Hey, everyone.
Welcome back to the channel.
In today's video, I'm excited to reveal
what's behind the curtain on print-on-demand,
and explain to you
why print-on-demand has become
one of the most popular business models out there.
Now, if you haven't noticed,
there has been a trend lately
in the online business space where drop shippers
and Amazon FBA sellers are switching to print-on-demand,
and I'll explain why in this video.
So, for those of you who are interested
in starting print-on-demand,
or if you just wanna be knowledgeable
on where e-commerce is going in the future,
this is going to be a great video for you.
So in order for this whole video to make sense,
first we have to quickly explain what print-on-demand is
to make sure that we're all on the same page,
because there's several different versions
of print-on-demand.
So print-on-demand, or you may also see it called POD,
is a business model where you as the seller create designs
that you think would be good on t-shirts, hoodies,
coffee mugs, wall art, or similar items like that
and you upload those designs to print-on-demand websites.
Now, what's cool about these websites
is these print-on-demand websites create a virtual listing
of what those designs would look like on those products.
Essentially, they are Photoshopping the design
that you uploaded onto the product
that you're making it available on.
Then, these print-on-demand websites
literally get millions of people
through their marketplaces each month totally organically,
so you don't have to pay for any ads
for people to come see your design listings.
Now, the unique part of this business model
is that the physical products are not printed or created
until someone places an order for that exact product.
What this means is that there's no need
to purchase inventory of the products,
which makes it a very low risk,
essentially free to start business that's very hands off.
Now, with all of that being said of what print-on-demand is,
there are more and more people
shopping online than ever before,
so there's also more people interested
in selling products online.
But what's happening is people are looking for,
"How do you sell products online?
"What are the popular business models?"
And they're coming to basically one of two business models.
One is drop shipping and the other one is Amazon FBA.
Both of these are great ways
to make money online
and sell products to all those people making purchases,
but for the most part, they're going to come
with four really big cons to the business models.
These are going to be the reasons
why people are switching to print-on-demand.
The first reason is the upfront investment
to buy your inventory.
This is for Amazon FBA, and the average here
is somewhere between two and $4,000
they're investing in inventory and then sending to Amazon
for them to run the rest of the business.
The second reason is that these businesses
require hands-on day-to-day management.
This is especially true for drop shipping
because you have to manage all of the customer service.
The third con for these businesses
is the ongoing advertising campaigns
that you have to be spending money on
to bring buyers into your products.
And then the fourth con for these business models
is that they require expensive software
that comes with a steep learning curve.
It's not something that you can just start today
and start making money tomorrow.
So that begs the question of,
what is so different about print-on-demand
and why are people all of a sudden
wanting to switch to print-on-demand
from the other business models?
Well, the first thing that's really attractive to people
is the low startup cost.
Since you don't need to invest in any inventory
and all of the print-on-demand websites are free to use,
print-on-demand is 100% free to start.
You can literally start making money
as soon as the same day,
and I've seen people do it without spending a single dollar.
Now, to be as transparent as possible
I've been selling print-on-demand for almost 10 years now,
so I would call myself more of an advanced seller.
So I actually use two paid tools for print-on-demand.
One of them is for creating designs
and the other one is for researching design ideas.
The reason that I want to tell you this
is because even the cost of these advanced tools,
they total only
to $20 per month.
So it's not like you're going to have to spend
a lot of money to run print-on-demand,
even when you get to the advanced stage.
The second reason that people
are really liking print-on-demand
is that it is truly a scalable source of passive income.
There are not many businesses out there that can say that.
In most business models out there,
the bigger you scale that business up,
the more work you have to do to sustain it.
However, in print-on-demand, it's very unique.
All we have to do as sellers is create and upload designs,
and the more of them that we can put on these websites,
essentially the bigger
the business can grow.
These print-on-demand websites
handle everything else from there.
So essentially people are discovering that print-on-demand
is just as easy to manage when you're making
just $1 profit per month
as it is when you're making
$10,000 profit per month.
There's no additional work for you to do.
Personally, what I really like about the business model
is that since all we have to do is create designs
and upload them to these websites,
you can scale this business
as big as you want all by yourself.
It's basically as much work as you can handle,
and you don't have to go hiring other people
to manage parts of the business as it grows.
Now, the third reason is that print-on-demand
requires no paid advertising.
