process basis.
So imagine when these physical things become dematerialized and demonetized.
And all of a sudden it’s democratized because people who could not afford a car before can
now afford access to an autonomous Uber or wherever Travis takes it down the line.
And when an exponential leader can think at this scale to say okay, how do I take a product
to service which was only available for the wealthy few and be able to digitize it, dematerialize
it, demonetize it and democratize it and make it available not for a million but for a billion
people.
All of a sudden – even if you dropped the price tenfold if your markets gone up a thousand
fold you’re making a hundred times more money.
And this is the future we’re living into.
And this is the kind of mindset that an exponential leader needs to have when they look at their
business.