- [Announcer] The King of High-Ticket Sales.
World's Highest-Paid Consultant.
Media Celebrity.
Multi-Millionaire Entrepreneur.
Acclaimed TEDx Speaker.
International Best-Selling Author.
Dan Lok.
- So send other people referrals.
You wanna get referrals, you gotta
send other people referrals.
You gotta send other people referrals.
Let me give you an example,
Scott Burt, from Trade Exchange Canada.
I've been doing quite a bit of business
with Trade Exchange Canada recently
because recently I moved, then I used the...
You know what, how many of you know
what Trade Exchange Canada is?
Holy shit, many people don't know.
Earl, can you help me out,
explain what it is, quickly?
Round of applause for Earl.
(audience clapping)
Very powerful, very powerful.
- Hi everyone, it's Earl.
- [Dan] Hi, Earl.
- [Audience In Unison] Hi, Earl.
- So Trade Exchange is a really great way
to grow your business and grow your stuff, basically,
through trading stuff that you have
for stuff that you want.
I'll say it again, it's for trading
stuff that you have for stuff that you want.
It's better for incremental things
that doesn't cost you anymore money.
So, for example, if you own a hotel,
and you have room and no one rents your room,
what happens is that you make nothing.
Right, but you still have to hire the same cleaner
and the same cleaner still walks by the same room.
You're still paying her hourly anyway,
so it doesn't matter.
So if you rent out that room to someone, great.
If you don't rent out that room,
if you put it on trade exchange,
they'll put it out through their network
and other people will trade with you.
You'll get credit and then you can use that
to just buy stuff later.
That make sense?
- [Dan] Basically, you want applause?
Very nice.
- No.
(audience clapping)
- So, very, very powerful tool.
So I've been sending Scott a bunch of referrals
and he's been sending me a bunch of referrals
because I send him referrals first.
Thousands have been in business for many, many years
and has thousands of members across Canada.
And I'm referring him because I'm getting benefit.
Because with my new moving into the new home,
I've accumulated some of my old furniture
to accumulate some trade dollars
and I've used those trade dollars
to hire a moving company to move all my shit, right.
I bought a treadmill from a fitness company,
in the basement, right.
Also, I actually hired 1-800-GOTJUNK also on Trade.
So instead of...
- (audience member) Trade?
- Trade.
Instead of after, you gotta understand,
if I was to buy a treadmill right now,
it would be personal income because
it's not business expense.
It would be after tax, you get it.
Versus now, I sold my old crap
that I was gonna throw away, anyway,
made some money, use that trade dollar
before tax, buy the treadmill
and then get the treadmill,
you could say, kind of, for free.
Does that make sense?
So I've accumulated, I don't know, maybe 10 grand
in trade dollars, something like that.
So, Scott has been helping me promote
my event, my work, VEG, everything else.
I'm sending him referral, he's sending me referral.
Not 1 time, here's the thing, money is now,
you wanna deal with people who get referrals.
You don't wanna educate them, they should refer.
Don't waste your time.
Deal with people, high level people
that get the referral concept, that get your venture.
Not once, I discussed with Scott,
"hey Scott, send me some people."
That's not how high-level business people do business.
High-level entrepreneurs, we get it.
We collaborate, we work together,
we mastermind, we brainstorm.
Not once I say, "Scott, send me x,
I'll do y for you," not once.
I'm sending him clients because I love it.
I think entrepreneurs should use it.
So many ways you can use it.
Inventory, debt inventory, you can grow your company,
that's very smart.
He loves, likes the way I think
and then I'm using the trade dollars
and he's sending me clients because he gets it.
So I send him a thousand clients,
he send me a dozen clients, that's what I'm talking about.
So deal with people who get referrals.
Send people referrals and you get referrals.
So do you deliver an experience people want to pass along?
Going back to being referable.
Although delivering a superior client experience
is not enough to guarantee referrals, it's a prerequisite.
It's a what?
- [Audience] Prerequisite.
- Prerequisite.
How much do you do to demonstrate
that you are the best in blank
to handle your client's particular problems?
Going back to Nonfram, or actually go back to Scott.
Trade Exchange is the only, is the biggest,
he's the best, I recommend him,
it's very, very simple.
And he's the managing partner,
so you're dealing with the boss.
And, also, Scott is very smart because
any clients I refer, he would say,
"you know what Dan, they're coming from you,
we'll waive the set up fee, we'll waive
certain types of fees, get like super,
super good deal for your people."
Now, does that make me look good?
- [Audience] Yeah.
- Yeah, because I refer people,
they're getting a special deal, awesome.
I'm not getting paid to do this.
I just think my people, or almost like
inner circle members, they all bought a trade exchange.
Awesome, it was awesome, right?
So you wanna become a connector,
a hub, you wanna be known as someone
who would refer business to other people.
You wanna be an influencer in marketing term.
That's the reputation you wanna have.
If you're not there, now,
you wanna start building that reputation.
Scott never asked me, "Dan, can you promote this
to your people?" Never once.
And he doesn't even question,
does he, does Dan have the ability to do it?
Because he knows, if I want to do it, I could.
Does that make sense?
On the other hand, I know he has thousands of members.
I don't need to ask him, "Scott, do you have
the ability to do it, do you want to do it?"
No, we don't even talk about it.
It's a mutual respect, it's a,
it's not something we have to discuss.
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