Dear Chrono24 users, as all of you know on Chrono24 you can buy new, pre-owned and vintage watches
from dealers and private individuals and in our exclusive
brand boutique you can also buy watches directly from manufacturers one of them
is Louis Moinet, a 200 year old brand famously known for one of the watch industry's most
relevant innovations the chronograph. Today, we're very proud and honored to
have Jean-Marie Schaller, founder and CEO and the creative brain behind the brand
here in our office to talk watches.
My name is Jean-Marie Schaller. I'm a Swiss citizen.
and I have been in this industry all my life because I'm from the Jura mountains.
It's a place where there are not many things to do except to conceive and
manufacture beautiful watches. So already as a child I was fascinated from watches
and it has been all my life. Today, I have resurrected Louis Moinet which
is one of the most important names in watchmaking and it has been a very
special journey for me because when I started in the year 2000 all his
patrimony, all his history had been forgotten. To tell you about Louis Moinet is
always a very special story for me, because we feel very connected. Louis Moinet he
was a Frenchman who lived from 1768 and he passed away in 1853. During his life he
has manufactured the beautiful work of art for the most important people of his
time, including Napoleon, including two American presidents - Thomas Jefferson and
James Monroe - the Queen of France just to name a few. So as you can see his work
was very much valued from the crowned heads of his time. He is also known as
the inventor of the chronograph in 1816.
This chronograph is a state-of-the-art product. It is just fascinating. It is not
only the first ever chronograph, it is the most precise time device of
its time measuring the sixtieth of a second. It has a return to zero button
and it beats at two hundred and sixteen thousand vibrations an hour, which is ten
times more than a modern watch. And this makes him also the inventor of high frequency.
So Louis Moinet was a genius. He had with this "compteur de tierces", first-ever chronograph
a lead time of 100 years to the rest of the market.
Louis Moinet invented the chronograph 200 years ago. Now, 200 years later, we came up with this
state-of-the-art chronograph, which is a mono-pusher in white gold.
And it's 20 pieces only in the world because it's 200 years of invention of the chronograph.
What is very special in this watch is that for the first time all the
chronograph function is not in the back like all of the chronographs, but has
been put in the front. As a result, if you press here you will see all the
mechanical parts moving until finally, the chronograph hand is started.
This is the only chronograph in the world that will show you this. This is one of our
most interesting watches. It's called Tempograph Black. It's a mixture of
black color for the dial and rose gold for the case. It's a very special and unique
technology. You have here a system, which is powering this 20 second hand.
It is measuring 20 seconds and then jumping back to measure another 20 seconds and again and again.
If you look closer, you will see the rake you will see the cam.
You will see the balance wheel you will see a lot of elements. It's like showing
you know, an open heart. It's beautiful. And here you have a time factor. Hour,
minute and 20 second retrograding. So I think you can look at this watch from
different angles and I hope you will find it beautiful.
So this is a new watch. It's in rose gold. It's called The Mobilis and it's very very
special. You have a twin 2 tourbillon, not one tourbillon, but two and as you can see
they rotate in two different directions. There is a patent for this, because
Louis Moinet is the first one to achieve this mechanical wonder.
Second patent is that the energy from these cages is used to power two discs, here at twelve o'clock.
They rotate in two different directions and give you this hypnotic effect.
So we call this watch Mobilis.
The brand Louis Moinet stands for exclusivity.
And you have to imagine that we have a responsibility to write new chapters of
a book that has been written two centuries ago. So we must be faithful to
our roots. But we must have a new spirit because the world has changed.
And this new spirit is to be innovative, to be special, to create new mechanical marvels.
A typical customer for us is somebody who is in love with mechanical watches.
They are people who are already collectors or they want to have
a special or unique watch. More and more, we tailor make watches according to the
taste and needs of our customers.
Chrono24 is already a very nice name for me with Louis Moinet
being the inventor of the chronograph.
Of course traditional watchmakers they are very reluctant about digital.
They see digital as a threat. For us it is a very interesting partnership, because what you have
created, this boutique for independent brands is fantastic, is high quality.
It gives a super contact with the customer projecting the good image
and I'm very optimistic about this partnership.