- Do you already know the next four videos
that you're going to film?
If you're drawing a blank right now,
or if you've ever been,
the night before a video is supposed to go up,
with still no idea of what to film,
this video is for you.
(bright music)
(logo plops)
Hi, TubeBuddies.
I'm Shelly Nathan,
the Video Manager and Product Expert here at TubeBuddy.
Creating a content roadmap may sound scary,
but some of the benefits include peace of mind,
knowing what to film next,
and being able to release videos
in a sequential order or series.
And so, how do you get started creating a content roadmap?
That's what we're diving into.
So, let's go ahead and get started.
One of the worst feelings as a content creator
is feeling like you have no idea what videos to make
or feeling like you're out of ideas
and then getting into a creative rut.
So, one of the first things that we always suggest
is to have a running list of ideas and topics
that you can talk about.
Some people choose a pen and paper, others post-its,
others will also do digital,
but we also suggest a great way to do it
is on your phone or computer.
And by using TubeBuddy's Topic Planner,
this is actually a great way that we can help you
have a digital post-it so that you can come back
to all of your video topic ideas at one point,
and then decide if there's something in there
that sparks your interest
to go ahead and make a video about.
There are several ways to add items to your Topic Planner.
One of the easiest ways is if you're kicking off
keyword research inside of our tool
and you come across a term that you think
would be a great video idea for you later,
you can actually save that term to a Topic Planner.
And from there, you can also add notes
if you have additional points
that you wanna make on that topic.
A few additional ways to find items
to fill out your Video Topic Planner
would be first to look at the What's Trending page
inside of the Keyword Explorer.
Again, you can dropdown from the menu
and select the country that is most appropriate for you.
That can be a great way to tie in recent events
into whatever your channel may be about
and see if you can marry the two.
An additional way to find more topics
for your Video Topic Planner is to do a quick Google search
for a national holiday calendar
or weird, quirky holiday calendar for your genre,
and see and scan if there are specific dates
that you can add, that would be great in your content plan.
And one place you may not have thought of
is to go back through your videos
that you've already published on your channel,
and see if historically, you have a well-performing video
that happened at a certain time of the year
and see if it's a video that might be worth remaking
into a new updated version.
For instance, if last year, right before Christmas,
you did a best gifts under $50 type of video,
and that performed really well for you,
it may be a video that is worth remaking.
When you make a video
that really resonates with your audience,
they may leave you some amazing comments.
And sometimes those comments include video ideas, followups,
or questions that can be turned later into videos as well.
TubeBuddy even has an option
inside of our Canned Responses area for inline comment menu,
where you can take a comment
and add it to the Video Topic Planner,
and it will even keep track
of the channel name that left the comment.
If you're on the free version of TubeBuddy,
we'll keep track of your first five items
in the Video Topic Planner,
and if you're on any paid level, you have unlimited entries.
Once inside of the Video Topic Planner,
you can drag and drop to change and or rearrange the order
into whatever you see fit.
You can also click into any one of the topics,
launch Keyword Explorer, and add additional notes
including bullet points or write a paragraph
or even your script if you wanna do that,
and we'll keep it all safe and sound for you.
You also have the ability to mark items
from inside the Video Topic Planner as complete
so that you don't have to clutter your list
with items that you've already filmed,
and you can still have a running tally
of all of the videos you've already planned.
If you're managing your YouTube channel on the go
or managing your YouTube channel from your phone,
you can use the TubeBuddy iOS or Android mobile app,
and still have access to your Video Topic Planner.
If you make any changes, additions, deletions,
you can also have that synced
so the next time you're back on a computer browser,
it will still be the same information and kept up to date.
One important factor
when it comes to creating a content plan
or a content calendar,
would be to take into account events that are happening
perhaps around the world or in your country.
Here in the United States in the month of September,
we may have a lot of people going back to school.
So, you may see a lot of videos around this type of event.
So, once you start to think about
some of these seasonal events or life events,
or events that happen around the world,
it's easier for you to start filling in
areas into your content plan.
And if you know about them a week,
three weeks, a month in advance,
it's easier for you to plan your content
and decide what kind of video to make.
One great benefit of having a content plan
or content calendar in place
is that it's easier for you to create
a series of sequential videos.
For instance, you're a technology channel
talking about the latest iPhone,
you can first have a video of the unboxing,
and then setting up the iPhone,
and then the favorite apps on iPhone and so on and so forth.
And by knowing what order you'd like to film the videos,
it makes it easier for you to plan your content.
Speaking of highlighting comments from your comment section,
I do wanna take a second to thank Artwithhands
for their lovely comment on our community post.
And if you'd like a chance
for your comment to be in one of our future videos,
comment on our community posts or on our videos.
So, of course, it's great to have
an entire month's worth of videos already planned out,
but wouldn't it be even better
if you could create batch content,
get that video uploaded and scheduled to be published
so that if you decide to take a vacation, go on holiday,
you don't have to worry about
coming back to your YouTube channel
and having content put out.
Another way that TubeBuddy can help you with this
is by using the Scheduled Publish feature.
One of the greatest parts about that
is that you can set not only the publish date,
but you can set it to add to a playlist,
and you can also schedule the first comment on that video.
One of the best ways to stop feeling so behind
is by knowing what's ahead.
So, we hope that by watching this video,
you feel more confident and secure
in knowing how you can create a content calendar plan
and how TubeBuddy can help you with that.
Thank you so much for watching.
We'll see you next time, TubeBuddies.
Bye.