>>> IF YOU WERE WATCHING THE
SUPER BOWL A COUPLE WEEKS AGO,
YOU MAY HAVE BEEN SURPRISED BY
SOMETHING.
ADS FOR ELECTRIC VEHICLES, ONE
RIGHT AFTER THE NEXT.
GM, PORSCHE, AUDI AND FORD.
GET THIS.
FORD IS NOW RELEASING A VERSION
OF ITS CLASSIC MUSTANG THAT'S
100% ELECTRIC.
WE SENT HARRY SMITH OUT ONTO THE
OPEN LOAD FOR ONE OF THEM IN OUR
"SUNDAY SPOTLIGHT."
>> THAT IS RIDICULOUS.
>> WE ARE TOOLING AROUND THE
STREETS OF DEERBORN, MICHIGAN,
WITH DAVE OF THE FORD MOTOR
COMPANY.
THE CAR, UNUSUAL.
ELECTRIC.
>> OH, SHE TAKES THE CURVE.
>> LIKE SHE'S ON RAILS.
IS THAT NOT PHENOMENAL?
>> Reporter: LATER THIS YEAR
FORD SAYS HE'LL BE ABLE TO TAKE
DELIVERY ON THE NEW MUSTANG.
>> YOU COULD DO A BORING
COMPLIANT SAFE PRODUCT OR DO
SOMETHING ONLY REALLY FORD CAN
UNIQUELY DO, WHICH IS TO DO AN
ELECTRIC ONE.
>> Reporter: FORD HAS REASON TO
ACCELERATE INTO THE EV OR
ELECTRIC MARKET.
LAST YEAR 2 MILLION EVs WERE
SOLD, 21 MILLION MORE EXPECTED
TO BE SOLD IN THE U.S.
YET IN THE U.S. EVs ACCOUNT FOR
1.8% OF ALL CARS SOLD AND THAT
MARKET IS DOMINATED BY TESLA.
TESLA OWNERS POST VIDEOS
CLAIMING THE CAR'S SUPERIORITY.
>> IT LOOKS SO FUTURISTIC.
>> Reporter: AND THE COMPANY LED
BY THE EVER-EXUBERANT ELON MUSK,
YET TO MAKE A PROFIT, IS VALUED
AT MORE THAN FORD AND GM
COMBINED.
>> THE MARKET HAS TO BE ABLE TO
SEE OUR ABILITY TO BUILD TO
SCALE.
NOW WITH THE NEW TECHNOLOGY
SOMEWHAT PROVEN, WATCH OUT.
>> Reporter: IS THIS THE POINT
IN AMERICA WHERE AMERICANS WILL
SAY, WE WANT THESE THINGS?
>> YOUR INSTINCTS ARE RIGHT ON.
THERE HAS TO BE A TIPPING POINT.
IT'S A CONNECTION OF PRICE
POINT, DESIRE, SO THIS -- THE
DESIRE PART IS TO GET THE SHAPE
OF THE VEHICLE RIGHT BECAUSE THE
EARLIEST ONES LOOKED, FRANKLY,
LIKE SCIENCE PROJECTS.
>> Reporter: FORD IS BUILDING
THOUSANDS OF CHARGING STATIONS
AND INVESTING MORE THAN $10
BILLION IN EVs, INCLUDING AN
ELECTRIC F-150.
>> WE HAD A LITTLE TEST WHERE WE
PUT AN ELECTRIC BATTERY IN THE
PROTOTYPE AND WENT OUT AND
REPLACED THE LOCOMOTIVE ON THE
TRAINS AND TOWED ALL THE CARS.
>> Reporter: THEY HAVE A NEW
ENERGY, PUN INTENDED.
THE ENGINEERS WORKING ON
ADVANCED TECHNOLOGIES.
DO YOU THINK AMERICA IS READY
FOR ELECTRIC CARS?
>> I DO.
I REALLY, REALLY DO.
>> Reporter: WHAT MAKES YOU
THAT?
>> THE STINSTANTANEOUS TORQUE.
PEOPLE DRIVE THESE AND THEY'RE
LIKE, WHY DIDN'T I DRIVE THESE
SOONER?
>> I'M SO EXCITED FOR MY FRIENDS
AND FAMILY AND CUSTOMERS TO
EXPERIENCE WHAT WE'RE WORKING
ON.
I THINK YOU'RE GOING TO LOVE IT.
THAT PART IS REALLY FUN.
IT'S GOING TO BE IN THEIR HANDS
SOON.
>> Reporter: DOWN THE ROAD AT
GM, SIMILAR PLANTS, BILLIONS FOR
A NEW EV ATTACKFACTORY, A PROMI
DEBUT 20 NEW EV MODELS BY 2023.
WATCH OUT, KIDS, HERE COMES THE
ELECTRIC HUMMER, 1,000
HORSEPOWER.
PERHAPS THE LESSON LEARNED BY
AMERICAN AUTOMAKERS, GOING
ELECTRIC IS MORE ABOUT THE BUZZ
OF THE DRIVING EXPERIENCE THAN
NOT STOPPING FOR GAS OR ZERO
EMISSIONS.
IN OTHER WORDS, IF YOU'RE GOING
TO SAVE THE PLANET, MIGHT AS
WELL HAVE A GOOD TIME WHILE
YOU'RE AT IT.