Since these print-on-demand websites
already get their own traffic, and I'm talking
about literally millions of people per month,
you don't have to do any advertising to get your own sales.
Now, for those of you who didn't know already,
Amazon is actually one of the websites
that does print-on-demand,
and they get about 2 billion people
to their website every single month.
Trust me when I say you can build up
a really big income
from print-on-demand without paying for any advertising.
And lastly, the fourth reason is that print-on-demand
has a small learning curve.
Because selling print-on-demand
only requires one real job role,
which is creating your designs,
it's very easy to get started.
Now, speaking of that, for those of you looking
for a good tutorial, I'll link up my full step-by-step
print-on-demand tutorial in the description below.
It literally walks you through everything,
from the idea of starting print-on-demand, all the way
to getting your first sale.
And everything's very straightforward, honest, and open,
so I really hope you enjoy that video.
So with all of that said,
it's now probably starting to make sense
why people are switching business models
and starting print-on-demand.
So if you're considering starting print-on-demand,
let me give you my four best pieces of advice
that I've learned over the years of being a seller.
So possibly the single best advice that I can give you
if you're just starting out with print-on-demand
is to find the little sub-niches
within the bigger general niches, and those are the ones
that you want to create your designs and upload in.
For those of you who don't know how to find these yet,
I'll put a quick, quick video down in the description
that walks you through how to find
these hidden sub-niches step by step.
All right, the second really good piece of advice
that I can pass on to you is to choose
the good print-on-demand websites.
Now, something that's interesting
is that most new print-on-demand sellers
don't realize that you can upload your same design
to multiple different websites.
By just doing this one simple thing,
it can make a huge difference in your sales
because you're getting your design seen
by a lot more people.
This is one of those tips
that I really can't emphasize enough,
so just make sure that you're uploading
to several different print-on-demand websites.
The best ones that I can recommend to you right now
are Amazon Merch on Demand, TeePublic, and Redbubble.
Those are probably my top three recommendations.
And make sure that you're not relying on traffic
from Printful or Printify,
because those are active print-on-demand websites
that don't bring you traffic organically.
Alright, the third piece of advice that I can pass on to you
is to use a t-shirt design tool
and make sure that it is copyright free.
Personally, when I started my print-on-demand journey,
I was creating designs from scratch one by one.
At my peak of this,
I was creating a couple good designs per day
and uploading them to the multiple print-on-demand websites.
Now, I thought that was great
because it was multiple per day,
but then I found out about t-shirt design tools,
and that was a real game changer for me.
Essentially, there are graphic design tools out there
that have tens of thousands of t-shirt templates
that you can customize to whatever niche you are going into.
This is probably the best budget-friendly way
to increase your design output
without hiring someone to come on just as a designer.
Just to put this into perspective for you,
once I started using a t-shirt design tool,
my output went up to about 50 designs per day
created and uploaded, and the kicker here
is that the designs were better than the ones
that I was creating from scratch
because I had professional templates to start from.
Now, before you go just use any t-shirt design tool,
my really big piece of advice here is to make sure
that it is copyright free and commercially usable.
Both of those are requirements in order to make sure
that you're not infringing on copyrights or trademarks
and you're not going to get your designs taken down.
Just to make it easy for you,
if you wanna use the same tool that I personally use,
I'll put a link down in the description for you.
All right, lastly, the fourth tip that is really important
that I've learned over the years
is to optimize your listings with keywords.
Since print-on-demand basically works
by creating as many product listings as possible,
all on these big print-on-demand websites,
and then relying on all their organic traffic to find them,
it's really crucial
that you put in the keyword
of what the niche or the sub-niche is
that you're going into in the title
and the description of your listing.
By doing this, you're going to tell
the print-on-demand website what your design is about
and where to show it.
This way, when all those millions of people
come through the website and they're searching for something
related to what you have a design in,
your listings will actually show up to them.
I see it time and time again
where people don't have these keywords in there.
They could have the best niche with the best design
but they don't have the keywords so they don't show up
and they're simply just missing out on sales.
And there you guys have it.
Even though more and more people are coming in
to print-on-demand, there are literally tens of thousands
of untouched hidden sub-niches that you can still go into.
I literally can't fill all of these myself,
so that's why I'm so happy to share
all of this information so freely.
I'll put links to these step-by-step tutorials
that I mentioned in this video all down in the description.
All of them are honest and straightforward,
and I hope you really take advantage of them.