Hey, what's up, bot star?
Are you interested in learning about messenger ads?
Well, you're in the right place, because all week, we're
celebrating ads week, right here on the Baby Got Bot channel.
Which means you're going to want to hit that Subscribe button
and the bell because I am coming at you with all things
messenger bot ads.
Messenger ads, sponsored ads, whatever,
it's going to be bananas.
And we're going to start today with custom audiences,
because custom audiences are the foundation
for a successful messenger bot ad.
Why?
Well because you want to get people
who are already nice and warm coming into your bot
and engaging.
They'll be more likely to convert,
and that's where the magic is.
So in today's video, I'm going to walk you
through how to download specific people in your messenger bot
audience inside of Manychat, how to upload them into Ads Manager
over on Facebook, and how to turn that list into a custom
audience that you can use no matter what type of ad
you're running in Facebook.
Then stay tuned for later this week because I'm
going to show you how to build out JSON ads and visual JSON
ads using Ads Manager and using Manychat.
Plus, I'm going to do a whole video on sponsored messages,
which are messages that you can pay to send out
to all your subscribers and anyone
who's ever messaged your page.
So if you've been wondering, how do I reach more people?
How do I get more people into my bot?
How do I make some money?
And how do I convert?
Well, friends, this is ads week, and we're launching right now.
So under Audiences, go to Filter and click on Condition.
Now you can filter your audience and how
you want to create your custom audience based
off tags, opt-in, sequences, any kind of custom fields.
Anything like that that you want to really narrow down
your audience.
I'm just going to go with a tag, and I'm
going to go with my chat bot interest people for this.
Now you can add more tags.
Just keep in mind where it says All of the Following,
and if you add several, that's going
to decrease your number because it's narrowing down.
And if I click here, it's going to say
Any of the Following, which is going
to make your numbers bigger as I add various things.
Once you're ready, you're to go to Bulk Actions
and click on Export PS IDs.
And download the CSV.
So your first step is to go into Ads Manager
and click up here where you see the hamburger menu.
We are going to create an audience,
and we're going to create a custom audience.
We are going to do it based off of a customer file,
and I'm going to do it based off of a file that doesn't include
the lifetime value.
Now we're going to select the source as from customers
and partners, and we are going to upload our file
that we got out of Manychat.
You can name your audience right here.
And Next.
Now you're going to go where it says Do Not Upload,
and you are going to go to Page User ID,
and then you're going to enter the page's ID.
Now where you get this is you go to your page--
your Facebook page-- go to the About section
and scroll all the way down to where it says page ID.
Grab that and head back over and enter that.
And then add one page.
And then Upload and Create.
And then you just let it upload.
Now from here, you can create a look-alike audience
or you can create an ad, and you're all set.
So there you have it.
Now you know how to download the right people
from your messenger subscriber list
and upload them right into Ads Manager.
Now don't forget to subscribe, because all this week,
we are focusing on Messenger-based ads.
And these are going to help launch your success strategy
for your messenger marketing.
Next up, we're talking about sponsored ads and JSON
ads, both the traditional JSON ads
as well as what you may have heard as visual JSON ads.
So that's going to be very exciting,
right here on the Baby Got Bot channel this week.
It's ads week, y'all.
Oh, I'm so excited.
If you enjoyed today's video, hit me with a thumbs
up, and of course, if you want to dive even deeper
into Messenger marketing, come on over and join the Baby Got
Bot Facebook group.
It's totally free, it's totally awesome,
and we do a ton of exclusive trainings
and I answer your questions.
So check out the link down in the description below.
In the meantime, check out all these other videos
I have going on that could help you out,
and I'll catch you on the next video.