I AM JOINED NOW BY JULIE
SANDERS.
SHE IS OUR DIRECTOR OF CONTENT
AND MARKETING AT WTVP TO EXPLAIN
TO US HOW THIS NEW CHANNEL IS
COMING INTO BEING.
AND FOR THOSE WHO MIGHT BE NEW
TO US HERE AT WTVP, THEY MAY NOT
EVEN REALIZE WE ACTUALLY HAVE
THREE CHANNELS.
>> A LOT OF PEOPLE DON'T REALIZE
THAT.
AND IT IS REALLY EXCITING.
OF COURSE, THERE IS A LOT OF
EXCITEMENT GOING ON TODAY ABOUT
THE PBS KIDS.
BUT WHAT WE ARE DOING IS WE HAVE
OUR MAIN CHANNEL.
YOU WILL ALWAYS BE ABLE TO SEE
YOUR FAVORITES LIKE "CONSIDER
THIS" WITH YVONNE GREER, AND WE
WILL ALWAYS BE ABLE TO SEE THOSE
FAVORITES, THE MASTERPIECE
THEATER, THOSE ONES YOU ARE USED
TO REMEMBERING PBS FOR.
AND THEN WE WILL HAVE OUR SECOND
CHANNEL, 47.2.
LET'S REMEMBER THAT ONE!
47.2, WE WILL HAVE 24 HOURS A
DAY, WE WILL HAVE OUR KIDS'
CHANNELS.
AND YOU WILL HAVE YOUR FAVORITES
LIKE "CURIOUS GEORGE".
YOU WILL HAVE OUR BRAND NEW ONES
LIKE "SPLASH AND BUBBLES." THERE
IS ALL KINDS OF GREAT PROGRAMS
THAT GO ON ALL DAY LONG WITH PBS
KIDS.
>> I WOULD IMAGINE THAT'S A
THOUGHT THIS SOME PEOPLE'S MIND
RIGHT OFF WHEN THEY HEAR NEW
CHANNEL.
THEY ARE THINKING, WELL, WHAT
ABOUT MY FAVORITE "DANIEL
TIGER'S NEIGHBORHOOD," WHAT
ABOUT MY "SESAME STREET" THOSE
ARE ALL STAYING?
>> THOSE ARE STAYING.
ALL OUR FAVORITES ARE STILL
GOING TO BE THERE.
"CURIOUS GEORGE" HAS BEEN AROUND
FOR 75 YEARS.
HE IS GREAT.
WE WANT TO KEEP HIM AROUND AS
LONG AS WE CAN.
HE IS OUR FAVORITE AND OUR
"SESAME STREET", WE ALL GREW UP
ON THOSE.
THAT'S STILL GOING TO BE AROUND.
IT IS A NEW CHANNEL MEANING YOU
CAN WATCH IT WHENEVER YOU WANT,
WHENEVER YOU CAN.
SO AND YOU CAN ALSO WATCH IT
STREAMING ONLINE WHICH IS
ANOTHER FEATURE OF THE NEW
CHANNEL.
SO THAT'S A GREAT ASPECT OF IT
THAT WE ARE REALLY EXCITED
ABOUT.
>> LET'S TAKE A LOOK NOW AT A
QUICK PIECE FROM PBS ABOUT OUR
NEW CHILDREN'S CHANNEL.
>> PBS KIDS ALL THE EDUCATIONAL
CONTENT YOU LOVE NOW AVAILABLE
ANY TIME YOU WANT ON THE NEW
24/7 PBS KIDS' CHANNEL.
ALL YOUR FAVORITE SHOWS ALL DAY
LONG, AND ALWAYS FREE.
IF YOU WATCH TV WITH AN ANTENNA,
YOU WILL NEED TO RESCAN YOUR
TELEVISION TO GET THE NEW KIDS
PBS CHANNEL.
WATCH THE NEW PBS KIDS CHANNEL
ON WTVP 47.2, COMCAST 218, I3
BROADBAND 49, MEDIACOM 122.
>> IN ADDITION TO MANY SO OF OUR
FAMILIAR FAVORITES THAT WILL
STILL BE WITH US HERE ON THE PBS
KIDS CHANNEL WE WANT TO TALK
ABOUT SOME OF THE NEW SHOWS
COMING DOWN THE PIKE. TELL
ME ABOUT SPLASH AND BUBBLES.
>> "SPLASH AND BUBBLES" IS
REALLY FUN.
IT WAS DEVELOPED BY JIM HENSON
SO YOU KNOW IT IS A GREAT
QUALITY PROGRAM.
IT IS BASED ON TWO FISH, SPLASH
AND BUBBLES AND IT WAS DEVELOPED
BY MARINE BIOLOGISTS.
IT IS TECHNICALLY VERY ACCURATE
WITH THE UNDER SEA
INVESTIGATIONS THEY HAVE,
MEETING NEW FRIENDS, EXPLORING
THE OCEAN.
IT REALLY HAS BEEN A HIT.
IT STARTED IN JANUARY, AND KIDS
LOVE IT.
IT IS VERY RELATABLE, FUN,
COLORFUL, AND EVERYBODY HAS
REALLY BEEN VERY EXCITED ABOUT.
>> ANYBODY WHO HAS A CAT FOR A
PET AT HOME AND YOUNG CHILDREN
MIGHT LOVE TO MEET FRED.
>> WELL, EXACTLY.
FRED IS A NATURE CAT.
NATURE CAT IS YOUR AVERAGE PET
AT HOME DURING THE DAY.
HIS NAME IS FRED, BUT WHEN HIS
FAMILY LEAVES, HE GOES OUT.
HE EXPLORES NAY YOUR IT.
IT IS BASED ON KIDS WANTING FROM
AGE PROBABLY THREE TO EIGHT.
