﻿Ecommerce businesses don’t have it easy. Keeping track of your inventory, organizing order
fulfillment, managing shipping, and staying on top of the creative aspects of owning a business, like
designing and marketing. All of these tasks put a toll on you and your brand success.
You might go out of stock right in the middle of the holiday season and miss
out on sales. Or produce a large quantity of a product that customers don’t even buy,
If your business grows, it becomes increasingly difficult
to keep up with the demand. If your business has a slow month, you’re left with too much inventory.
In both cases, the inflexibility of your supply chain brings about financial loss.
So how do you scale your online brand without the risks? That’s
where Printful Enterprise comes in. Hey, I’m Niks. I’m an Account Executive at
Printful Enterprise. In this video, I’ll tell you all about Printful—who we are, what we do,
and how we can help your business thrive.
What’s Printful?
We’re an on-demand printing and fulfillment company founded in 2013. We provide both printing
and logistics services to create the easiest experience for the businesses that choose to
partner with us. Our system is simple. Link your ecommerce platform with your Printful account.
Then you create a product with print or embroidery designs and add it to your store.
Once your customer places an order, we print, pack, and have it shipped out.
What sets us apart from other print-on-demand or, in other words, POD providers is that we’re
a vertically integrated company. This means we own our order fulfillment process and can
oversee every step of it. When you partner with us, you can be sure that everything from printing
to quality checks will be done in our fulfillment centers or by our trusted partners. Your products
will be printed on the newest Kornit, Epson, and Mimaki printers worth over 76 million dollars,
fine-tuned by our experts to ensure the best quality. Owning our own production flow also
allows us to offer more innovative techniques that other POD companies haven’t yet caught up with,
like embroidery or engraved jewelry. Over 300 thousand active users choose to put their
trust in us—we fulfill around one million orders every month. To ensure most orders are produced in
the same region as the shipping address, we work from five fulfillment centers in North America,
four in Europe, and have a number of partner facilities in Japan, Brazil, and Australia.
Having our fulfillment centers strategically close to your customers ensures your customers faster
shipping and lower costs. It also helps us reduce greenhouse gas emissions that come along with
transporting products across the world. Printful works with brands of all sizes,
but Printful Enterprise is tailored to the needs of high-volume brands.
Many established online businesses trust us with their order fulfillment process,
and so do some of the largest brands in the world. If your brand is growing fast and you feel it’s
time to look for a logistics partner to help you scale your business, Printful Enterprise is
the choice for you. So let’s go over how Printful Enterprise can help you elevate your brand.
You won’t have any production limits As the owner of an online business,
you have to be able to adapt to changes quickly. Let’s say a product of yours
goes viral—could you fulfill 15K orders in a month, and double that the next? And then
go back to 2K orders the following month? To deal with the growing demand, you’d have
to invest a fortune in inventory management and warehousing. You’d have to hire a fulfillment team
or you’d be forced to lose out on sales because the demand for your product outweighed your
production capability. And if you do invest—who’s to say the demand will stay stable? The world of
ecommerce is unpredictable and your business must be equipped to withstand sudden changes.
With Printful Enterprise, your fulfillment process is in good hands. You don’t have
to worry about keeping inventory because we only start production once an order has been
made. You don’t have to worry about shipping because we’d do it for you. The demand for your
products could change significantly—increase threefold or decrease by half—but because of
our vast production resources, you’d never have to worry about capped sales.
We have facilities all over the world, allowing you to break into new markets without having to
figure out all the logistics of inventory and shipping. Partnering with Printful
Enterprise would allow you to offer fast international shipping, which has a positive
impact on customer retention. Printful’s operations stretch across
the globe. Partner with us and our resources become your advantage.
You’ll be able to launch new products in minutes Managing your own inventory comes with a number
of challenges. And one of them is a slow and inefficient production process. It can take
weeks or even months for you to go from a product idea to a product ready for sale on your store.
Without a solid logistics partner, you’ll always be lagging behind your competitors.
Running your own operations will slow you down and make it difficult to test out new
products without financial risk. But as a Printful Enterprise partner,
you’d be able to get your new designs to your store in a matter of minutes,
without any inventory costs. Add a new design or create one in our Design Maker,
sync the product to your store and your customers will immediately be able to
order it. We partner with some of the largest ecommerce platforms out there—Shopify, Etsy,
Amazon, and many others. You can also connect your store to Printful using Printful API.
You’ll also have access to our vast product catalog, consisting of more than 300 products, so
you’ll always have room to experiment. Whether you want to start selling phone cases, shoes, or water
bottles, we have it all. Printful Enterprise gives the kind of flexibility that will allow you to
spend time on design ideas, not logistics. You’ll ensure your customers keep coming back
One of the largest concerns business owners have about outsourcing their production process
is quality. And that’s completely valid—when you own your own production flow, you get
to check the outcome and you’re sure of the quality. A lot of print-on-demand companies
don’t own their production flow, so they can’t control the quality of the product either.
At Printful Enterprise, quality is our number one priority. We own our operations,
so we can oversee the production process in every step of the way. We do a three-step
quality control check for every product we create. The design is evaluated before printing,
checked during printing and once the product is ready, it undergoes
one final review before it’s sent out to the customer. Our low reshipment rate of 0.29%
backs up our viewpoint that at Printful, quality is priority number one.
To improve customer retention, you can also offer them customizable merchandise. In 2020,
Dunkin Donuts added limited edition holiday merchandise to their store,
allowing their customers to incorporate their names into the design. The customer added their
name, the order was sent to Printful, we fulfilled and shipped it to the customer under the Dunkin
Donuts brand. This experiment proved to be such a success that Dunkin Donuts added customizable
apparel to their store permanently. With Printful Enterprise, this process is quick and easy.
Customizable apparel is just one of the branding options we offer for our partners.
We’re a white label company—this means that Printful won’t appear anywhere on
the product or the packaging. Instead, you can incorporate your own brand on the product label,
and customize the packaging. Elevate your business
If you’re a fast-growing online brand that would benefit from a reliable logistics partner,
let’s connect. Go to our Printful Enterprise page and fill in the form. Here’s what
happens once you get in touch with us. First, if your business falls into our Enterprise
category, one of our Account Executives (maybe me) will schedule a call with you to build a clear
idea of your goals and expectations. Second, we’ll do a demo call
where we’ll go over: Connectivity with your ecommerce platform
Adding branding to your products Payment process
Logistics Shipping process and prices
Your Customer Success Manager will stay with you throughout your ecommerce journey, making
sure you always get the assistance you need. When you choose Printful Enterprise,
you’re choosing an industry leader. So connect with us and elevate your brand.