- Congratulations!
It's about time you started your YouTube channel.
I bet you've been saying that to yourself forever,
haven't you?
Well today, I'm gonna walk you through,
step by step, how to set up your channel
and not only that, some tips and tricks
to set you up for success as well.
(upbeat, cheerful music)
First of all, congratulations on creating a YouTube channel.
This is the best way to create that raving following,
build a movement, generate leads
and get your message out there.
So I can't wait to show you
how to not only do the technical part
of creating your account,
but also how to optimize it
and spread your message in a way
that more people are going to see it
and you have that long term growth set up for you.
Because YouTube is a search engine,
now what happens when you post something on Facebook
or Instagram?
The content very quickly goes downhill
because of their algorithms
and there's so much content out there.
But because YouTube is a search engine,
it's the exact opposite.
It continues to snowball and build momentum over time
so I want you to be able to use YouTube for that purpose.
I'm gonna show you exactly how
to create your YouTube channel.
Firstly, from YouTube, you want to sign in
using a Google account.
Because remember, YouTube is owned by Google,
so accounts like Gmail are gonna be the ones
that you're gonna wanna use
to log in to your Google account.
So we'll click sign in.
Once you're logged in with your email,
now you want to create your channel.
So we're gonna click on the icon in the top right
and we're gonna go down to my channel.
From here it's gonna ask you
how do you want to use YouTube?
As your name, as your business page,
whatever is your preference.
So for me, I'm gonna use it as my name.
Click create channel,
and voila, you have a channel.
Now from here, there's a lot of steps
to now get started.
Now that you have this channel, now what?
You've got to post content,
you're gonna create your banner, your cover art image
and start to customize your channel
so that all your information is on there.
People can get to know who you are,
how they can reach you
and of course, get that content going
so you can build that raving following that you're meant to.
So I'm gonna switch over to my active channel
so I can walk you through all of those steps
that you need to optimize your channel.
As you'll see from the home page of my channel,
you see my cover art image, you see my profile,
my first video up here.
This is what I call my channel trailer
and this is the first video that I want people to see
to get to know me.
So in this case, I have a testimonial video
so that people can know what it's like to work with me
'cause a lot of my videos are to generate leads
and to meet people who could be my potential client.
And then, when we scroll down,
we see some playlists that I've created.
My newest uploads,
some business and social media tip videos,
some popular uploads, vlogs,
so that I have it all categorized
for people to find easily and watch all my content.
The first thing you want to do is
create that cover art image,
add in your profile picture
and you can easily create that cover art image with Canva
and I also have a YouTube video
on exactly how you can create that,
and I've also linked below my guide
on how to create the perfect cover art image
'cause it can be a little bit complicated.
The problem is you can watch YouTube
from so many different platforms.
From a mobile device, a tablet,
from even a TV with smart TVs that we have these days.
What you want to do is create one image
that will fit all of them,
so it's kind of tricky to get those dimensions right
but I've linked below exactly how you can do that.
You can also check out my Canva tutorial
on how exactly to make that cover art for YouTube.
Now, you also want to customize your channel
so that all of your information's in there.
That you have these little social media links,
you also have your trailer video
that you want people to see right up at the top
so it's the first video that people find
and then if you click on about,
you'll be able to add in a description for your channel
and how people can get in contact with you.
So as you'll see here, I have my description
and all you have to do is click this little pencil icon
to edit that
and you can also put in all of your different
social media links and your location,
and where people can contact you
if they have any business inquiries
or, best case scenario, want to work with you.
You can also go into playlists and,
like I said, categorize your videos
so that people can easily find the content
that they want to see.
So if you have different topics
but all within six degrees of separation,
that's the really important thing
is that you don't want to be having so much content
that has nothing to do with one another.
As you'll see, I have all these videos
that are easy to categorize,
but they're all similar enough
that it's not like I'm teaching you social media
and then teaching you how to change the oil in your car.
That's a little too different and in that case,
I would make separate YouTube videos
but in this case, it's still speaking to the same audience.
As you've created those playlists,
you can go back to your homepage
and you can even add another section
so that people can see those playlists easily
when they're on your homepage.
So I'll click on add another section
and I can choose whether I want
some sort of playlist I created
and I can add in which one I want them to be able to see
and then just click done.
So those are the main keys that you need
to be able to create your YouTube channel
and let it take off and have the success that you need.
So again, if you want to learn
how to skip all the guesswork,
know how to optimize your channel,
know how to create content that people are gonna love,
I'm gonna give you my free masterclass,
it's absolutely free.
Something that you can take and implement immediately,
not one of those cheesy webinars.
It is a free masterclass.
You can click the link below and get that
and that will teach you how to create
60 days of social media and video content
in only eight hours
and how to optimize it for YouTube
and repurpose it for all your other social media platforms
as well as I've also linked my guide
for how to create the perfect cover art
for your YouTube channel.
Thanks so much for watching.
If you like this video, hit the thumbs up.
Comment below, and of course subscribe
for more YouTube videos.
(upbeat, cheerful music)