IT IS A GREAT AGE GROUP, AND
THAT WAY WE CAN REENGAGE THEM IN
THE OUTDOORS.
HE EXPLORES ALL KINDS OF NATURE
ASPECTS.
HE GOES OUT AND HE EXPLORES
THINGS.
HE DOESN'T KNOW MUCH BECAUSE HE
IS A HOUSE CAT, YOU KNOW!
BUT HE IS LEARNING WITH HIS WILD
FRIENDS, AND HE LEARNS ALL KINDS
OF ADVENTURES THROUGHOUT THE DAY
THERE.
>> AND WHAT OTHER NEW SHOWS CAN
WE LOOK FORWARD TO?
>> OH, THIS IS ALL KINDS.
"READY, JET GO" IS A GREAT
PROGRAM THAT KIND OF FOCUSES ON
ADVENTURE AGAIN AND MATH AND
LEARNING SKILLS.
SO THE GREAT THING ABOUT PBS IS
IT IS OFTEN TESTED AS ONE OF THE
MOST TRUSTED KIDS' PROGRAMS
ANYWHERE.
SO ANY OF THE PROGRAMS THAT YOU
WATCH ARE GOING TO BE GREAT.
AND THEY ALL HAVE THEIR LEARNING
ASPECTS TO THEM WHICH WE, YOU
KNOW, WE DON'T WANT KIDS
WATCHING TV 24 HOURS A DAY, SO
WE TEACH THAT LESSON THAT GO
OUTSIDE AND TAKE THIS LESSON
WITH "CURIOUS GEORGE" AND
EXPLORE YOUR NATURE AND EXPLORE
THINGS THAT ARE OUTSIDE AND NOT
JUST ON YOUR COUCH.
>> THAT REALLY IS AN ENCOURAGING
THING ABOUT CHILDREN'S
PROGRAMMING HERE ON WTVP AND PBS
IN GENERAL, AND THAT IS THE KIDS
GET ENTERTAINED BY THE SHOWS.
BUT THERE IS ALWAYS THAT
UNDERLYING EDUCATIONAL
COMPONENT.
>> EXACTLY.
>> AND NOW THEY WILL BE ABLE TO
HAVE THAT EDUCATION WITH THEM
24/7 ANYWHERE, ANY TIME.
>> THAT'S THE AMAZING PART OF
IT.
WE ARE REALLY, YOU KNOW, THE ONE
PLACE WE WERE REALLY MISSING
HITTING THOUGH KIDS WAS AFTER
SCHOOL AND BETWEEN THAT PRIME
TIME WHERE YOU WANT TO BE
WATCHING WITH YOUR FAMILY AND
SITTING THERE TOGETHER AND
LEARNING DIFFERENT LESSONS.
WE WEREN'T SHOWING KIDS PROGRAMS
THEN.
NOW WE HAVE THE OPPORTUNITY
DURING PRIME TIME TO SHARE AS A
FAMILY, AND YOU CAN TAKE THOSE
LESSONS AND APPLY THEM TO THE
DAILY LIFE.
>> THIS IS SUCH A WONDERFUL
INITIATIVE.
YOU CAN HEAR ALL OF THE
EXCITEMENT HAPPENING BEHIND US.
>>IT'S EXCITING, YEAH.
>> IT IS VERY EXCITING.
NOW KIDS WILL BE ABLE TO TAKE
THE PROGRAMMING, WATCH IT, FEEL
THE EDUCATIONAL UNDERCURRENT AND
THEN LOG ON.
>> ABSOLUTELY!
>> AND GO FROM THERE.
>> THERE ARE GAMES ON THE WEB
SITE THAT GO RIGHT WITH THE
PROGRAMS.
IT IS A GREAT OPPORTUNITY FOR
THE PARENTS AND THE CHILDREN TO
INTERACT AND TAKE THOSE LESSONS
BEYOND THE SCREEN, AND WE ARE
GOING TO HAVE SOMEONE COME AND
TALK A LITTLE BIT MORE ABOUT
THAT DIGITAL ASPECT.
SO I DON'T WANT TO STEAL HIS
THUNDER.
BUT IT IS REALLY FUN. THERE IS
TONS OF GAMES.
THEY ARE EVEN PLAYING SOME ON
THE PBS PLAY PADS HERE TODAY.
>> JUST TO REITERATE, OUR
CURRENT STANDARD 47 IS GOING TO
STAY.
>> IT IS THERE.
YOU ARE GOING TO SEE YOUR
POLDARKS, YOUR MASTERPIECE
THEATERS, ALL YOUR FAVORITES ARE
STILL GOING TO BE THERE ON
47.1.
>> AND WORLD AND CREATE WILL GO
TO.
>> 47.3.
>> WE WILL ALL STILL BE THERE.
WE ARE DOING HALF AND HALF A
DAY.
DURING THE DAY, WE WILL SHOW ALL
THE GREAT PROGRAMS THAT CREATE
SHOWS, YOUR BOB ROSS, YOUR DO IT
YOUR-SELFER TYPE PROGRAMS.
THEN IN THE EVENING, YOUR NOVAS,
MORE SCIENCE ORIENTED PROGRAMS
THAT WORLD SHOWS.
>> AND THEN ON THE REMAINING
47.2.
>> WE HAVE ALL KIDS, ALL THE
TIME!
I MEAN IT IS GOING TO BE GREAT.
I MEAN BY ANY REACTION OF WHAT
THESE KIDS ARE EXCITED ABOUT
HERE, IT IS REALLY GOING TO BE
WORTH IT.
>> WE ARE ALL SO LOOKING FORWARD
TO IT.
JULIE SANDERS, THANK YOU SO MUCH
FOR WEEKEND US AS WE LAUNCH PBS
KIDS 24/7.