Hello, everyone.
Derek Johnson with tatango.com.
Today, we're going to be doing an RCS demo from 1 News.
This RCS demo is happening within the Samsung Chatbot Directory.
What I'm going to do is I'm gonna scoot over a little bit, throw up the phone here.
Okay, so then you can see what I'm seeing.
I'm going to go to messaging, and as you can see, I'm within the Chatbot Directory, so
all of these businesses here.
1 News is at the top, but you have everything from AccuWeather, BarkBox, Express, Groupon,
Kroger, Walgreens, Warby Parker.
So, some really good brands in the RCS Chatbot Directory.
As I said, we're going to do 1 News.
So, you got the brand colors, brand logo, brand description, and I'm going to click
Chat, which will kick me right into the chatbot.
And as you'll see right off the bat here, there's a lot of stuff that you cannot do
in an SMS or MMS message, which is making RCS really, really interesting for brands.
So, first off, you know, "Welcome to the 1 News Bot Powered by Microsoft News."
What I think is going to be the number one feature of RCS is definitely this carousel.
As you can see, I can swipe left and right.
That's going to be great for really everything from news to product, you know, so retail,
restaurant, anything that has multiple things that you're trying to show.
With SMS, MMS, really impossible to do.
So, I can swipe left and right.
Another cool kind of component of this is I can, at the very bottom of the carousel,
you can put, you know, different links there.
Instead of putting the actual link, like the URL, it's more of like a button now, where
the link is behind, so if I click READ MORE or SHARE ARTICLE, it will go to the mobile
web or it'll start sharing it.
Another cool thing, at the very, very bottom here, as you can see, it says, you know, "Don't
see what you're looking for?
Try replying with a category."
Now, I can reply, you know, something like, "Top news," which took me a few seconds to
do, or I can just hit the button, and then it automatically creates it for me.
You can see how nice that would be, you know, when you're going through things, instead,
you know, "Hey, I just want to see the weather."
And it's pretty snappy, you know, for messaging.
So, I'm going to expand this here for you.
So, I just clicked on the Weather and now as you can see, you know, a bunch of articles
about the weather.
It's pretty cool too.
Did you see that as well?
You can put, you know, images, gifs, you can click to a video.
So, a lot of cool kind of opportunities for RCS carousels here.
And you can see that's a lot of carousels, and I'm swiping through all of these.
Okay.
And then the best part too is if you go down to the very bottom, you have these buttons.
Now, it's not just limited to three buttons here.
You can swipe left and you can swipe right as well.
So, you know, I can go to Finance, and then you see all these, you know, finance articles.
A lot of them.
Let's see.
So, really cool.
Travel, Autos, so you can, you know, and then the best part is you can put emojis down there,
you know, and they act like buttons.
So, pretty interesting.
And then I can also opt in, and remember, you know, with SMS you have to type, like,
the keyword or "join" or something.
This one I just click it.
That's all, you know.
That's it.
I'm in.
So, really cool use of buttons, you know, with RCS and the carousels, and pretty, you
know, engaging as well.
I think I could spend a lot of time in here just kinda, you know, scrolling through, kind
of seeing what the top stories of the day are, and these update every single, you know,
essentially in real time.
So, it's pretty engaging from a consumer standpoint.
So, anyway, that is the demo from 1 News.
This is an RCS business messaging demo.
This is on a Samsung phone, so it's within the Samsung RCS Chatbot Directory.
Again, my name is Derek Johnson with tatango.com.
If you have any questions about RCS messaging or text messaging, feel free to leave them
in the comments below, and I'll do my best to answer them.
Thanks, everyone.