- I don't know, I'm so nervous.
I also don't like opening things.
I'm scared.
(gasping)
Yo. (laughing)
(upbeat hip hop music)
- Today, we're gonna take some old sneakers
and make 'em cool again.
Give 'em back some life.
- I love sneakers.
I probably wear them at least 75% of my week.
- I've never had a pair of shoes of mine customized
to specifically what I want.
I'm a little nervous but I think
they're gonna be really cool.
- Alright, I'm excited, and let's go customize
these shoes.
(upbeat hip hop music)
- Hey what's up guys?
My name is Mike, you guys are in BYN Customs.
I started designing shoes by just being
part of the 90s sneaker culture.
We started off the store with being just a total
customizing store, jackets and other apparel,
but we specialize in shoes.
Doing celebrities like Madonna and Tom Cruise
and a lot of Elton John's shoes.
- Who's been your favorite client to work with?
- I liked working Tom Cruise.
We did 16 pairs of shoes for him.
- Damn. - That's a lot of shoes.
- [Mike] Yeah.
- I'm excited, this is gonna be dope.
- Yeah.
- Okay.
Let's check out the shoes.
- I brought these Air Maxes.
All white,
that light up purple when I walk.
- Perforated leather.
Yeah, these are real customizable.
Can add a lot of color to it.
- I like color.
I'm into letting artists do whatever the hell
they wanna do.
- Definitely.
Well take a look at some options
of some past orders that we've done,
and maybe that can inspire you to get creative.
- Since they light up, I'm super into the 90s vibe.
It doesn't have to be the same, either.
- Oh, each shoe?
- Yeah, I don't care.
- Oh okay, cool.
- I kind of actually like that.
- You know what?
You're the first customer that has said that.
- Alright, well you run wild, honey.
- Alright, Tristan, let's take a look at yours.
- I brought these Shadow 1's.
1's are my favorite Jordan.
These are kind of beat up so I felt like,
let's give 'em a new life.
Some of the things I'm into right now
are kind of like the Supreme LV collab.
I too don't think that they have to be the same.
You can do whatever kind of street wear, street fashion
thing that you wanna do on 'em.
- Yeah, so Supreme meets BBC-- - Yeah, do your thing.
- All the other hype beasts here--
- Oh BBC would be dope, I love Pharrell.
- Yeah.
Okay, got you.
- So about how long would this take before we get the shoes?
- Well each shoe would be dedicated maybe three
or four days, so I would say about a week and a half,
maybe two weeks for both pair.
- Okay.
I'm really excited that my shoes are gonna
be cuter than yours.
- They aren't.
- And that we're getting these.
- They aren't.
Mine are gonna be fire.
Yours will be cool, too. - I know.
- Today is the day we get our shoes
and I'm so excited, slash nervous.
- I feel a little nervous.
I've never had anything customized specifically for me.
- I am hoping that I'll like them.
I'm pretty open to a lot of style, so,
I feel like it would be hard for me not to like them.
- Got you.
That's a beautiful box.
- Ooo, this box is pretty.
- Alright, let's do it.
Oh, shit.
These are fucking fire.
I can see like the vape in there,
the Supreme on there.
The laces are a nice color.
No, these are awesome.
Like, I definitely can wear these.
This came out way better than I fucking expected.
This is really dope.
(gasping)
- Yo. (laughing)
These,
these are fucking dope.
Holy shit.
With the little print.
And you know what?
He said at first that he was thinking
about doing tiger stripes and I wasn't even
down for tiger stripes, but I was like,
whatever, I won't say anything.
And now it's cheetah print and I love cheetah print.
There's not one part that I'm looking at right now
that I hate.
- I was like, kind of scared,
because I do love the shoes that I gave him,
and I still wear them a lot.
That's really fire.
- I don't think people realize that you
can like take old things and make them new.
It's always just like, what's the freshest
type of sneaker?
This is a dream.
No one will own these sneakers, except for me.
- Yeah, I think if you have some sneakers
that are like dead and you wanna give them life again,
you should definitely hit this guy up.
This is amazing.
- Customized sneakers are seriously bomb.
This is fucking amazing.
(upbeat pop music)